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FURLA SPRING SUMMER 2010 COLLECTION


Grana Marte Textured Leather-Vetiver Blue




Matt Python



CORE COLLECTION of HANDBAGS, SHOES, ACCESSORIES and the FURLA
TALENT HUB


727 Madison Avenue, NYC

Words, Images by Judith Ecochard

Perforated Leathers -Sabbia Grey







Furla ia a high end accessories/satchels line that emanates from those leather design geniuses across the Pond…the Italians.

The S/S 2010 preview was spot on for all the things Furla is know for…understated, innovative elegance and a few more fashion forward styles with a modern twist…

This outing had plenty we liked…and to quote the press lit…

“Feminine, thoughtful and refined shapes characterized by strong colors and a touch of funky yet captivating style…”














The EVOLVE haulers take a page from Nature---with animal and python prints, and multi-print calf leather.





















The solid colored handbags in hobos, clutches, totes are in soft pastels ( Petal Rose, Sand, White Cotton) …and bold tones…love the green.



























Hardware is a vintage satin finish.

























Furla also entices hipster types…with the IMAGINEER assortment of bags.

80’s inspiration comes through in pop colors like Patchouli Orange, Red Cherry, and Mimosa Yellow.






















And prints take center stage--- with bright python leather and artful graphics.

We also like the sheen on this upscale take on woven leather.


















Lots of zippers and pockets for all our gadgets too.

Coral Python Printed Calf Leather & Soft Vegetal Calf Leather-a Staff favorite.






Furla also has a focused collection of sandals and polished costume jewelry. We love the thick, gold grommet ankle straps of these Avena light brown/coffee brown nappa leather sandals.


































More delicate flats---with pretty flower shape ruffles…paired with a matching scarf in Mediterranean blue.
























Caged Sandals in Metallic Leather...

























FURLA TALENT HUB:

Leitmotiv -Light Multi-Color Printed Tote of Treated Canvas

























“Offering a platform of visibility to young designers…” this year’s S/S 2010 lineup includes selections from talents Bruno Laurenzano, Fabio Sasso and Juan Caro (Leitmotiv), and Silvio Betterelli.






















Laurenzano, based in Milan…was on hand for the preview. We got to chat with him about his 70‘s glam inspirations…where he channeled American fashion icons such as Halston and Andy Warhol’s legendary Factory for his terrific collection of clutches and handbags.























We love the clean lines with high end vintage touches such as cannetté linings.



















The color palette (Bordeux deep red, Old Rose, Turtle Dove grey) is retro as are the burnished clasps and rolled handles.




















And the flower and gathered seam details give the bags visual interest…






























Washed goatskins, lizard prints and suede materials are in matte and gloss tones.

Think what Faye Dunaway would carry.

INFO: E-Commerce and Shop Locator FURLA USA