LYRA MAG.

ASCAP MUSIC CAFÉ –SUNDANCE FILM FESTIVAL January 24th, 2010 STANFIELD GALLERY 751 Main Street, Park City, Utah Words, Images Judith Ecochard It isn’t all movies all the time at Sundance Film Festival. Lucky us, we got to take in the rockin’ and soulful tunes from four bands/artists at the crowded ASCAP MUSIC CAFÉ. PLUS: The venue introduces film makers to musicians, as well as entertaining attendees. After all, musical scores and songs are integral to all movies…and help set the tone, pace and mood of any flick. The first band, the 2 AM CLUB kicked it up with a smashup of party on rock and rap. These five guys currently live in LA--- are signed to RCA… AND put out a really, really amazing show that got the festivities started! Such high energy…no wonder these guys are slim. Next up was the soulful vocalist/songwriter--- and over a million CD s sold- Montreal born musician Sass Jordan , who sang from the heart and rocked the house. Accompanied by Derek Sharp, we think the set was well ...

MAIN STREET - PARK CITY, UTAH THE SKY LODGE-GEN ART LOUNGE A Day At Sundance Film Festival January 24th, 2010 2:00 – 4:00 P.M. Our first official stop at Sundance Film Festival yesterday--- was an event that came courtesy of two very hip entities--- One, a classic: K-Swiss famed for the iconic leather tennies form the 60's- and now turned stylish performance wear/footwear brand sportin' cutting edge technical features-and sponsor of happenings like the grueling Ironman Triathlon series …and Gen Art . - non profit organization dedicated to finding and funding emerging talent in film, fashion, art and music. Coined the K-Swiss Ping Pong Classic- -- cast and film makers from four Sundance Film Fest's dramatic entries-- paddled away at the ‘so old it’s hip again’ activity that’s experiencing a revival not seen since President Nixon- accompanied by a bunch of American players--- made the historic “ Ping Pong Diplomacy ” excursion to mainland China. WHAT ELSE: The four flicks ...