LYRA MAG.

NIKE, PolarFleece, ROKA, TYR Yup-we are admiringly obsessed with Nike's NYC World Cup and Sew-options... choose a jersey or two-and these styles get made with them...wow! only at Spring/W Broadway store in USA yup-on sale already-and a huge line -always-and it's by appointment too. WC worthy soccer tops...customize for your hometown 'hood-artwork-patch   Can't troop downtown to the Big Apple to make an appointment...there are other athletic inspired options for the sporty types...available on line.... Points on the retro logo PolarFleece -made in New England... BUILD YOUR OWN Andover Fleece $120-the soft/warm/ techy Polartec®solid 200 weight fleece made of recycled poly, comes in loads of colors-plus personalized tonal options-sleeves, body, pocket, grosgrain ribbon, collar, placket, snaps, binding---even the neck loop!!! Estimated time 6-8 weeks. Order now and have by late summer when temps start to d...

via GIPHY source weheartit.com in our inbox...   " FC Barcelona and NIKE, Inc. have extended their current sponsorship deal, which was due to end on 30 June 2018. The long-term agreement is a landmark in global football and builds upon a highly successful partnership. The details of the agreement will be reported, and have to be ratified, at the next General Assembly. The agreement extends the relationship between FC Barcelona and Nike to over 30 years. FC Barcelona and Nike signed their first partnership agreement back in 1998 and have experienced two decades of extraordinary football together, with the club winning four Champions Leagues, 10 Ligas, four editions of the Copa del Rey and three Club World Cups, among others." via GIPHY source BLINGEE.com What else...from the land where futbol es vida...and because Messi is IS souvenirs from WC 2012 in Brasil---featuring Argentina's hometown heroes... be forever immortalized

In our inbox... Morgan Lake POWERFUL TRANSFORMATIONS: THE FALL 2015 NIKE WOMEN’S COLLECTION Layers-to pile on and peel off- to keep comfortable, dry and ready for anything. RUNNING The transition from summer to fall often brings unpredictable weather changes for running outside. The Nike Women’s running Fall 2015 offerings include an array of lightweight, breathable upper layers for this transition from warm to chilly weather; creative prints on tights designed for running; and shoes that are all about speed whether she’s running her first or fastest mile. Starting on top, the updated, light but warm Nike Element Hoodie with Dri-FIT fabric is ideal for running on cooler days and during warm-ups. Layered with the Dri-FIT Knit Contrast Top or the new short-sleeved Dri-FIT Contour top, these moisture-wicking performance pieces work together or separately to help keep you comfortable for the duration no matter what the changing conditions bring. Morgan Lake On the bottom, ...

Jordan Brand brings the franchise’s 30th Anniversary celebrations to Europe:   in our inbox... Yet another reason to take advantage of the strong USA $ PALAIS 23 From June 12-14, the Palais de Tokyo (PARIS, fyi) will host a consumer experience showcasing the Jordan family of athletes as well as commemorate the history, development and greatest moments that have fueled the Air Jordan. Visitors can step into Michael Jordan’s shoes and recreate his iconic 'Last Shots', test their skills in the brand’s latest performance footwear and become part of the story through an array of interactive installations. JORDAN @ NIKE LAB P75 Throughout the the week, visitors to the NIKELAB P75 space will witness a full Jordan Brand takeover where performance and off-court exclusive products will debut throughout the weekend. Jordan.com/paris will share updated information on the upcoming European releases. JORDAN LEGAC...

NYC MEDIA PREVIEW #SAYSOMETINGGREAT DSW is a multi-channel retailer that manages to get the footwear mix just right -a combo of sport, dress, in-season classic and on trend styles...luxury to value $ed shoes/sandals/sneakers...plus accessories. A preview of upcoming Fall 2015 offerings showed off collections from brands-some household names and new to us lines... Highlights: For women... Good Sport- all day wear styles that go street...athleisure practicality for the feet. Bernie Mev-wovens are super comfy and have transcended the comfort to fashion comfort category. Bernie Mev Monica $49.95 DSW price Vans Asher $49.95 DSW price slip-ons with white sneaker outsole get dark floral uppers for Fall Converse Chuck Taylor Al Star High Top $69.95 DSW price- kicks...get mixed textured uppers--- Nike Primo mid $24.95 DSW price- embossed uppers in moody black tones...on white rubber outsole New Balance refs the 9s in fresh materials... colors-g...