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Showing posts from June, 2012

BURTON 2012/13 Apparel, Accessories, Boards, Boots, Backpacks/Luggage

words/images Judith Ecochard

BURTON has had a presence for us for years now...since we started snowboarding in 1991.
Amazingly --- the company was established back in the days-by founder Jake Burton--- in 1977 when Jimmy Carter was Prez!!!! "LIFE ON SHRED BEGINS"

ALWAYS innovating...Burton not only allowed us to demo some of the new-not-out yet- snowboards  at the most recent SIA trade show's demo days in Winter Park, CO (brave, given our tendency to ding the equipment)...but also graced us with a Big Apple preview of their rather huge collection of apparel/accessories.
Included apparel groupings=i.e.--- Heritage- a throwback in style, design and fabrics fused with performance that's strictly 2012, ak-the tippy top, state of the art line, several Tech Apparel thematic groups --- Mountain Gentry, Prep to the People, Wild Things-just some of the color coordinated design schemes, Restricted-limited collaborations and their (Shaun) White Collection (very cool), and street …