LYRA MAG.

Outdoor Retailer, SLC Well ---obviously an outdoor/lifestyle footwear company doesn't get to be 50 years young without improving on its own DNA-via innovative techy methods and materials, and new styles---mixed in with an adherence to its high standards' heritage... BIOM EVO RACER breathable mesh-Performance Run ---minimalistic with some support, big plus stitched down tongue-anatomical collar...so annoying having to adjust, NOT HERE  ECCO, a Danish based company---is a world wide seller of everyday and active oriented shoes...who, as we learned (just)---is the only major company "to own and manage every step in the shoe making process--- Meaning...ECCO owns its own factories and tanneries worldwide---which is not only gets an A+ for Quality Control 101, but also guarantees implementation of the company's Code of Conduct that encompasses ethical business practices and monitors its eco footprint in the areas it operates. Very important to member...

Outdoor Retailer/SLC words/images Judith Ecochard It's bee a few years since ECCO intro'ed its first generation of the BIOM series of shoes-based on scans of runners feet/biomechanics ---leading to running kicks designed to encourage natural foot motion. BIOM EVO RACER-about 7.8 oz New for Spring 2013 is a re-thinking of what lightweight minimalism is...with the new second generation  of BIOM EVO RACER-(mesh and Yak leather uppers)....that is about 30% lighter. Noticeably, the BIOM FIT FRAME is designed for a more glove like fit than prior versions, there is a reduced sole height and heel drop (5mm) more a more natural feel-though it is higher than other natural style shoes of other brands...and the flexible, kinda spongey like PU sole- and new floating shank eases transitions to push-off. in whole sizes-36-41 for women- durable outsole BIOM EVO RACER-mesh upper BIOM RACER men's-sizes 40-47 There's also a Lite Run BIOM sho...