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Showing posts with the label Prim Botanicals

Skin/Body Care+Fragrances- Beauty Biz Going Green

PART ONE: Essential Oils for Face/Lips/Body, Bath Salts, Botanical+Herbal Fragrances -Small Batch Premium Selections There's not a major demographic out there-that is not scrutinizing what ingredients...deemed "natural" or "organic" really means...besides reading the labels...whether looking for a broader story line to connect to... embracing a message that offers personal or environmental benefits...or examining the provenance of a product's components.  Just being 'green'-at premium prices no less-may entice consumers-but they're going to want more than that "simple" sales pitch which is cropping up regularly these days. Which is why most of the small batch, entrepreneurs we met at a premium beauty event organized by ELEV8.- literally/package make the array of skin/bodycare and fragrances versus having a private contractor do it. PLUS-each brand we sampled-has a compelling narrative as to the whys/wheres/hows of their relativ...