Monday, September 27, 2010


Chelsea Piers, NYC

Words/Images Judith Ecochard


Well we knew we were at the right spot as a parade of black clad fashionistas teetering on 4 inch heels were gabbin’ and smoking cigs before/aft the presentation by Mara Hoffman.

But what a contrast in the saturated tropical palette that greeted onlookers to the 2nd floor presentation space that was tricked out like a lush beachside island somewhere…relaxed.

Complete with palm trees, sand and drinks to sip. And a live band too that set the breezy, casual mood.

We loved the detailed prints, a well-done mash-up of ethnic and geometric Missoni-like designs--- dazzled in fab colors.

We got up close and saw the intricate patterns---very impressive.

We know that Hoffman has shown hand dyed silks…that have become her hallmark since graduating form Parsons/NYC and Central Saint Martins/London.

We also loved this white crotchet dress…a summery classic like a trench...

---wear day or night switch up the jewelry, shoes, hair---etc, and good to go.

Also: Jumpsuits, rompers, fitted print ensembles…khaki separates, flowing dresses for the always BOHO chicettes that walk the earth everywhere.

FEATURING; Sunglasses by Costalots