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RUNNING ESSENTIALS: GORE RUNNING WEAR, ULTIMATE DIRECTIONS-Scott Jurek Collection , CLIF Builder's Bars- PROTEIN


Outdoor Retailer/NYC




Second to the weather, what one wears while out for a leisurely jog or fast paced run...can make a huuuge difference in a a two thumbs up or down, down down experience.


Gore-Tex® products and Active Products---need no intro to performance wear consumers---as their techy fabric combos that are waterproof/breathable  and GUARANTEED TO KEEP YOU DRY™---and line of Windstopper® laminates -are in literally dozens (and dozens) of apparel and footwear labels---all sold with those very recognizable hangtags.
For 2013 -Gore Running Wear® Outfit Systems- showed an expanded collection of running separates....with more items in lots of nice colors (imo)---AND still built around the overall theme of Head to Toe Protection-apparel and accessories--- and Skin to Shell layering-including a first -moisture management, second-thermo regulation, and third-weather protection--- for different types of runners---and environments (Urban/Trail).



vented back, one hand adjustable hem width
Mythos So Lady Jacket- w/ slightly looser fit-with Windstopper® fabric-two front pockets, zip sleeve pocket, reflective pops, elastic sleeve cuff with thumbhole for warmth and fit, media pocket w/cable outlet, fleece line close-fit collar w/easy to operate cord stopper for one handed use.












Theoretically-the three different apparel groups-dubbed Performance, Ambitious and Fitness---are aimed at the a runner's performance level and engineered to fit together---but clearly, many items are interchangeable-with universal appeal to fast and slow-paced athletes- to a large extent. Bonus-besides the top of the line fabrics-there are a lot of design details that make these high end items -good for cold and transitional seasons.


AIR GT AS LADY jacket for "devoted female runner" (ie does 10k's to half marathons-slim fashionable cut,  made of GORE-TEX® Active


details-like media pocket w/ cable outlet, reflective pops, key carabiner or hair tie in back pocket,  integrated hood w/pony tail opening


Air Thermo Lady Tights-insulation w/feminine cut, zip back pocket, side mesh, reflective pops, side zipper at hem w/semi-lock slider for easy on/off


mesh side pocket-very unobtrusive




AIR 2.0 As Lady Jacket-w/ Windstopper® Active Shell-w 2 layer fabric, partial mesh lining, concealed front zip and mesh back pocket w/ carabiner . sleeve hem w/ thumbholes, adjustable collar via one hand, reflective pops-slim fit 


Soft shell hoody



Windstopper Soft Shell-lots of stretch-inserts aid mobility, 2 zip front pockets,  high zip collar w/ one  hand functionality


pony tail friendly-hood


Sunlight Lady Slim Pants-Thermo-stretch functional fabric-w/ reflective pops, 2 hip pockets
wide waistband flatters




Jackets----all versatile and year round




 Running shorts-reflective logo



inner mesh -
MEN's



MAGNITUDE -for long distance runners- for guys who never quit no matter the weather-Magnitude So Comp Tights-Windstopper® Soft Shell and Jacket





Magnitude So Comp Shirt-2 layer Windstopper® Soft Shell-stretch inserts for optimum movement, high zip collar, reflective pops, off center zipper for no chafing, attachable watertight plastic bag for electronics
high zip collar






Magnitude Performance Runner Shirt-compression fit w/ elastic gripper hem, reflective pops, 2 side pockets
reflective back trim






Bold Neon yellow -Windstopper® Soft Shell -


elastic sleeve cuffs w/ thumbhole-warmth and fit
Matching Essential As Pants-Windstopper® Active Shell-casual fit-reflective pops, pre shaped knees

ACCESSORIES


Gloves-thermo stretch functional fabrics




Silicone coated fingers/palm for better grip, Smartphone fingertips




Essential Beanies-comfort without the bulk-flat lock seams


non-chafing


reflective logo on front+piping


Our SPRING 2013 Review









ULTIMATE DIRECTION® -JUREK COLLECTION


attach jacket here-side stretch cords tightens up for snug fit
bottles are carried up front-not int he back
Smart smart smart---a portable hydration system designed by Ultra-distant runner (and best selling author-of- Eat&Run) Scott Jurek---this insanely light SJ Ultra Vest (available in sizes S-M-L) holds two bottles up front-snugly...has stretchy cords in the back for a running jacket or shirt, compartments for gels etc, and a mesh material composition that is highly breathable. FYI-"everything at your fingertips..."
SJ Ultra Vest $124.95-with best weight to capacity ratio on market, 9.2L of storage space, 7.5 ounces w/o liquids-zippered side pockets---roomy enough for poles too. Center back pocket-for reservoir, loops for trekking pole, stretch sides---gels accessible up front---or smaller bottles, stretch mesh in front secures with Velcro.
Cuban fiber this breathes





JUREK ENDURE WATER BELT $29.95-2 10oz bottles included....weight 3.5oz


breathable lining


back watertight pocket for essentials, adjustable waist for a snug, no bouncing fit.




reverse-Jurek Endure-we actually tried this on at a media preview in NYC------and it really does fit---almost unobtrusively...a good thing. We can see training in this, easy...


Jurek Grip Water Bottle-$19.95-- 1/2 oz


20 oz bottle-included (BPA free)---features unique pull-out no spill Kicker Valve Cap 


medical grade soft silicone---easy to grab via teeth
























Scott Jurek's
Ultimate Directions' vest is available now...the Grip and Essential-on May 1st 2013.
adjustable hand grip





















For athletes---or anyone really, who think of food as fuel---and can think of, oh say-fifty eight other things they'd rather be doing than cook a meal---there are many ways of getting the amount of protein needed to repair and restore muscles put to the challenge. In an easy portable manner. BUT---it is very hard to find protein bars or powders that are vegan friendly/ GMO+hydrogenated oils+corn syrup, artificial flavors/preservatives FREE---

To fit that bill-the best we've ever consumed---and we were very very happy to sample---Clif Bar's Builder's Protein Bars-now available in 3 sizes---and packed with 30g (Builder's Max $2.69), 20g (Original $1.99) or 10g (Snack size -in box of 10-$9.99)--- of usable protein plus ---23 vitamins/minerals.


oh...none for me, tant pis! Cat was so bummed she didn't even want to play with all the empty wrappers 




no kitty treats
Though not billed as a meal replacement-it is for us-maybe with an added apple---ha ha---especially the 30g Builder's Max size---available in tasty crunchy (via organic rolled oats) flavors like the new Chocolate Chip Cookie Dough-sweetened with beet juice concentrate,  organic brown rice syrup and organic dry cane syrup---all mix-up to a caffeine-free energy boost without the crash and burn of high glycemic bars.









Our fav---the Chocolate Mint---authentic tasting...and addictive.  Other flavors include Chocolate, Chocolate, Peanut Butter, Crunchy Peanut Butter, Cookies N' Cream, Vanilla Almond, and Chocolate Chip.





The Protein Bar That Works As Hard A You Do™----