KRELwear, and RICARDO ROJAS SALON
BRYANT PARK HOTEL LOFT
Words and Image of R. Rojas Staff, Judith Ecochard
KRELwear Images from the EXPOSE COLLECTIONS
It’s a pleasure to go across the street from the hubbub of New York Fashion Week, the Bryant Park Tents---and casually review an assortment of collections and beauty services at one’s own pace.
One of our fav confabs of that week belongs to Expose—who organized a suite full of interesting fashion/accessories/salon purveyors.
KRELwear, a sought after hand knit couture and RTW line that we’ve seen (they are repped by Edité Showroom)---had the most popular thing going…with its inventive KREL-2-GO Knitty Gritty Tour custom couture in a minute service. Basically, guests picked from a box full of knit fabric leftovers…and chose a style (tunics, scares, tops, minis)…and with a few snips of a scissor, and a few stitches from an amazingly focused seamstress…a unique made for you item was made. Eco-Friendly and Fabulous.
The backstory on this innovative knitwear line belongs to Karelle Levy, a Paisian raised in Miami who studied textile design at RISD. Launched at the 2004 GenArt Fresh Faces of Fashion in 2004, Levy’s hand knit sexy silhouettes embrace materials with contrasting fiber content (sustainable cotton, bamboo, sparkling metallics)…and churns out custom fitted tank tops, sweaters, and dresses with various neckline options.
For Fall 2009, KRELwear launches a lush gold and red metallic striped knits in addition to black/white/gray tunics, sweaters, dresses, and curvy scoop neck gowns.
INFO: KRELwear
We also got a chance to chat with Ricardo Rojas, an in-demand hair stylist and his team---who are usually ensconced in the very hip and PRIVATE eponymous salon in the Lower Eastside hotspot Hotel on Rivington---- when not on photo shoots or movie sets working their magic. Our gal pal in the music biz has been raving about this full service salon since it opened. Her highlights are so well done---it looks like she spent a few weeks at the beach.
We figure the late night blow dry services draw a more edgy locks’ crowd. But hey, we can’t think of a better way to spend our beauty time during our waking hours- than to have a healing deep-conditioning treatment.
INFO: RICARDO ROJAS HAIR SALON 105 Rivington Street, NYC 212 564-4949