Wednesday, March 25, 2009


The Plaza Retail Collection- One West 58th Street, Lower Level, NYC

WORDS, IMAGES Judith Ecochard

The glamorous Plaza Hotel was a favorite haunt of ours growing up in NYC. Beginning with visits to the Eloise Room (the domicile of the beloved fictional girl who grew up on the premises), tea with our impeccably elegant Aunt at the Palm Court, flamboyant umbrella cocktails at the original Trader Vic’s in high school with our cooler than us preppy pals, and then drinks at the Oak Room when we were actually of legal age….this was a spot of our lives. And we dressed up for the occasion!

Now one mega gazillion dollars worth of renovations later, we were now invited to check out the new Lower Level where the retail establishments, including “The Plaza Beauty by Warren-Tricomi®” (the famed luscious locks duo that have a posh full-service salon on the premises) are ensconced.

Immediately upon leaving midtown’s bustling Fifth Avenue-we were calmed as we descended down the escalators, enveloped by soft music and what seemed like full spectrum lighting that illuminated overhead without the usual sensory depravation headache.

And surprise, surprise—it’s a beautiful, aerie space.

Unlike nearby department stores where the beauty counters are packed in and jammed up with products, this multi counter emporium is spaciously situated in the center of a courtyard layout…and tastefully displays luxurious items in an approachable manner.

What we think will draw in the customers- are the hard to find makeup and skincare collections like New York's Diane Brill (retro cute packaging), Australia’s Becca, Hollywood's favorite skin primer producers Smashbox Cosmetics, and Korres completely natural skincare line from Greece.

The sophisticated household scents from Lampe Berger (diffusers from the basics to collectibles from Lalique)… and the divine fragrances from Esteban Paris beckon been everywhere shoppers like us.

We also loved the hairpieces from the Brazilian native Lucia Tristao, priced from $65-$175---that are so beautifully crafted as to make a statement when worn with anything from denim to evening gowns. Nice.

SPECIAL THANKS: The super nice Aline Sarkis-a makeup artist at The Plaza Beauty- who gave our eyes a come hither smoky green getup.


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