Veronika styled her own runway with a strong and deliberate attitude that appeared both diverse and unique.
Gilleon Smith’s casting was on brand appropriate and melded seamlessly with the spirit of the show.
Key makeup artist Sandra Becker, for NuEvolution Cosmetics, used bright and vibrant lilac, pink and leaf green to accentuate the eyes, keeping the skin glowing and fresh. Laurent Dufourg, head hair stylist made the hair big and bold, using products provided by Prive. Bon Wongwannawat captured all backstage photographs while Fernando Colon shot the runway. Production and Press were managed by OMEN PR. Sponsors for the Berenik SPRING/SUMMER 2017 show included: NuEvolution Cosmetics, Prive, Balance Water, Cangria and PBR.
ABOUT THE DESIGNER:
Veronika Brusa graduated from The School of Design at the GBS St. Gallen with a degree in visual arts, communication and design. In her work as an artist, she has explored such mediums as etching, woodcut printmaking, silkscreen processes, collage and sketching. While conducting artist residencies in cities such as Warsaw, and living in Buenos Aires, Shanghai, and Paris, the concept of BERENIK as an art-as-brand-brand-as-art was conceived to combine her artistic background with fashion.
The meta concept communicates Veronika’s visual universe through use of textile, print, texture, color and sculptural silhouettes that are all interpreted through her collections. She finds inspiration in unfamiliar surroundings, away from everyday routines and habitual patterns of behavior and freedom in a life without restraint.
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