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ALLEGRI Ready to roll...
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Studio Babaldi, NYC
words/images Judith Ecochard
ALLEGRI-outerwear/lifestyle is a high-end label that as always had an international cast of regular customers-for years.
The very stylish and weather tough jackets, coats, trenches---are made from a proprietary inventory of 2000 luxurious fabrics (think water-proof silk and cashmere-in collab with Italian Loro Piana)...and boast the design details of a stylish pieces but fused with functionality---that make ALLEGRI clothes -keepers.
After celebrating its
40th Anniversary party in chic fashion at NYC Fashion Week last February---a highlight of that week, for most---
Allegri---got loads of positive press here across the Pond.
For the Spring 2012 collection ---that was previewed a few weeks ago...we saw so many terrific pieces---we jumped at the chance to attend the Lookbook shoot at Union Square's Studio Babaldi---under the helm of noted fashion photographer Maurizio Bacci and the hard-working Creative gurus Bepe Savonni and Daniel Arias (The Promotion Factory).
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Maurizio Bacci-at the MAC reviewing yesterday's photoshoot---(last name means "kiss" in English-and a very nice guy).
Highlights: |
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One of our fav -these featherweight-down jackets are actually made from white durable fabric-the feathers are dyed---what gives the jackets their tone. Very cool. |
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Accessorized with scarves |
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Pictures at the studio---captivating images B/W |
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Ford Model Tasha gets glammed up--- |
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Still life shot of a jacket---Bacci not scared of heights...everything has to be perfect---which is why it takes at least half hour to set up the lights, lay the garment just so... |
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getting the right light---includes stuff tissue paper to bump up parts of the garment |
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Production Assistant- Abiezer Benitez -and Stylist, Arika Korrison |
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men's polo-pic-ed the day prior |
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men's looks shot the day prior-hundreds of images snapped away at rapid pace---for each look. "Sometimes the pose is right, but the face is off...or the smile is perfect but there's a slight shadow. It has to be perfect," Beppe clued us in. |
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The first women's ensemble--- |
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Hair-Micehele Salvadori |
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Make-up Mizusu Miyake |
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no time for football (soccer) |
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fabric ruching/quilting |
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The first look ---in a long day---all told 10 ensembles-we figured each one took about 50 minutes-to an hour each |
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It was a snowy October---a good day to be shooting photography indoors |
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The second look gets a review---prep work done prior |
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Tasha-ready for her first poses |
Of course---in Italian-the Italian loving George Clooney-on the cover of Vanity Fair---no time to read either...
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Italian Vogue-so creative |
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Every few poses---gets something adjusted, added (like a belt) or subtracted... |
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Make-up gets re-touched throughout |
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Hair too |
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Camera-ready |
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Everyone= a photographer |
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A little runway action too---video |
And all gets Skyped back to Italy for final approval.
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Spacious studio....calm too. |
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All present-including Studio Assistant Gianmarco Ciotti |
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Getting ready for the next look |
We always take a peak at the make-up table...Clé de Peau Foundation and cover-up stick, Nars eye shadows.
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Vichy Thermal Water Spray and Embryolisse |
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Sahag hair products |
At the Holiday preview----we took some not so perfect shots of some rather refined, elegant, impeccably cut/tailored ---rainwear and lifestyle pieces.
Allegri has three lines-Allegri Milano-classic contemporary, Allegri A Tech- blue label-casual sporty, and the posh Allegri Black label---with ultimate in luxury outwear. PLUS-accessories.
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Bat wing sleeves of this water resistant jackets |
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functional details-pockets, drawstring waist-with a lot of style |
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loved the puffed sleeves-great for core protection in hot weather or to layer over in colder temps |
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tone on tone stitching---tailoring at its best |
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casual jackets |
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attached hoods---great tench jacket |
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love this cape-a pretty print perks up a dreary day |
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close-up of the dyed feathers encapsulated in a white techy fabric |
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Motor style---weather proof. |
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zip-out hoods |