NY FASHION WEEK FALL 2008: THE DAILY SUITES - KY ‚ Brand Intrigue ‘ Heat‘ and the Bali Concealers ‚ Bra

Text, Vivian G. Kelly
Image of KY ‚ Brand Intrigue ‘ Heat‘, and Cosmic Love Clinic, courtesy of LaForce + Stevens

Time/Place: Tuesday, Feb. 5th, @ 12:00 noon

WHERE: The Penthouse at AKA Times Square, 12 West 44th Street, NYC

In years past, NY Fashion Week has included Valentine’s Day. One year, they even gave us editors a Valentine’s Day kit to make our own Valentine’s cards, and candy hearts were distributed in the Tents, all of which brought back fond memories of 2nd grade, when everyone in the class got a Valentine.

This Season, the companies that showed their latest wares in the Daily Suites had Valentine’s Day in mind.

First stop: the KY ‚ Brand Intrigue ‘ Heat‘ table, where LaForce + Stevens’ Lindsay Porter enthusiastically went through the fun events the brand is doing to promote this “intense warming” personal lubricant. KY ‚ must have had a fashion/artsy crowd in mind when they were at work shooting the campaign. We love the beautiful shot that got a full-page ad in an issue of THE DAILY.

WHERE TO FIND IT:
K-Y‚ Brand INTRIGUE™ HEAT™ is available at drug, food and mass retailers. $15.00-$20.00 for a 2.75 oz bottle.


We liked the idea of the K-Y® Brand LOVE CARS: “A Solution to the Fashion Week Cab Drought.” What a great alternative for getting around the City, if you’re not at the top of a masthead with a company car & driver at your disposal!

The K-Y® Brand LOVE CARS will keep circling the Bryant Park tents and date hot spots until February 14. Flag one down to take you to your desired Manhattan destination – free of charge! Once inside, you’ll receive the latest and sexiest K-Y® Brand product, INTRIGUE™ HEAT™, along with hot tips on how to heat-up on a cold winter night.

Best, though, is the COSMIC LOVE CLINIC™ K-Y® Brand is presenting on Valentine’s Day. If you’re in Town, go!
Below, the 411:
WHAT: Celebrity sextrologists, Stella Starsky and Quinn Cox team up with K-Y® Brand for a FREE Valentine’s Day love reading at their famed Cosmic Love Clinic™. Their love forecast and personal sexual compatibility reading is based on their zodiac signs. Their cosmic love reading gauges a couple’s sexual compatibility.
If you can’t make the event: pick-up a copy of their book “Sextrology: The Astrology of Sex and the Sexes” which combines astrology with psychology to provide intimacy insights and compatibility readings based on zodiac signs.

WHERE: The Cosmo Caravan in Times Square / 45th at Broadway
WHEN: February 14, 11:00 AM – 1:00 PM
WHO’S ALREADY A FAN: Stars like Scarlett Johansson, Kate Moss, Sophia Coppola, Marc Jacobs, and J.K Rowling


THE BALI CONCEALERS‚ COLLECTION: Doing Good and Looking Good

On our way out of the DAILY SUITES, we stopped into the BALI SUITE to have a look at Bali’s latest initiative. Bali’s joined the fight against breast cancer by supporting The Breast Cancer Research Foundation and partnering with Estee Lauder.


WHAT: The BALI CONCEALERS‚ Bra, a sleek body-toned bra with CONCEALING PETALS - invisible on the outside, which completely prevent nipple show-through.
Available in 5 colors including skin tone shades to perfectly match women’s differing skin tones. Sizes span 32C to 44 DDD

OPTIONS: under wire, wire free and minimizer under wire styles


THE BREAST CANCER INITIATIVE: Bali partnered with Estee Lauder. To kick things off, Bali will donate $100,000 to The Breast Cancer Research Foundation. 1 in 8 US women has breast cancer.

*BONUS: If you buy a BALI CONCEALER bra, you receive an instantly redeemable free Estee Lauder Pure Color Long Lasting Lipstick at select Lauder counters while supplies last.

WHERE TO GET IT: Available in stores as of Jan. 1st, 2008.

PRICE: from $32 – 34.

For further information on Bali and The Breast Cancer Research Foundation respectively, visit:
www.balicompany.com
www.bcrfcure.org