ROCKPORT SPRING 2013 Footwear Men's/Women's

Outdoor Retailer, SLC

words/images Judith Ecochard

Adidas-owned Rockport shoes implements its MO for Spring 2013-unbelievably light...with several handsome slip-ons and lace-ups (for guys)--- offering up what we think of as casual lifestyle shoes-in the ROCSPORTS LITE Collection ---and the spiffy enough for most work settings... the BUSINESS LITE Collection. Land and more sea-side options abound---

The lightness of the kickers---is achieved via proprietary know-how---including strategic midsole parts made from adiPRENE by Adidas Sport Technology--- for guarantee energy rebounding with each step...something we have have come to appreciate- when running to catch a subway...or dashing across the street to avoid that turning yellow taxi who thinks red light stops are optional.

Mudguard-with bubble top footbed that massages pressure points under foot

Made for walking...some styles have a slight beveled heel and rockered sole for the ideal heel-to-toe footstrike and push-off....and durable EVA mid-and outsoles...providing lightweight shock absorption.

To drive in the point to attendees at the OR show---on just how light Rockport shoes are---a display was set-up with competitor's running shoes ...

Dress Casual-day to night wing-tip option-suede uppers-classic wingtips with contrasting outsoles

ADDED PLUSES: A "color story" for Spring---with same super lightweight comfort ---including padded collars--- in stylish uppers of full grain leather or suede and grippy, durable outsoles in fun tones. Some shoes are good for bike commuters too.

fun outsole colors

WHAT ELSE: A machine washable collection of pretty flats for gals...in fun colors and prints.

cute Mary Jane-lightweight/comfy-good travel option

Active lifestyle sneakers and shoes---Spring colors---

good for biking ----if you don't have clip-ins-retro style, imo

Other options for women and men---boast the same comfort features---in spring colors---with contrast outsole tones ...or---as we were told- athletic technology into street shoes---that we would actually wear.