Press Preview
Royalton Hotel
Novel Approach To Evening Out Skin Tone
Image Courtesy of Syneron® |
Syneron® is a company that makes a bunch of lasers for non-invasive aesthetical procedures like the E-Matrix.
New for them...and very innovative...a three part, skin care protocol (Day/Night Creams and Facial Wash) to treat hyper pigmentation on any ethnic skin tone called ELURE™...available now.
At a press breakfast last month, we found ourselves learning about how the easy to apply Advanced Lightening Lotion/Night Cream---done in two steps, with a minute wait between parts 1 (Melanozyme™) and 2 (Activator)---2x daily, works from the top down of skin’s layers, and helps to fade/eradicate what we refer to as brown spots…
A not great to look at result of aging, acne, injury, hormones including melasma (that a gal can get when pregnant) and the sun.
Non-irritating, non-carcinogenic, no fragrance and safe to use with other skin protocols (like retinoid treatments)---Elure contains active ingredients like the naturally occurring enzyme lignin peroxidase derived from a tree fungus---inhibiting visible melanin in the upper layers of the dermis (not stopping production of melanin that originates way down in the skin’s lower layers, btw--- that protects the skin).
The advantages over other skin lightening treatments that can be toxic, irritating, skin thinning and/or not good for darker skin tones-think Hydroquinone (over the counter and prescribed strength)--- are numerous.
Briefed by an Austin based dermatologist ---who showed slides of her hard to treat patients’ faces--- before and after using Elure over 4 weeks (they looked waaayyy better after using Elure)… and then by Alain Khaiat PhD who talked about the efficacy studies conducted…(see http://www.elureskin.com/technology)…
We walked away impressed with what we saw …
SO as soon as we could, we tried Elure on our arms and back of our hands---that had a few brown spots.
We didn’t use the Elure Facial Wash $35---that is apparently good to get the skin at the right PH level…but used the Elure Advanced Lightening Night Cream $150 and Day Lotion $150 as instructed---
Night Cream---comes in a plastic jar with two part compartments |
After three weeks, we felt a definite slight fading of the spots on our arms…more so on our hands. And felt a slight tinge when applied---not annoying, but def there. Additionally, our skin had a very light coat of something on it after application of the two part Night Cream, that was absorbed soon enough---so we figure that it is easy to apply makeup over the Day Lotion.
Applicator provided but we just used our fingertip |
We also felt that the texture of the skin improved…that if used on our face, translates to more luminosity and evenness when used there.
ALSO---We were told that use of the Night Cream and Lotion are interchangeable and that the two treatments together should last 3-5 weeks, with older skin--- with less cell turnover, probably requiring a longer timeline for desirable results.
We can see how someone with hyper pigmentation might prefer Elure over chemical peels---which might turn in uneven results---- and laser treatments ---especially those with darker skin tones, easy.
WHAT ELSE:
Recently dubbed one of the 10 most innovative beauty product to hit the market this year by television’s Today Show co-host Hoda Kotb.
AND of course---always use a serious sunscreen of some sort. Obviously!!!!
AND of course---always use a serious sunscreen of some sort. Obviously!!!!
-Judith Ecochard
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