Monday, June 24, 2013

ATHLETA FALL 2013 Lifestyle+Performance Apparel-Yoga/Running/Hiking

in middle-nightshade purple Chaturanga Tight UPF50+.moisture wicking pilayo fabric $64 with Vail Vest $118-w/ Primaloft insulation. DURABLE Gym bag $79 available now-loads inner outer pockets/compartments, waterproof lining

NYC


rain be gone---water proof/lightweight matte finish-stylish -with storm flap over front zip keep elements out

hike/climb/travel-rain jacket w/ adjustable hood, two way front zip for venting when needed, articulated elbows for movement
We feel for the pr peeps that organize the Athleta previews for media types ---cause when we walk in-taking inordinate amounts of pics ----BECAUSE we love everything...we're there a looong time.

print on a water tough jacket...
back zip pocket-doubles as a pouch for the jacket







For Fall 2013----(late summer deliveries)...colors of some of Athleta's top sellers become more autumnal with jewel tones, 10 shades of grey, and black predominate-with pops of pastels-and prints (space dye)---particularly for the running items.

Most styles highlighted come in multiple shades...and all are multi-taskers...good for a range range of activities and often double as lifestyle pieces to wear off the mountain---outta the class--and out on the streets,
insulation where needed...puffy keeps slim with insulation on core, stretch side panels. Front zips w/ snap closures, zipped hand warmer pockets


flattering drape l/s top w/ thumbholes for perfect fit



skorts-skirts w/ attached stretchy, compressive shorts...cute and practical...with two front and two back zips pockets

wide waist band flatters, belt loops, chi-rivet details-ez care, stretchy+durable

internal shorts-built in w/no pinch silicone leg grips keeps it in place




great hand feel-sweatshirt SOFT=a year round dress with two front zip pockets

tunic when belted or wear loose-love this two layer draped dress with side ruching that flatters all body types

layer over a l/s tee for cold weather-or wear with a blazer...great travel piece too.

scrunch up or wear down----this Breathe Tank doubles as as street wear-as well as yoga wear...longer length, soft, stretchy, non-chafing seamless design, breathable -fitted but flattering thanks to ruching



feather-weight knit poncho wrap----in ombre tones




bold diagonal zip -high snap collar

Printed Shayla Shift Dress $79 in Cherrywood Savannah-ponte fabric travels well ez care- shaping darts front/back 



Lounge ready pants, relaxed fit, ribbed waist for custom fit, cargo style pockets 




Metta Hoodie Sweater over-sized slouchy fit, thumbholes ribbed sleeves-$98




Odyssey Chaturanga Yoga Knicker wicking space dye fabrics breathes and dries quickly, w/  Sprint seamless bra $48 in halogen green, non-chafing, good support for a-b's, Hometime Hoodie-in grey heather-pockets w/ media ports, streamline fit $98

top-pretty enough wear with jeans but run ready l/s Stride Top, non-chafing seamless design. In flash blue $89

Stride Tank in Halogen Green...non-chafing with Kick Asphalt Run Short $39-of Lightweight Swiftek dries fast, swish split shorts in dress blue/flash blue





great back-Namaste seamless bra$44-removable cups, low support (a-b's)
Athleta---adds several seamless bra tops...low-high support (a-b's)...with natural silver slats for antimicrobial help.
All-Align shorts wide waistband top bans muffin top w/o picnicking, rear seams flatter, space dye and solid tone panels-black/black with Free To Breathe Seamless Bra $42  

Tempo Seamless Bra Top $46 in Charcoal Heather




Long Sleeve Stride Top---assorted colors, anti-odor, non-chafing seam design




Vail Vest $118 Primaloft® insulated vest-great quilting pattern that flatters...nightshade purple/nightshade purple high zip collar keeps cold out, stretchy side panels



L/S tops-run/hike ready looser fit

back panel pops-

one of the mny fab tanks...


charcoal grey

Cuteness Skort $54 Sleek CoolTouch-UPF 50+ great hand feel, built in stream line shorts-Nightshade Purple

Adorable- back view, Cuteness Skort in white

Contender Skirt Capri-wicking/breathing UPF 50+ gusset lining,  Pilayo fabric w/ CoolMax®, performance fitted $74

supportive and gathered at wide waistband,  semi fitted hides muffin top-lightweight, soft

back great straps
other colors...



Alarcity Half Zip $79 -adjustable side cinches for custom fit, heat trapping fabric for warmth

Cairo Bare To Run Knicker $69-wicking recycled poly great hand feel, reflective trim, ventilating mesh details

Cairo Bare To Run Knicker-back-mesh inserts to sweat away behind knees and at waist, reflective pops, back pockets

 Splits Revelation  Capri-but in black w/ patterns-made of wicking/breathable Pilayo® $84




Space Dye 2 Seamless Racerback Tank $49 anti-odor, built-in low support a-b's

Mendoza Half Zip $74 space dye-w/ anti-odor, thumbholes---multiple colors

back zip pocket


tank-flattering ruching on back



bike ready---with back pockets....mesh in sweat zones, built in support




capris-w attached /skirt...practical great way cover up



Alarcity Half Zip $79 -adjustable side cinches for custom fit, heat trapping fabric for warmth




Kick Asphalt Run Shorts $39-of Lightweight Swiftek dries fast, swish split shorts in assorted colors---slightly longer than typical for a little bit more coverage...
Hana Run Short $39



Royal Pigeon Tank-Black/charcoal $64-streamlined fit and coverage, medium support (a-b's)



semi-fit tank-w/ built in support




Super soft hoodie jacket in teal marine-layers well-zip shoulder pocket, big front kangaroo style pockets


tank semi-fit--looser mid-section with gathered waist...wicking breathable racer back built in support




Flattering for that long length look-Straight Up Pant $79, slim fit, un-pinchable wide waist band
wide leg capri option...




Capri-ribbed cuffs can be scrunched up, relaxed fit, lightweight, comfy wide waistband w/ adjustable drawstring, wicking breathable material packs well,

fitted-Pilayo® moisture wicking, breathable, body slimming accents down leg sides,  CoolMax® gusset, internal pocket for keys/cards, stretchy, great hand feel
Tank-ruched flatters, fitted with stretch-pretty color-Teal. Longer length for coverage of all downward dogs-great top with low-rise jeans..pictured below in purple heather

adjustable shoulder straps on a racer back!



pretty top-with interesting back  straps, loose fit to layer over tanks, thumbholes keep in in place










Connect Capri $79. UPF+50, flatting back seams w/ wicking breathable stretch...slim fit




more capris---



Colors available-cap sleeve stretch top-wide waistband adds comfort and flatters...nice mid-section ruching details---this is a great top...ez care, travels well, wicking breathable...2L







Batwing &Robin Jacket $89 in Teal Marine Heather and Nightshade Purple below---with banded bottom hugs hips or scrunches high, dolman sleeves cut for gals on the move...


INFO: ATHLETA