Tuesday, June 4, 2013

ADIDAS OUTDOOR FOOTWEAR Summer/Fall 2013


Outdoor Retailer/SLC


Adidas OUTDOOR is getting more techy savvy -with serious creds in terms of performance capabilities----winning the hearts, minds and feet of top tier adventurists -scaling far-flung mountains-and the other kind of adventurist-taking public transit in the same far-flung country at 3:00AM. Meaning functional kicks that have style.


Proprietary footwear know-how distinguishes Adidas' Outdoor footwear---in an industry where lighter, faster, multi-purpose wins. Consumers expect it-and are open to bumped-up mesh uppers instead of leather (lighter/cheaper usually)---combined with waterproof linings and tough outsoles.

New for Adidas for Fall 2013 (with deliveries starting July 1st, 2013)- is the use of Stealth™ rubber-a unique grippy high friction rubber compound from sister brand 5 10 (Brand of the Brave)...in the Terrex Solo Stealth for men.







































Other exclusive performance technologies include adiPRENE® and ADIPRENE®+ (lent to owned brand Rockport shoes too)-a highly shock absorbing, durable foam---an impact minimizer and energy returner...ClimaProof®membrane-seals out moisture, Formation™ technology that with each touchdown - helps motion control and enhances downhill comfort, and -as pictured above---TRAXION® outsoles (in the Terrex™ Fast R shoes)-made with a Continental rubber compound-for the best grip in all weather conditions.

Highlights:

Terrex Swift Solo-light approach shoe- EVA midsole-long term cushioning, with breathable upper mesh, protective toe cap, TRAXION-outsole high traction rubber, molded sockliner for comfort, adiPRENE® insert for comfort+shocks $95-asymmetrical heel loop for easy attachment



Grip this- TRAXION-outsole high traction rubber









3 colors-Terrex Swift R


Women's Terrex Solo Stealth-$120-high abrasion mesh upper for extra durability, adiPRENE® insert-midsole protection plate for impact absorption/foot stabilization

Terrex Solo Stealth outsole-approach specific featuring Stealth® rubber-extraordinary grip+outstanding friction. Great approach shoe with techy features for challenging terrain, IMO.



asymmetrical loop in back=easy attachment to a harness/backpack plus helps on/on












TERREX FAST R MID GTX-available in Black/Core Energy (grey) too-pictured below-men's

TRAXION made with Continental Rubber for extraordinary grip

TERREX FAST R MID GTX-men's light hiker w/ outsole TRXION, Gore-Tex lining=waterproof/breathable, full forefoot adiPRENE+, molded Ortholite sockliner $200

TERREX FAST R GTX low-cut shoe men's-similar to above-$180
TERREX FAST R GTX $135-in black/core energy

TERREX SWIFT R GTX $135-Gore-Tex® lining, mesh and synthetic upper for lightweight comfort, molded sockliner, lightweight EVA midsole w/ adiPRENE® insert for comfort + shock absorption, TRAXION grippy outsole-new color


toe bump
Outsole Super high traction TRAXION-nice bright white w/blue pop

TERREX SWIFT R $115  (also comes in a GTX version w/ Gore-Tex lining $135)-for mountain sports-midsole of lightweight EVA with adiPRENE® insert, TRAXION super grip outsole, 
Terrex Swift R GTX $135 same as above w/ Gore-Tex® extended comfort footwear lining








OUR FAV- this men's color block Slopecruiser CP ($125)-great on mountain as well as  àpres ski/shred boot--- we think has urban street cred potential! 


upper with Climaproof® membrane, trouser protection system-heel clip holds pants in place, TRAXION tough outsole

16oz---we'd like this in a women's version!

clip so pants don't get shredded

Slopecruiser CP-$125-same features as above in Black/Ray Green

heel clip  for pants

TERREX CONRAX CP $200-insulated with Primaloft 200g for warmth even when wet, lace cover keeps elements out-closed w/ waterproof zipper, upper-w/ Climaproof® membrane,  24oz

 TRAXION outsole won't freeze up in cold temps! 

Burly boot-men's new HOLTANNA II CP-$150-Waterproof full-grain leather upper, with a TRAXION outsole that is sensitive to temperatures for optimal grip ion icy surfaces, insulated with 100g Primaloft Sport, Climaproof® membrane

TRAXION outsole that is sensitive to temperatures for optimal grip ion icy surfaces


women's-city and winter sports Choleah Laceup-with a slight wedge made with TRAXION super high traction rubber for optimal grip in the winter---Primaloft® insulation, a midsole with an aluminum board insert to protect against the cold (interesting) + adiPRENE cushioning, and a Climaproof membrane for waterproof protection $140

Yunga Insulated Primaloft CP---keep upright- with TRAXION super high traction rubber for optimal grip in the winter---Primaloft® insulation, a midsole with an aluminum board insert to protect against the cold  and a Climaproof membrane for waterproof protection 13oz- $135




YUNGA SUEDE-similar to above -TRAXION outsole, Primaloft® insulation, a midsole with an aluminum board insert to protect against the cold  and a Climaproof membrane for waterproof protection $95


New-Day hikers for men with all day comfort+style. DAROGA TWO 11 LEA-$90-nubuck leather upper w/ an EVA tongue top fit/comfort, high traction outsole for grip, 

AND AVAILABLE NOW
ZAPPAN DLX-$95-Valuable perforated micro suede lining-in upper nubuck leather, olded Ortholite sockliner, midsole w/ adiPRENE insert, TRAXION outsole-w/ 5-10% recycled content, sustainably sourced leathers-

good for everyday TRAXION outsole...cool looking too
KID'S TOO----adorbs! TERREX MID GTX K-speed lacing construction for fast+snug lacing, Gore-Tex® weather protection, reflective bumps, TRAXION grippy outsole, lightweight EVA midsole...$100
www.adidas.com/outdoors