words/images Judith Ecochard
Macy's department stores...have taken fashion cues from all of the capsules collections done by its competitors---and turned them on its heads...in a manner of speaking...by imprinting their own exclusive in-house brands with, well just that...strong brand identities.
AND having the wherewithall to corral in- some of the top names in the apparel biz, for Macy's exclusive designs.
At the most recent Fall 2012 media preview at the spacious Jack Studios...waaaayyyyover on the Westside (a big sneeze, you'd land in the Hudson River)...the different labels were simply displayed on clothing racks and display cases. Which is great...as it gives us a chance to see things, easy.
Tasso Elba is one of those private label-Macy's entities...for the professional man with a sense of clean style and European sensibilities- at affordable prices points and tailored for all-American proportions, we think. Neutral tones, suits that are fully lined, urban friendly menswear.
|on its own or under a blazer-tailored vest -handsome addition for Fall.|
|Kenneth Cole Reaction footwear too.|
The Alfani man is is established- and comfortable with a bit go flair, wardrobe wise-with stylish blazers, trousers, sweaters---that are wardrobe staples and always appropriate.
|mad for plaid with western placket snap pockets|
I-N-C International Concepts... is similar to BAR III in appeal, but maybe just a tad more prepster -as opposed to urban hipster. Still, we feel that same guys will like both Macy's private labels.
|Varisty sweater-INC Concpets|
|cable knit sweater with toggles|
|refreshed track jacket---for off the field outings|
The American Rag Cie-is Macy's extremely price conscious collection for tweeners on up...casual lifestyle apparel, made well and pieces for Fall---especially hooded items...and sized up for the big dudes.
Of course, we spent more time on the female offerings...
Starting with the Charter Club---Macy's clothing line for women who need to look pulled together for work. The silhouettes are contemporary-not outlandish...and the cuts are for grown-ups. Not boring basics though---there were some bold colors and prints that showed their customer is one lady who very much cares about her attire.
|love the 4 season versatility of a classic sheath-so appropriate for so many occasions depending on accessories|
Accessories ---shoes, boots, bags---all spot on---made by many different labels...chances are-every style, humanly designed...ever---had some presence here.
Smartly, sandals and open toe are available year round---as Macy's has a broad reach, geographic wise...and people go on vacation and always need something tropically friendly.
|beaded pumps and slip-ons---ethnic patterns|
|Ellen Tracy exclusive to Macy's|
|classic strap sandals with sparkling details...will be in style for decades to come|
|lace up back, equestrian style|
|ballet flats with pretty bows---in fun colors and animal prints|
|eye catching wedge by rachel Rachel Roy|
|Rachel Rachel Roy suede pumps with melt details-NICE|
|easy wear-plaid poncho has shaped shoulders that give it some proportion|
|like the autumnal tones and striped patterns of this car length wool coat|
|sweet edge-feminine frock under a leather jacket|
|cropped blazer has cut-out sleeve detail...with same pattern on back. LOVE.|
|ALL HAIL the Union Jack...|
|plaid done well-as a print on a chiffon flowing dress, bold zipper detail...fun.|
|stacked platforms and wedges...popular year round|
Made for women...this contemporary collection had a lot going for its Fall 2012 selections---we loved this stitched pattern jacket-a leather classic in a camel color---that would be a workhorse wardrobe addition...with a skirt, over a dress, or with jeans on weekends.
|Gian Bernini---a shoe brand that we admired for its style, quality---at great price points...several styles available at Macy's|