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| Colors-not just for warmer temps...the basics in bold tones | 
West 37th Street/NYC
words/images Judith Ecochard
LANDS END-conjurs up classic, value priced style-with heavy doses of school uniforms and durable totes, monogramed in several fonts---that last as long as time itself.
BUT -the Wisconsin based company means a lot more now to style conscious types---
We are more and more impressed with the fashion savvy sense of the apparel for men/women/child we previewed recently...in addition to tech smart performance wear, select home decor and items for Fido.
Here's hoping parent company Sears--- shows this label some well deserved 
love...
HIGHLIGHTS:
Well laid out in thematic groups, attendees first encountered the top ten list of Lands End...for gals.
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| pretty-belted floral dress with matching cardigan- | 
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| tweed boyfriend blazer, waistcoat, ascot over dark rinse boyfriend fitted denim. Hip and easy. | 
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| pops of color for Fall 2012 too0works with related neutral tones and daring yellow | 
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| suede jacket-always a classic | 
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| wool cape-casual elegance with contrast camel hem... | 
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| wrap dresses looks good on all figure types | 
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| cute cardigans-sleeves shrugged, belted in...add polish to neutral tone dresses | 
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| sleeveless, gracefully shaped knit frock is a year round option, layer under a sweater, fitted blazer for work, add some bling and heels for night adventures. | 
Wool coats are available in soft and bold tones...well made, lined...with great details.
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| back belt with buttons | 
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| wide stripes break up a chic single breasted wool coat with princess seams- in a nice way-reminds us of Navajo blankets | 
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| can never go wrong with a double breast peacoat-wide lapels, notch collar, sleeve details-in red wool | 
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| lovely-traditional and round collar with epaulet detail-soft plush wool feels soft and warm | 
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| single and double breasted-design wool jackets-with notch collars, lined, great sleeve details, sturdy buttons...lined in a rainbow's worth of color | 
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| accessories- are becoming a Lands End highlight...including plush leather satchels with fringe details, and suede pumps | 
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| scarves, loafer pumps with heels, leather handles on canvas hauler-NICE | 
Chinos--- in several colors and cuts...
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| the go anywhere fitted blazer-trim, notch collar, front pockets...hits the hips just the right length | 
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| chinos, cords...in colors galore | 
PLUS SIZE---bigger gals get Lands End's love in cahoots with Brittany Gibbons...co-founder of the  
Curvy Girl Guide. An acknowledgment that USA is in need of wider silhouettes...with style.
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| Starfish Collection-carry over from Spring 2012...casual wear that's as easy to wear as sweatsuits-but with enough polish to go out in | 
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| Corduroys in trouser cuts-in autumnal colors | 
LANDS END children's clothes are as well made as the adult versions....
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| fun sleeve embroidered patch | 
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| down coats and jackets, matching soft knit accessories, lots of outerwear options | 
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| faux fur boots...at accessible prices | 
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| girls get glammy in a sweet flowery ruffled blouse...purple down coat with quilting pattern and great pockets | 
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| lace-up shearling...over grippy rubber soles | 
SCHOOL UNIFORMS...(above)...and an entire line-up of school bags and backpacks...
Menswear

Lands End kinda went the other way with its men's apparel selections, size wise...introducing the "tailored fit"suits---with flat front pants that hit the waist a bit lower--- and are more tapered than the traditional cuts---with jackets...still wide enough at the shoulder to turn around in without major shifting of material---BUT without the boxiness.
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| Lands End continues its sourced/made in the USA selections...very popular--- made from TEXAS cotton, manufactured in CALIFORNIA | 
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| Ultrafine Super 110 Yarn wool suits---- | 
Lands End rules this way---their no iron-Supima Cotton Oxford L/S shirts are rightfully, best sellers---now with several collar options...
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| spread collar | 
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| button down | 
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| straight collar | 
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| solids, stripes, plaids, checked---with matching ties | 
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| classic---cashmere navy blazer with chinos-idiot proof and always appropriate | 
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| nicely lined | 
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| sweaters-layer well | 
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| all sized suits available---here a more tradition longer cut jacket | 
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| nicely lined | 
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| accessories-men's shoes including these traditional lace-ups with punched details | 
NEW-the 
f(x) collection of technical outerwear...with performance textiles-DWR
 finishes, storm flaps, thumb holes, ribbed cuffs...alll designed to keep wearers warm and the elements out.
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| Polartec® fleece hat-cozy | 
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| chevron quilting pattern on downfill jacket-warmth without the bulk | 
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| plenty inner pockets... | 
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| velcro and zipper closures | 
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| fleece lined inner collar prevents chafing | 
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| articulated hoods- | 
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| Grow-A-Longs-with a few snips---the jacket sleeves, pant hems---can be easily lengthened for a growing kid | 
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| another best seller---the Lands End Squall Jacket-is available 100% waterproof/windproof-with critical sealed seams, and anti-static fleece lining | 
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| kangeroo pocket and side pockets...anorak option | 
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| kid's outerwear is as technically blessed with performance features as adult versions | 
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| perfect foot attire-duck boots with leather ties | 
Home Decor-beeding out of cotton---in many patterns---good thing attendees weren't tired....
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| Another terrific Lands End collaboration-with Pendelton Wool Blankets-in leather carrier | 
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| monogrammed pillow options- | 
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| dogs are everyone's BFF... | 
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| pet haulers-personalized-made from same sturdy cotton canvas as human totes | 
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| laundry sorted... | 
More accessories we spotted on the way out---including these cute suede tie wedges...
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| pretty pumps | 
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| sweaters-that are as advertised---drape well, super soft, great colors---and durable | 
INFO: 
LANDS END