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NILI LOTAN-Contemporary Classics













WE ALL MADE A DIFFERENCE
Text by J. Ecochard
Photos Courtesy of WireImage

American’s thirst for self-expression –as in Warhol’s quip about 15 minutes of fame-can be quenched with user generated Internet uploads.
And …you’re a star!

Fashion, always on the cusp of what’s new, joined the reality show fray, courtesy of
Mercury Mariner and Hachette Filipacchi –who sponsored a contest where three designers (whittled down from several) competed for a shot of runway fame at Style 360, a cutting edge fashion lounge venue, during NY’s Spring 2008 Fashion Week. The winner was determined by the amount of “text” and “online” votes that they received from Elle magazine readers casting opinions on the respective signature pieces. The three emerging designers:

Marci Zaroff -of beloved eco brand Under The Canopy

Nili Lotan, an Israeli designer of elegant, classic chic in womenswear - who has scored a massive hit with a repeat machine gun print sadly inspired by global conflicts,

and

Minden Chan a West Hollywood lady with an eye for immaculate, couture worthy tailoring and trims mixed with delicate wisps of femininity,

-all have a loyal customer bases.

Winner Nili Lotan however, got the September 10th runway show. Her collection featured a largely clean silhouette (menswear 90's Armani sensibility) of mix and match separates in red, white and black silk satin fabrics-with a nod to how grown-up women want to dress. Even the deep v-neck plunging tops and adorable urban worthy cropped flaired shorts, had a sophisticated feel. No surprise that upscale retailers like Barney’s and Ron Herman (LA), carry Lotan’s designs.