The indie beauty market for skincare, makeup and 'wellness' is booming-and part of the reason is that it is easier than ever to launch one's own line-thanks to private label manufacturers -with ready made formulas (yes-there are a lot of similar products/buzzwords) -or the ability to customize-which is why (imo) some makeup/skincare brands manage to be unique.
Two companies visited at the recent Indie Beauty Expo---showed us what's trendy...
Also-pretty cool-tinier than shot glass size (hence the name SHOTZ) anti aging serum-different ingredients=different colors-shake up-the colors blend- and then use.
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| Lubrizol -has single use capsules of skincare ingredient-ensures the integrity of the formulation-vs a jar packaging that should never be used! Best selling Elizabeth Arden's has been using this type of packaging for years-including their latest Vitamin C Ceramide Capsules...Vitamin C is notably degraded with each exposure to air...and over time. |
Balms-sticks are popular too. Here-"BLACK HOLE" face scrub
