LYRA MAG.

Outdoor Retailer SLC Words/Images Judith Ecochard The Winter show is the major to do for Canada Goose , a premium outerwear label out of Canada. We’ve written up the Fall 2010 collection ( see review )…but it’s always a pleasure to stop by and see exactly what is heading to high-end retailers like Gorsuchs, The Tannery, Bergdorf’s, Bloomingdale’s etc.  WHAT WE COVET Yuketen/Monitaly designer YUKI MATSUDA ’s luxe  capsule collection for Canada Goose is a knock-out…and curiously, the Pendleton green jacket we want is technically for men. Functional and eye-catching side arm pockets The Chilliwack in Scottish tweed--- über warmth, Completely made in Canada, we think the Vest, Bomber and thigh high Expedition Jacket are all winners. And what a stylish way to ignore the cold when the mercury dips… Popular look in Japan Alberta Vest- Hip length with droptail, removeable down filled hood, v...

OUTDOOR RETAILER, SLC Words/Images Judith Ecochard Continuing to push the FASHION envelope, the Portland, Oregon based Ellington has new color waves, using their signature materials that keeps this re-invigorated label contemporary ---and we surmise, did very well with the retailers at this tradeshow.  WHAT’S NEW:   In the popular Bella LINE--- the refreshing Cerulean Blue TONE POPS… In the textured Tote with a detachable shoulder strap/cross body strap, for example, hefty nickel hardware and angled oversized zips---gives a modern polished style for urban chic. ECO too---the plush, glazed Italian leather is vegetable tanned---meaning all the compounds used in the tanning process are natural… AND THEN bumped up with hand-applied highlights. Amazing craftsmanship---and Ellington doesn’t stint on the other details---like a zipped main compartment, signature interior organizers, logo print lining that is actually cute not tacky, and a remove-able l...

SPORTY UTILITARIAN OPTIONS FROM AUTHENTIC OUTDOORS LIFESTYLE BRANDS Outdoor Retailer, SLC Words, Tradeshow Images Judith Ecochard Sporting Club Messenger Bag $149 Lilypond Solstice Sling $99 When we got the email from LILLYPOND ’s PR rep to take a look---our brain cells immediately wandered off to singer/songwriter Taj Mahal’s “Fishin Blues” with the chorus “ I’ma going’ fishin, Yes I’ma going’ fishin… my baby’s going fishin too." Cause we were thinking about Lillypond’s related brand, Fishpond ® that share a founder /photographer of catalogues— John Le Coq . And Fishpond’s claim to fame as a fishing and outdoors- outfitters… Which they are. Sporting Club Backpack $$149 But we immediately zeroed in on the handsome Gear Bags and Sporting Club Collection of sturdy cotton waxed canvas bags with leather trim …. Sporting Club Briefcase $219 …That reminded us of the high-end luggage/handbag brand Hunting World  in terms of durable quality and outdoorsy v...

BEACH CHIC FASHION/FUNCTION FOR ALL FOUR SEASONS: EVERYWHERE Times Square, NYC Plus CO RE COLLECTION-Holiday 2010 and Spring 2011 Preview Words/Images Judith Ecochard Attitude is everything (“ Wild at heart ”)---and we were feeling the SURF ROXY vibe at a recent editorial preview of two decades old Roxy surfwear/street wear collections. Front and center was a wall of cute sassy boy shorts (most $17-26)…with retro style lace-up designs, elastic or drawcord waistbands or zip closures, --- in solid pop tones, seventies graphics and cool prints like a faded denim with snap pocket (Fakie $23)---are also techy blessed---with anti-chaffing construction (carefully placed seams where they don’t rub), two/four way stretch fabrics, and built in sun protection. Accessories are mix and match…or all matchy matchy if so inclined and include floppy hats, flip flops and oversized drawstring bags…with pretty “Sweet Tropics” ...