SHOOWD and AWEAR Eco-Made Eyewear
EARTH DAY is still celebrated but the occasion as a one-off 24 hours of eco- consciousness raising has long ago given way to a sustainable way of life-everyday...and in every facet of life. Even the fashiony fashion industry is getting on board...and that includes accessory brands with heavy doses of 'cool' alongside a aesthetic MO that emphasizes a less toxic production process.
Shwood hand-crafted sunglasses (and RX eyewear) started with a smart idea-of sourcing drift wood for its trendy made in-house shades that have found favor beyond the millennial demographic that embraced this brand from the get-go.
|Stabilized Series -new high pressure resin casting-impresses bits of nature- other geological/plants to form super lightweight eyewear with a distinct DNA. Pictured above-from the Badlands collection|
|BADLANDS collection-$159-$250 per|
|Carl Zeiss CR39 or polarized lenses-optically crystal clear---100% UVA/UVB protection-lens options include silver mirror and grey polarized-on our fav the Madison on bottom-cellulose acetate with stabilized desert flowers inlay. ($159)|
|we like how the distinctive script logo is embossed inside-real wood inlays...women's styles start from $109|
|women's and men's eyewear-all have a comfy flexible temple design, made from bio based plastic materials composed of renewable sources -featuring frames made from sustainable materials that are recyclable.|
|Production methods using innovative materials- less need water and hand-assembled temple construction-meaning human power.|