Tuesday, December 30, 2014


LANDS END SWIM-for the ocean, pool, lake---and wearables for beach living-have all the terrific mix and match separates-including tops, bottoms, rash guards,and cover-ups like cottony cardigans and silky knits- in trendy prints and solids (including classic black, navy-white nautical-and July 4th ready-red, white and blue)…in performance flattering fabrics with shape retention, UPF+ protection ---with details like hidden control panels, slimming construction…and chic trim finishes that surprise- being priced at such awesome prices.
personalize it…initials optional-

Tugless Tank stripes done at angles are visually slimming, lower cut legs coverup a bit more. Lined too $59

conceal thighs- with playful mini swim dress or skirt 

tugless tanks and tankinis, shaping and enhancing one pieces..., 

fits all sizes...

great print-tankini adjustable straps-pretty knot center
hidden tummy control-in high rise bottom

cute Beach Club bikini bottom ---$35-loop straps contemporary look, middle Slender Tunic -with sweetheart neckline=one piece wonderful Balck Falling Leaves print-made of Xtra Life Lycra® spandex is durable-left shirring flattering $129

classic navy/white sailor block stripe with solid yoke-swim shirt-rash guard goes great with jeans as well as swim worthy polka dot boy shorts $45 
Coastal Spirit collectionslim shaping-one pieces…with details and color blocking like Coastal Spirit Scoopneck One Piece $89 with slimming contrast band, soft underwire cups --- very chic…not old school 
Coastal Spirit V neck one piece $95-wonderful texture…twisted cord-with gold metal tips-through grommets-hit at  high waist sweet spot
Coastal Spirit Swimsuit tankini top- lace-up front tie style w/ soft cups…$79

mini swim skirt-with slit…paired withV neck Coastal Spirit bikini top $59 ties at neck-is modern with lace-ties/gold grommets-
Ocean blue----this collection shows off Lands End patterns that rival major fashion houses…paisley, foulard, floral -and geometric blocking…paired with yellow bands of color-terrific.
on left-love this crisp drawcord shirtdress with bright sapphire border $79-cotton full button front w/ adjustable button cuffs…with side pockets=perfect.

cropped top-can swim in it too…SwimMates bottom is reversible-waistband can fold over change look $39

gold metal trim---

denim jacket-with custom metal buttons
this color mint green is very pretty…so fresh with coral pink and grey

AquaSport another cropped rash guard top with back zip with long pull for ez grab- that protects vs the sun-stylishly
Neoprene is a very popular material used by fashion labels-in their surf inspired wear---impressive that Lands End has this well made AquaSport zip jacket rivals those- with panel in back non-corrosive zipper---color waves are great-with black and cloud blue shades with lime green accents...
AquaSport One piece swimsuit $69-recycled nylon and Xtra Life Lycra® spandex fiber is chlorine resistance w/ super shape retention

stretchy and shape retaining

form fitting matching surf leggings  with back zip pocket -inner waist drawstring-over swim bottom or on its own...

Beach Living-Love these prints-including the Palm Rash Guard $39 L/S-wear in and out of water
Group of separates -have so many well done trims and accents-wonderful patterns…serious fashion elements without the price...

low slung-drawstrng soft pants with boyfriend weekend ease…made from eco Tencel $69

stretchy waistband…flowing skirt...

button up -or not-with macrame detail...

cotton knit cardy…crotchet pattern and custom buttons…a keeper

très chic-Tunic cover-up-Soutache-Quartrefoil print drapey  cotton crepe- with decorative braiding accents at neck and sleeve hems-with discreet side pockets-side vents=fab! $69
DELIVERIES…starting now.