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MERCEDES-BENZ FASHION WEEK LA DAY 5: Thursday, March 13, 2008









Text, Vivian G. Kelly with contributions by Laura C. Wood
Runway Images, Dan Lecca courtesy of Mercedes Benz
Image Mayor Villairosa and daughters, from www.zimbio.com
Images of Bobi event, Ian Brook, courtesy of THINK PR LA

@3:30 – The Light Box, Smashbox Studios
THE FARAH ANGSANA COUTURE SHOW- “Goya’s Tango”
We noticed that Alex da Silva, Choreographer for the popular hit show, “So You Think You Can Dance”, was listed on the program credits.
The show opened with Mr. Da Silva performing a tango on the runway with a partner, clad in a dress by Ms. Angsana.
THE VIBE: fifties’ elegance.
We could imagine Kim Novak wearing the black duchesse satin strapless or one of the black and white cocktail dresses trimmed in black Chantilly lace. In fact, the team at L’ANZA Healing Haircare styled their hair just like Ms. Novak’s in “Vertigo”. Mid-way, Ms. Angsana introduced color, utilizing various shades of green from teal to emerald, all of which looked refined and ladylike. There was a lovely emerald pleated changeant v-neck dress and the vermillion silk chiffon group that showed Ms. Angsana’s skill with pleating. All were good candidates for black tie and the red carpet.
She closed with some smart black duchesse satin cocktail dresses and some embellished with feathers and Swarovski crystals. This was easily one of the strongest shows of the week, helping to fill the void left by the absence of evening wear designer, Kevan Hall, this season.


7:45PM THE D&A [Designers & Agents]/CFDA/EARTHPLEDGE COCKTAIL PARTY AT MAYOR VILLARAIGOSA’S GETTY MANSION GARDEN

We were so pleased to be invited to attend this very elegant soiree at the spectacular Tudor style mansion held in the formal gardens in back. D&A did a wonderful job organizing this memorable evening. The event came about explained the Mayor, largely because of his daughter’s love of fashion coupled with his devotion to maintaining LA’s status as the US’s greenest city.
Leslie Hoffman, Earth Pledge’s Executive Director, made a brief but moving speech in which she talked about Earth Pledge’s commitment to “help back up designers’ exploration into eco. “ Continued Ms. Hoffman, “We don’t all have to wear burlap sacks but we do have to be conscious and think that throwing it away doesn’t mean, get it away from me.”

The one of a kind garments by forward thinking designers such as Deborah Lindquist and Travota were displayed around the garden pond. It was a wonderful follow-up event to the spectacular runway show held during New York Fashion Week in February. In attendance were such fashion heavy weights such as Barneys NY Fashion Director, Julie Gilhart, who is also on the Earth Pledge Board of Directors.
Also sponsoring the event were: D&A [Designers & Agents], the CFDA and the Los Angeles Times.

www.earthpledge.org

THE BOBI PARTY AT THE W LOS ANGELES WHISKEY BLUE IN WESTWOOD
Our last stop was to have a look at the hot new BOBI clothing line. That evening, Singer Sophie Monk hosted the event at Vinyl Vixen Thursdays [Whiskey Blue’s innovative all-female DJ series] in honor of her close friend and favorite designer, Kara Lusardi.
“BOBI is a line of Socialite Tee shirts” explained designer, Kara Lusardi. “Think Nicole Richie and Mary Kate. Nicole’s a huge fan.”
This young line is already a hit in the US, Europe and Russia. It’s sold in 600 doors in the US and 700 between Europe and Russia combined. Bobi started with Ms. Lusardi’s desire to create “a better version of a Hanes tee shirt”.
It was Bobi’s Global Brand Director, MICHAEL KOFOED, who came up with the name. “We wanted a name that would represent the natural, fun tomboyish girl who is our muse”, he explained.
Ms. Lusardi’s new dresses cut in a variety of different styles looked good on the dozen or so women at the party wearing them. Ms. Lusardi was in a pretty blue strappy dress. Fun, affordable fashion is always in style.

www.bobiusa.com