LYRA MAG.

SAXX UNDERWEAR, RHONE, ALPHA INDUSTRIES, RYU Apparel, LA SPORTIVA, ORIGINAL PENGUIN, CLOTHING ARTS via GIPHY Cooling looking/wearing performance garb.. . courtesy of the best small label athletic brands deliver wardrobe friendly  separates. Bonus-all are easy care travel pieces -ready for anywhere indoor gyms -and the great outdoors ---PERFECT for the buff or those with Dad bods . (Judgement Free Zone). SAXX Underwear makes every guy's fave briefs-boxers (really BF approved!!!)-smartly branches out into  performance separates for run/training this season. The Kinetic shorts deliver in a bunch of lengths-made of quick drying-fabric w/ some stretch...the inner  breathable supportive micro mesh inner briefs have the signature  BallPark Pouch™...the short sleeve tops (3SIXFIVE or Ultra TRI-BLEND)-classic good looks made of super prima cotton-or super soft feel fabric blend, respectively. RHONE's premium activewear/fitness offerings are stylishly urban...

GORE-TEX®, LYCRA® Organic Cotton-Recycled Plastic, OrthoLite, Polygiene Favored apparel labels of  Millennials -includes hybrid athlete- athleisure brands...which imo...implies a casual lifestyle AND clued in consumers -reading the info mandated on labels...like listing country of origin (manufacturing), garment care, fiber content and other finishings/treatments. Just like reading the ingredients label on foods/liquids...savvy customers demand transparency. Hangtags that hang with those of the maker- usually adds to a garment's caché...and  helps explain the prices commanded by premium products-in apparel and footwear. Some of the most common that we see... Gore-Tex ® was the first lightweight waterproof/breathable membrane addition to our winter wardrobe ...back in the 80s. Their GTX appearance on hiking and winter boots=game changer. via GIPHY source imgur.com Today there are many Gore-Tex fabrics with varying degrees of windproof/waterproof/breathable-from pro...

SLC/NYC CHACO, LA SPORTIVA, KHOMBU, SKECHERS, ADIDAS OUTDOORS, OBOZ A few years back-females' shoe swappings (flats/sneakers to heels) outside of fashion shows, day time office buildings, nighttime bars/clubs=pretty standard visuals in Manhattan. Not anymore...and it's not just that those teetering stilettos are maybe  hidden in work cubicles. Nope-from what we can see- the foot wardrobes of the ladies -are mostly fashion comfort- and functional all-terrain kicks - performance shoes/sandals including decidedly outdoorsy silhouettes-ALL THE TIME. These kicks-are paired up with frilly dresses, dressier denim and athleisure wear looks that increasingly get worn M-F / 24/7. And it makes sense-especially for trail-and rugged water shoes...with their beefed up grippy outsoles, cushioning midsoles and supportive insoles with anti-odor, moisture wicking, and stability features would find favor with those who toil the urban canyons. Plus, digital printing makes those upper...

SLC/NYC Part 7   Bergans of Norway ,  Big Agnes ,  Black Diamond ,  Dare 2b ,  Eddie Bauer ,  Filson ,  Hoka One One ,  InCase ,  La Sportiva ,  Life Factory , LL Bean ,  Mountain Hardwear ,  SKEA ,  Smith Optics , Tilley Endurables, SWIX,  Toad&Co. ,  Turtle Fur ,  Vans , Watson's,  Wolverine  1000 Mile, DAKINE The reds, indigos, and violet 'sections' of the ROGIBIV -are universally flattering on all skin tones...even makeup types know this -lavender is a best selling eye shadow color for a reason. In outdoor apparel and accessories...there was a wide range of shades in this group-some with blue undertones-some with reds...often paired with the spectrum opposite green-as trim. Black Diamond : women's Deployment Hybrid Jacket $249.00 in Nightshade-mid layer or up top-made with Bluesign® certified Schoeller® stretch woven nylon w/ NanoSphere™ technology, Primaloft® silver ...