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Showing posts with the label Dynastar

Fabrics Drive Design A/W 2014-Outdoor Apparel/Footwear

Outdoor Retailer, SLC + NYC From a fashion perspective---we bet several successful apparel designers would admit  -that nothing 'new' is delivering  -silhouette-wise----akin to Christian Dior's breakthrough New Look -nipped in waist, full skirt to mid calf that made fashion history at his collection's debut in 1947. What has changed big time though- and drives the more exciting breakthroughs in apparel/footwear are the fabrics+materials=innovation. The Outdoors industry has always been ahead of the curve when it comes to adopting the latest technologies with respect to textiles-or risk being irrelevant. So whether its to keep warm, dry, cool, weather/sun protected, go faster, stay connected or more affordable (all those down/synthetic---merino wool/synthetic blends)…the needs of customers (consumers, the military, space explorers, to name a few) are changing and lots of companies are providing solutions. FABRIC DRIVEN: New Cool Fabrics and Warm Fabrics from...