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AMPED UP DRINKS/EATS ATHLETE ESSENTIALS: PART 3

Regular regular coffee---is so basic... via GIPHY source plasticcherries.tumblr.com NOW: the everyday liquid of millions-gets reloaded with nutrients...as new power-punched drinks enter the markets (and mouths) everywhere. For athletes-these sips-delivering energy-make get daily health needs met-a whole lot  easier.  BRASSICA COFFEE All-Natural Dark Roast is amped up with a powerful 15 mgs of trubroc glucoraphinan from broccoli-in each K-Cup. Impressively,  the research on this anti-oxidant shows it boosts the bodies' natural defenses against pollution and scavenger free radicals- triggering an on-going anti-oxidant activity. The All-Natural Dark Roast version- is a blend of French roasted Central American, South American and African Arabica coffees. Taste wise-it's just like the regular ole' coffee we've had from most non-organic K®-cups...so no surprises -add what ever one usually does...notably-single serve is very h andy . MAMMA CHIA's MO is th...

Trends: Functional Ingredients-Healthy Hydration -Active Lifestyles

ATHLETE-LIFESTYLE OPTIONS for DRINKING WELL The growing movement in food transparency (think natural sourced food coloring-vs artificial,  Vermont's GMO labeling law-causing household name companies-Kellogs, General Mills - to label correctly etc)...also applies to beverages. AND... The growing awareness of the obvs link between super-sized sugary drinks and obesity-diabetes...getting everyones attention---is  opening up hydration opportunities for functional ingredients loaded into beverages...to challenge the likes of Vitamin Water. Teas have been a medicinal fav for generations-and are found worldwide. Healing-beneficial properties from indigenous herbs and plants-steeped in water-tasty or not-now occupy American grocery store shelves -online options- way beyond the Lipton Tetley Snapple we grew up with. NEW: Brassica harnesses the super anti- oxidant-anti-inflammatory Glucorphanin which is found in abundance in raw broccoli and manages to deliver a meani...