Outdoor Retailer/SLC words/tradeshow images Judith Ecochard Road ID , YMX by Yellowman , MPG® YOGATONER , GRANGERS , LIBERTY BOTTLEWORKS , GU ENERGY ENDURANCE , 2XU , 3M™ Scotchlite™ , Clif Builder's Bars , ATHLETA THE BASICS -That Make An Athlete's Life Easier : Attending a media preview for fashion types at the bumpin' Standard Hotel, had a guy asking us, "...so what do you do-- run? bike...?" "Triathlons", we replied. How did he know... the giveaway-our Road ID wristlet ($19.95)---like a secret club -and a symbol of identity as much as a flashy college ring. In fact, a few days later-when we saw a guy doing laps in the pool-with a lap counter attached--- wearing a Road ID bracelet---we knew he was seriously getting ready for the racing season. Road ID is a simple really, but totally genius idea-a non-irrritating, you forget you are wearing it----velcro (or silicone band) wristlet (anklet) with critical id info... The nee