LYRA MAG.

Outdoor Retailer, DEMO DAY Jordanelle State Park, UTAH words/most images- Judith Ecochard Blue skies, non-stop sunshine, and calm winds ruled the summer Outdoor Retailer Demo Day...that allows attendees to experience some of the gear, apparel, footwear and personal sundries...like sunscreen...in 'real-life' conditions. BEER Garden, courtesy of Body Glove -opened at 10:30 AM Highlights: We have always heard how 'zen' fly-fishing is (repetitive motion=meditative) ...and the trout river nearby a NY state weekend getaway is full of wadder attired types come the day in April when the season opens...so we wandered over to Redington to experience Casting 101 with the brand's PR rep...aka Ms. Patience, KARA. image courtesy of Reddington Ha ha ha...we were awful---but loved every minute. There really is a skill involved here...and the type of reel used, knots and and flies' particulars---let alone spotting where the ...

Baselayers Outdoor Retailer/SLC words/images Judith Ecochard Columbia  Sportswear Company requires a whole lotta floor footage for is apparel, footwear and gear...and its exhibit space is always state-of the art...PLUS a catwalk for retailers to see the apparel on humans. For water and trail outings...Columbia adds Omni-Freeze® Ice (proprietary cooling ingredient), Omni-Shade® (SPF+ protection) and Insect Block® to their technically performing fabrics used to make the women's and men's pieces. Smaller backpacks that are super light -with techy features...vented mesh back, like suspension straps, padded shoulder straps and hip belt. Endura Pictured above-a highlight---the Compounder Jacket -made from OmniDry®-seam-sealed, waterproof and breathable fabric and OmniWick Evap® lining that spreads moisture and then-"wicks it through and out faster..." Compounder Shell-(Men's extreme left, women's righ...