LYRA MAG.

Sure-the famous collabs might be -uh more famous...but Adidas Terrex focus on city snazzy tech outdoor  separates-JUST NAILS it with this waterproof poncho -worthy of an art museum and DEFINITELY a rain/trench coat replacement. LOVE: bold B/W graphics- graffiti like-heralding that fashion forward Japanese hub- TOKYO. Tragically-this four season friendly weather protector-only comes in men's sizes-but an XS might fit a women's M---with added caveat that this Adidas line tends to skew very generous sizing. (Our experience). To pair with the Boost enabled Terrex Two Ultra Parley $180....stretchy woven uppers (snug-comfy fit made from plastic picked up on ocean beaches-part of a continuing collab with  PARLEY For The Oceans) , handy orange heel pull tab, toe cap, and that unbelievable cushioning energy returning midsole...on a solid Continental rubber outsole that delivers great grip. Hint-lace up-tie a double knot-leaving the last two eyelets free (the ones ...

part 2 Amundsen Sport s' collection of tech performance head to toe apparel separates/shoes/boots-have rightfully earned 'BEST OF..." from outdoors'y media royalty... After all... This Norwegian collection-made in those special European locales with expertise -boasts top of the line performance/protection fabrics (like Schoeller ), and materials ( Vibram's Arctic Grip ) etc. But what really grabbed our eyeballs beyond the multiple hangtags  -is the label's stylish fusion of the best retro looks that ooze city cool (think '90s iconic J Peterman selections)...with high-end functional travel-trek-mountain scaling pieces usually reserved for global jaunts in remote locales. Where your outfits are often key to surviving the elements. Highlights: MOUNTAIN MUCKS ILUJJINIQ Waxed Cotton zip front water-tough gaiters (snap shut top with logo patch)-atop lace-up leather boots.Limited edition-in dark oak/natural. Comes with 2 inner boots (standard ver...

Keep warm-in classic jackets-of longer length designs - but made of new materials for weather worthy wear -that won't date. via GIPHY HELLY HANSEN, FREE PEOPLE,  FJÄLLRÄVEN Helly Hansen LONGYEAR PARK $500-Norweigan heritage lends SERIOUS weather beater cred-waterproof, windproof protection w/  Allied Down 80/20 600 Fill insulation, YKK® zippers,  detachable faux fur collar, reflective pops on sleeves w/ adjustable cuffs (and hood)-and big exterior pockets, hand warmer pockets- plus interior ones. Men's sizes-M-XXL FREE COUNTRY-kinda an under the radar hipster label defies the elements-men's KEYSTONE DOWN QUILTED JACKET on sale now $69.99...80/20 down/feather fill, ez care-machine washable- stain resistant polyester fabric shell, wind resistant chin guard, removable hood w/ drawcord, storm placket+storm cuffs, loads of zipper close ex-interior pockets and dual zipper and button closure. Swedish label Fjällräven durable jackets made from unique fabrics that...

Limited Edition-Hand Crafted Boots by a legendary men's shoe maestro celebrates 80th anniversary of iconic Vibram's Carramato lug design. Timeless too -Vibram's Italian born Megagrip rubber lug outsole...is a game changer...for those wishing to remained upright when on the move in incremental weather. YUP-those hand wrought details abound in this men's only (wha????) lace-up brush leather suede lace-up hiker hybrid-by cult fav Japanese streetwear label...VISVIM-the  Jibari -takes a day to make. $1200 DESIGNER HIROKI NAKAMURA credit J.Dicuollo. Where: Pop-Up shop at 180 Duane Street-Tribeca-a spacious white gallery with those soaring ceilings-brick walls of areas cast iron architecture...temporarily aligned with retro-style hand crafted apparel/footwear-a stunning fusion of folklore, an urban -cool Asian aesthetic-plus world friendly silhouettes (like the handsome kimonos having a fashion moment-again). VISVIM -has a huge fan club that travels-give...

Gift apparel ideas-for the guy who lets his limited edition, pristine  perfected sneakers do all the wardrobe talking & walking ... via GIPHY Part of the aptly coined 'Peaked to Pavement' Men's Spring collection-5:11's Aerial S/S shirt -is made of feather weight 4.5oz enzyme washed 100% cotton oxford fabric...there's a left chest pocket, and w/ the brand's RAPIDraw™ for ez access. For colder temps the Endeavor L/S flannel -soft cozy 8.55 oz 100% poly flannel-with design features including welt pocket for smartphones, +pen guides chest pocket. $59.99

ACID NYC The Nolcha Shows at New York Fashion Week just wrapped the Fall/Winter 2017 season at Artbeam Studios, featuring 9 runway shows.  The platform for indie brands remains the go-to downtown destination for discovering fresh designs during fashion week.  Our top pic: With a name like ACID NYC -a men’s and women’s line of modern wearable separates... by husband & wife design duo-  SCOTT CHESTER-  EVELYN LUNA -designers ACID NYC ...we could not help but favor this fun rtw show..smart city cuts-vibrant patterns and prints.

 CRAFTED BY LEE, WRANGLER, KONUS We get a Miley C moment with these fab denim overall jumpers - "Shortfall"-in Aquarius...Crafted by Lee (exclusive to Target)...doesn't deliver till Spring '17-but we LOVE it as a year round apparel must-pair with wool tights/turtleneck/boots in cooler temps, over bikini bathing suit-with flip-flop-for the other extreme of weather. Some wardrobe staples we saw this week-are multi-month wear- to wear wherever -doesn't break the bank, has built-in 'cool' -and delivering in denim and basic neutrals...have layer on/under +dress-up potential. via GIPHY

EX OFFICIO, OUTDOOR SURVIVAL CANADA, L. L. BEAN, VICTORINOX SWISS ARMY Versatile crossover outerwear pieces-have to work for ...work, travel, and layer well- it's just not a solid cold winter anymore... via GIPHY source nothing-elsebut-happiness.tumblr.com Ex Officio goes urban urbane- women's  outerwear-  EMEI Trench -sleek clean lines, fleece lined, zippered hand pockets, cozy collar, fully taped seams, storm flap center zip and snaps-weather proofs a multi-tasking layer friendly style. $200 Men's Cosmino Jacket  packable quilt jacket with Thinsulate® insulation, internal travel pocket system, zippered hand pockets,and chest pocket-with articulated elbows-helps you move-whole jacket rolls up into a neck pillow. $180 Ex Officio-Men's Triberg-Ex Officio $150 bonded micro fleece is warm and  water resistant, -interior and chest pockets-clean shirt look-last forever! OSC ( Outdoor Survival Canada ) majors in serious outerwear clothin...

SNOW PEAK, AVALANCHE, CRAGHOPPERS Part 2 Outdoor lifestyle labels are getting very stylish these days-beyond their technical features- granted ...but Japanese label- Snow Peak...always embraced the beauty aesthetic---a winning combo of Asian simplicity and European sophistication. Matagi Riders Jacket $2000-made of 100% Mouton-3 pockets, lapel snap buttons-a keeper!

NAU, HELLY HANSEN,  FJÄLLRÄVEN, MOUNTAIN KHAKIS , BERGANS of NORWAY,  CAUSE even mild winters have their frigid moments ... via GIPHY source reddit.com Eco minded NAU-uses sustainable fabrics+ repurposed down for it cozy outerwear selections-that deliver in mountain town to sleek urban style.

DARE 2B, SKEA, SNOWMAN New York, ALPHA INDUSTRIES Winter worthy outerwear- assuming it might get cold --- has sleeker silhouettes this season -courtesy of warmth without the bulk functional 'smart' fabrics / insulation that keep wearers dry in all sorts of weather-and heartbeat rates... moving out moisture from output activities ( Primaloft Gold/Silver/Black, Polartec's Alpha , 3M's Thinsulate)-keeping wearers from chattering teeth when still, encased in stretchy easy to move in textiles embedded with wind/water stopping tech  that breathes (slew of Gore-Tex® technologies , Pertex Quantum + Shield)- to name just a few name brand textiles. via GIPHY source comedycentral.com AND although harsh conditions/extreme destinations require the utmost tech wear to survive...most other jaunts-whether to resort mountains or city bars...can be served by multi-tasking-fashion-y-stylish pieces-that are  versatile- durable-and protective enough. we've reviewed several...

The School of Fashion at Academy of Art University selected thirteen 13 students to debut their Spring 2017 collections at the University's 20th New York Fashion Week show on 9/9/16...at The Arc, Skylight at Moynihan Station/NYC. "Since our first runway presentation at New York Fashion Week in September 2005, the show has grown in size and in the caliber of those in attendance such as retail executives, designers, recruiters, as well as the national and international media," said Dr. Elisa Stephens, President of Academy of Art University.  "We have always been committed to help launch the careers of our students, and are honored to have a platform of this magnitude to present their work." "This season each of designers holds a unique and thoughtful vision," said Simon Ungless, Executive Director of the School of Fashion at Academy of Art University.  "Their collections honor the essence of our industry and carry a conscienti...

Nautical Allure-French Flair Separates So how does a heritage brand keep it fresh-year after year? Lacoste polos...worldwide collar shirt=fit for modern times (and bodies)...iconic and last forever, By...establishing seasonal themes-trends-story-boards that make sense for its rich history in the active world...delivering fresh color waves and patterns-every few months- mix in a few new fabrics- with traditional natural fibers and conjure up wearable silhouettes for a global customer base. LACOSTE crisp button downs -sleeves rolled up or down..a style that endures. For earlier "Fall 2016" deliveries...Lacoste's media preview-showed invitees a winning collection of "...shades of blue ... and ...striking color blocks..." referencing the 1990s (like the graphics on some of the runway pieces - prior post  Part One)...with a design motifs from yachting-nautical endeavors. Flattering tones on any skin tone...the coll...