LYRA MAG.

MYKITA + MAISON MARTIN MARGIELA Intricately handmade with a distinct aesthetic –
 MYKITA teamed up with the renowned French house Maison Martin Margiela to create a unique eyewear collection. The two concepts for the frames perfectly reflect the synergy of both houses. Historical forms are reinterpreted, deconstructed and translated into radical designs with an unconventional approach to materials. In Our Inbox...

In Our Inbox... MYKITA FOR DOVER STREET MARKET Berlin-based eyewear brand MYKITA has partnered with Dover Street Market to open a dedicated MYKITA “corner” within the London premises of the renowned concept store. The MYKITA backlit wall concept was executed as a specially designed free-standing unit, fitting the overall look of the store, and is located on the lower ground floor. To celebrate this occasion MYKITA has created a limited edition of sun- glasses for Spring/Summer 2013. The two models DASH and HUNTER from MYKITA’s DECADES collection were given a new, exclusive look for Dover Street Market. Both sunglasses come in Navy Blue with gleaming golden details on the hinge and the double bridge, accentuating the standout elements of their design. The sun lenses feature a slight golden mirror effect. About MYKITA MYKITA has been supplying handmade eyewear since 2003. The modern manu- factory combines precise craftsmans...

In our Inbox: INTRODUCING MYKITA / DAMIR DOMA DD04 What began as a celebration of visible construction and contrasting materials in the DD01, DD02 and DD03 models continues to evolve as the MYKITA / DAMIR DOMA collaboration moves onto a sculptural, three-dimensional level this season. The material makes the design elements of DD04 come in a more ‘plastic’ look and thus gives a fresh form of expression. All styles will be available as sunglasses or prescription frames at the MYKITA shops, the DAMIR DOMA flagship store, as well as selected opticians and fashion outlets as of May 2013. MYKITA

IN OUR INBOX... MYKITA SS2013 NOVELTIES The circular and the panto form are the recurring themes in MYKITA’s collections for the spring/summer 2013 season. Both forms are manifest in the new models COCO and BIBI.The latter combines bold dimensions with circular lenses, with the prominent bridge providing the contrast to the frame. The classic forms, translated into MYKITA’s modern stainless steel concept, are transformed into an ultra-contemporary option by the hand-painted colour combinations gold/coral red, gold/opal and silver/black. http://www.mykita.com

IN OUR INBOX: MYKITA / DAMIR DOMA S/S 2013 The progressive use of contrasting materials, the aesthetics of an openly displayed construction and the melange of cool and warm colour tones are the defining elements of the first liaison between MYKITA and DAMIR DOMA: DD01. What began with an in-depth study of forms, colours and surfaces, over the course of the collaboration ultimately developed into a circular silhouette in stainless steel and horn. The combination of cool stainless steel and warm natural horn creates both visual and haptic contrast reminiscent of the characteristic mixture of coarse, stiff fabric and soft flowing textures in DAMIR DOMA’s collections. DD01 can be purchased in all MYKITA shops, the Damir Doma flagship store as well as selected opticians and fashion stores from spring 2013. _________________________________________________________________________________ http://www.mykita.com FYI: Damir Doma is a Cr...

I n our inbox... An homage to Italian mountaineers- Lino Lacedelli and Achille Compagnoni-who scaled K2 back in 1954-high-end  sunglass maker Mykita and winter wear experts Moncler-have united to fashion stylish googgles for alpine or city jaunts this winter/ Durable, adjustable and lightweight---the two models-Lino and Achille are vintage inspired shape-wise, but very much this year's technology too-made of  the new, patented (by Mykita) material MYLON. Unisex-and in  the colors-  the Red/Red - Blue/Blue -and Black/Black flash mirror The frames are fitted with mineral glass lenses from traditional Italian manufacturer Barberini, boasting excellent durability and clarity of vision. AVAILABLE now-at Moncler and Mykita boutiques