LYRA MAG.

part 2 Amundsen Sport s' collection of tech performance head to toe apparel separates/shoes/boots-have rightfully earned 'BEST OF..." from outdoors'y media royalty... After all... This Norwegian collection-made in those special European locales with expertise -boasts top of the line performance/protection fabrics (like Schoeller ), and materials ( Vibram's Arctic Grip ) etc. But what really grabbed our eyeballs beyond the multiple hangtags  -is the label's stylish fusion of the best retro looks that ooze city cool (think '90s iconic J Peterman selections)...with high-end functional travel-trek-mountain scaling pieces usually reserved for global jaunts in remote locales. Where your outfits are often key to surviving the elements. Highlights: MOUNTAIN MUCKS ILUJJINIQ Waxed Cotton zip front water-tough gaiters (snap shut top with logo patch)-atop lace-up leather boots.Limited edition-in dark oak/natural. Comes with 2 inner boots (standard ver...

  L.L. BEAN, K2, ABUS, HOBIE, KidPik, STIO, UGGS      Cause they're more tech savvy than you... so WHY BOTHER? via GIPHY SURPRISE THEM Opt for  new stalgic outdoor FUN Mad for plaid ---L.L. Bean outdoor toys with style include...snazzy water repellent cushion- plaid cover  $55 ($65) for the timeless kid's pull sled  w/ rope tow...in 2 sizes-$149 small-$179 large= smooth vertical snow sailing. Made of kiln dry no warp hardwoods finished w/clear water based lacquer. A real keeper.  L.L. Bean SONIC snow tube ...pile in opportunities for solo or group rides on hard packed or fluffy snow...made of 1000 denier tough nylon protects the heavy duty inner butyl rubber tube, a cold impervious semi-rigid polyurethane base, sturdy handles, straps+nylon webbing tow for going back up the hill.  Plaid, plaid world...courtesy of L.L. Bean Rollerblading -aka inline skates-ready for a comeback(?)-K2's for fast mobility speed fien...

AKA the reason why it $s so much for some apparel/footwear Part 1 Convex Vest -Voormi   Tis the season for 2016 F/W apparel  deliveries...and consumers are carefully counting their pennies when it comes to clothing buys. With performance/athletic wear- outdoor urban types-with limited time for adventures and closet space...are demanding more that just style/fitted 'stuff.'  PLUS- the more rugged and risky outdoor pastime, the more the garment components need to perform-including versatile textile features and superior manufacturing quality...with meaningful warranties.  When one's life is on the line- trekking a summit, snowboarding backcountry-or 'just' strolling around town- multi-tasking apparel-made with performance-more eco/sustainably made fabrics/wools/synthetics- are the norm...including many of  the musts- breathability, moisture wicking, warm when wet,  four way stretch, anti-odor...easy clean. SOME HIGHLIGHTS: S...

Outdoor Retailer/SLC Casual - Technical Mids+Lows featuring 'hot' Energy Returning proprietary Boost™ Technology Adidas footwear is selling these days-the YEEZY is blowing out... via GIPHY source wifflegif.com But it's not just the kicks for the street savvy getting the nod.... adidas OUTDOORS -sports performance offerings- smartly incorporate the iconic three stripes... and are embedded with tech features that imo the adventure types that expect functionality- will give their approving nods to too . Some Highlights: THE Terrex Agravic -is  light, fast and stabile...available  in a waterproof  GTX (Gore-Tex) and non Gore-Tex versions...weighs in at  12.5oz for men and 10.8oz for women.  On board= adidas’ proprietary Boost™   technology for superior energy return and stability, protection and flexibility during trail runs. A 2015 Industry Award at the Outdoor Fair in Friedrichshafen. TERREX AGRAVIC- Lining : GORE-TEX®   Extend...

29 Spring Street/NYC WHERE: Westerlind Retail Store -a curated urban outdoor emporium (sea, mountain and home goods)... sells some of our fav apparel/accessories brands-including their own, Grundens rainwear, Snow Peak and Japan's hard to find here Ficouture... Ficouture Tool Bag $300 ....hosted Teva's Arrowood WP launch-a stylish boot (mid $160 and low $120-$140 W/M versions) with the comfort of the acclaimed sandals-with FloatLite™ technology-new foam construction that's both light and durable, with PU sockliner (removable), full grain leather uppers, waterproof, and rubber outsole inserts...multi-tasks as a good traveling, easy hiking kick.

SLC/NYC Part One Skechers, Kamik, Teva Summer is just heating up-yet retail shelves are clearing out for Fall! Yet colder weather in the northern hemisphere-mixed in with days of warmth- are coming-and for urban outdoor types (with limited closet space!!!!)...three season wearable footwear that multi-tasks for day hikes and strolls...are becoming the new must have shoe purchase of the upcoming seasons. via GIPHY Some Highlights: Skechers slip-ons-like the running shoes-are lightweight, cushioned footbed with heel counter for great fit, plush lining for cozy warmth, with aggressive rubber outsole for superior traction on slick surfaces-yet with flex so allows foot to move more naturally with each step.$65 KAMIK celebrates its 120 years of family owned biz with a knock-out winter Heritage 1898 collection for men and women featuring weather tough uppers (leather+flannel uppers), waterproof synthetic RUBBER He shell, DOVE RUBBER He or GOOSE synthetic RUBBER He outsoles ...

Fall Collection...previewed at Outdoor Press Camp What caught out eyeballs straight off-the handsome classic uppers-with a hiker vibe- benefit from NYC based team crafting   unique design tweaks that speak to what city guys need to hang these days-outdoors, feet-wise...coming soon from  HOOD Rubber Company . Priced in that affordable luxury zone-the company -as a supplier of ...features kicks with durable rubber outsoles...but reboots the pavement to dirt style for the 21st century guy, the sneaker series-featuring waterproof rubberized leather, full grain leather uppers, suede and carbon rubber high abrasion sole WHAT TO EXPECT: ... three thematic collections (sneaker, trail, wurkshu)-that serve as foundation for decidedly city living types-with rounded toes-slimmer profiles than the  typical   outdoors boot make these kicks suitable for dressier options- under jeans or a suit trousers... solid construction, premium leather uppers and durable rubber out...

old ad -never out of style boot-from Wolverine store A subway ride around 3:05PM  on certain lines- gets filled with construction workers ...at the end of their work day. One thing in common-durable protective footwear that can take whatever elements or hazardous conditions a building site might provide. While the uppers always look beat up-inside...a good multi-purpose workboot (and outdoor boot) requires a lot of footwear construction know-how. via GIPHY source simpsonworld.com At Wolverine ...we recently saw the layered foundation/structure that goes into their  best selling work+outdoor styles...empowered by the brand's new  DURASHOCKS® Comfort Technology -a fully integrated energy returning technology. Wolverine™ maximum energy return- H-Plate-treaded durable  abrasion resistant rubber lug outsole impervious to slick water-oil, heat and chemicals (a workbook must), compression pad on heel absorbs shock and returns energy H-Plate™ suspensi...