LYRA MAG.

oh yeah -we grabbed a selfie with them…Minion movie-from Universal Pictures + Illumination Entertainment- release date July 10th, 2015 Aimed at kids- we figured after previewing  a short clip from-a spin-off of the smash hit Despicable Me franchise --- the Minions movie is super fun----and is loaded with very clever gags that will appeal to adults…including a fake language mish-mash of made-up and real words- spoken just so as to convey the dialogue's meaning ---that we wonder if it was scripted or ad-libbed by the voice-over cast. Impressive. PLUSH BUDDIES (in box)-Thinkway Toys- and also -Animated versions talk in movie's character voices, fall forward/backward-get back up, and wind-up action assortment (lower right) Huggable Plush No worries about wanting to metaphorically bang one's head against the wall if sitting through multiple viewings ---Minions is an easy on the senses 3D comic adventure- and accordingly, we just love some of the fun consumer prod...

NYC Movies thematically speaking-are lifestyle brands… no matter the market niche or audience locale. And one delivering soon-by Universal Pictures... Set for the big screen (3D too) on June 12th, 2015 -action picture Jurassic World will entertain millions of humans, captivating eyeballs-including those of adventurists there for the thrills, dinosaur junkies who can effortlessly spell all those dino  names , kids of all ages---and nostalgic types who remember the first Steven Spielberg's iconic installment-Jurassic Park. baby sibling fingers-maybe pet tails…might be tempting---but no worries, the bite looks fierce but isn't---The Ultimate Tyrannosaurus Rex $34.99-push down on its tail and beast roars before its mouth shuts. Runs on 2 AA batteries We're not giving away the ending- ha ha -but during the most recent Toy Fair, we did get a preview clip of the flick that stars Chris Pratt and Bryce Dallas Howard (who had a leading role in M. Night Shyamalan's go...

Baby -you can drive your own car -cause it just might be better than mine. From KID TRAX ... KID TRAX FAIRIES-licensed toddler ride= adorbs! Kid Trax Power Trax™ rubber traction strip tires, 6V rechargeable battery+wall charger included, ez push button drive system KID TRAX FAIRIES KID TRAX FAIRIES-35lbs, top speed 1.5 mph Kid Trax Audi TT Roadster $189.99-stylish 6V rechargeable-2.5 mph, 50 lbs-w/ real engine+horn sounds,  rela engine+horn sound, chrome rims, forward+reverse speeds, Kid Trax Power Trax™ rubber traction strip tires, Direct Connect™ fast+ez one step battery charge system Kid Trax Audi TT Roadster KID TRAX MOSSY OAK RAM DUALLY 3500- $349.99-officially licensed 12V ride-Ram Longhorn™ Edition-120 lbs top speed 5mph. Aimed at 3-5 year olds.  KID TRAX MOSSY OAK RAM DUALLY 3500-w/ large+in charge dually rear tires KID TRAX MOSSY OAK RAM DUALLY 3500-Kid Trax Power SOunds ™urbo Diesel Real Time ...

Las Vegas-International Consumer Electronic Tradeshow Keeping track of what one cherishes most---there's a  lot of products that are part of the Internet of Things- and Kickstarted funded-geared towards kids and pets. Highlights: "…squishy, squishy, splashy…" LED light with 100 different colors   EDWIN THE DUCK  is a waterproof rubber duck-interactive toy= adorable!!!! Control night light function plus a bunch of stuff- from a downloaded Edwin app (iOS, Android, Windows devices). geared towards functions that are fun in four areas-sleep, story time-wirelessly streams music, bath time--thermometer-temp sensor (ok that might not be so fun), and play time-tells stories, sings lullabies.   FITBARK - is (are) dog fitness/activity monitor(s)- tracker(s) available in different colors--- to synch- via a free mobile app-Bluetooth Smart connected on iOS/Android devices-providing web dashboard of 411-and providing a cloud based platform to store da...