Monday, January 12, 2015

FitBit New Activity/Fitness Wristband Wearables #CES2015

color options for FitBit wearables


Las Vegas, International Consumer Electronics Tradeshows

On left:CHARGE $129.95 -wireless activity+sleep Wristband-tracks steps, distance, calories, floors climbed+active minutes, monitors sleep +display stats and Caller ID. In Middle: CHARGEHR (active fitness $149.95) Heart rate monitor and activity wristband wrist based heart rate, al day activity tracker, sleep monitoring, Caller ID-. On Left: SURGE Performance Witness Fitness Super Watch $249.95-built-in GPS, continuous HR, all-day activity tracker, text and call notifications, music control, sleep monitoring etc.
FitBit is one of the market leaders in IoT wearables -and showed off its latest "FIND YOUR FIT" offerings that work seamlessly with fav apps and user goals…with two options (Charge HR, Surge) delivering continuous and automatic Heart Rate tracking via PurePulse™ Continuous Heart Rate .
this rep is wearing the Surge…big presence on wrist

where charge watch-how detects HR

GPS functionality is a big deal for those on the go…price wise -comparable in the middle of Garmin's wide assortment of GPS watches
FitBit is accessible on 120+ phones including Android, iOS, Windows-more than any there tracker---just one of the reasons the company is a market leader…in a crowded space.

The app experience from devices to dashboard---is user friendly easy to read-allows one to see progress, compete in challenges, log food, record workouts, earn badges…has a decent list of apps it works with--- and a clear privacy policy you don't need a law degree to understand- with a handy list of how to opt-out of 3rd party tracking cookies.