Tuesday, September 16, 2014


September 8, 2014

SheaMoisture-a family owned #BetterWayToBeautiful-missioned company -once again partnered with Project Runway alum-and MOM- designer Korto Momolu for Spring/Summer 2015... 

wide range of haircare products by SheaMoisture including new Jamaican Black Castor Oil Collection-Strengthen, Grow & Restore available at CVS-good for all hair types
This season-spacious light filled space right above the runway-served as backstage…where hair talent-celebrity stylist Stacey Ciceron gave the gals polished hairstyles using SheaMoisture's protective and holding products----

Smooth & Repair High Shine Glosser was sprayed on twirled tresses prior to heat application


twisted…then a straightening iron sealed in the waves….then untwisted---and fluffed out….

this picture-from SheaMoisture

Stacey Ciceron ----models with long hair ----similar MO…curled up and bobby pined…sprayed-and then heat applied

Stacey Ciceron
fluffed out with fingers…and sprayed hair for lovely va va voom waves

insta-volume-flip over…spray---work product with-fingers through tresses

Celebrity makeup artist, and super nice guy-Renny Vasquez-was the lead for Shea Moisture makeup.
 Inspiration: “Korto Momolu’s Spring/Summer 2015 collection exuded confidence with intensely pigmented pops of color and shimmering gold metallic fabric. To bring this same energy to the face, I chose to create a high-shine, bright pink lip that popped against the models fresh skin and sweet champagne smoky eye.”

Mister Adorable reaches out…
1.     SheaMoisture Primer was applied to the entire face to even skin texture and provide a clean palette.
2.     SheaMoisture Wet/Dry Pressed Powder was applied all over the face with a damp sponge.
3.     SheaMoisture Color CorrectingContouring & Highlighting Palette was applied with a damp sponge and blended with a foundation brush to sculpt the sides of nose, cheekbones and jawline.
4.     SheaMoisture Illuminating Power was applied to cheekbones, hairline and jawline with a kabuki brush for a glow effect.
5.     SheaMoisture Mineral Blush in Annecy Maroon was applied to the apples of the cheeks for a pop of warm color.

that lip color  SheaMoisture Lip Crayon in Roberta topped with·       SheaMoisture Lip Gloss in Rosie- works on just about every skin tone 
runway pic-courtesy of SheaMoisture

1.     SheaMoisture Wet/Dry Eye Shadow in Claudia was applied with a damp slanted brush to the brows to define and fill in color.
2.     SheaMoisture Wet/Dry Eye Shadow in Celia was applied all over the eye and brow bone as a base.
3.     SheaMoisture Wet/Dry Eye Shadow in Montana was applied on the lid and blended, and then applied under the eye color-to-corner and blended.
4.     SheaMoisture Wet/Dry Eye Shadow in Claudia was dabbed on the outer eyelid for intensity.
5.     SheaMoisture Liquid Eyeliner in Black was applied to upper and lower lash line, corner-to-corner.
6.     SheaMoisture Lengthening Mascara was applied to upper and lower lashes.

runway pic-courtesy of SheaMoisture

1.     SheaMoisture Lip Exfoliator was applied to the lips and excess was wiped off with a tissue, leaving moisture on the lips.
2.     SheaMoisture Lip Crayon in Roberta was applied all over the lips as a lip color and liner.
3.     The final touch was a generous layer of SheaMoisture Lip Gloss in Rosie for shine and a hint of color.
SheaMoisture Products Used:                                                                                                                        
·       SheaMoisture Primer - $15.99
·       SheaMoisture Wet/Dry Pressed Powder - $14.99
·       SheaMoisture Color Correcting, Contouring & Highlighting Palette - $24.99
·       SheaMoisture Illuminating Power - $11.99
·       SheaMoisture Mineral Blush - $5.99
·       SheaMoisture Wet/Dry Eye Shadow - $4.99
·       SheaMoisture Liquid Eyeliner - $8.99
·       SheaMoisture Lengthening Mascara - $8.99
·       SheaMoisture Lip Exfoliator - $7.99
·       SheaMoisture Lip Crayon - $9.99
·       SheaMoisture Lip Gloss - $9.99

 Product Availabilitywww.Target.com

Twitter: @SheaMoisture4U | Instagram: @SheaMoisture4U 
Bonus points: products made with natural certified organic ingredients, cruelty free, and FREE of stuff like parabens, sulfates, phthalates, paraffin, formaldehyde, mineral oil, petroleum or DEA. Shea Butter thickly sourced from five co-ops in Northern Ghana.