First came ABBA---well really, first came the Vikings…and since then-things Scandinavian have swept across the Atlantic and found favor with trendsetters settled here.
The latest- is the modern minimalist edge inflected Tiger of Sweden label-a lifestyle brand-opened its second store on this side…in Toronto---(the first= Montreal).
Expected - smartly tailored, contemporary work/casual well fitted wear-out of-quality fabrics. The fashionable sort -even those toiling in conservative industries-will appreciate the sleek separates and angular cuts for Spring 2014…very urban polished.
Season round pieces, imo-the latest outing showed lots of stretch leather, and work to street blazers/trousers in black and white tones, softened up a tad-for women-with soft pastels in the mix…in solid tones and prints.
Poetic punk-the theme…with hairstyles funked out with a braid(s), clean icy edgy make-up. We've been allowing this label a few seasons now--seems to us the best one so far.
Bonus points: the design quartet takes the final bow together.
|Scottish kilts with Swedish touch-one of the menswear designers is a MacDonald|
TIGER OF SWEDEN