Friday, June 7, 2013

SOPOULAR MENSWEAR-Spring 2014 Collection- Finalist

One of our fav new labels (new to us, anyway)--- Berlin menswear label SOPOPULAR-is up for  has made the 'Start Your Fashion Business 2013 '-as one of the 3 (out of 50) top finalists.

Designer Daniel Blechman wowed the jury with his designs in the fourth edition of the competition. The verdict rendered at the final presentation- followed by an awards ceremony on July 5th 2013 @ Mercedes-Benz Fashion Week Berlin, which kicks off the the  Spring / Summer 2014 RTW collections. 

Inspiration:  "Black Hole Sun" ---  fyi-by Soundgarden-with frontman par excellence-Chris Cornell)... part of the so-called grunge Seattle scene in 
the 90s ---which is seemingly having a lot of play in fashion these days.

AND - Japanese architect Tadao Ando influenced the geometric shapes, straight lines and minimalism,  which in typical SOPOPULAR collection colors black, white and gray.