Wednesday, December 12, 2012

WYOMING WHISKEY-NYC DEBUT at The FRYE Company Store- SPRING STREET


 113 Spring Street/NYC

Altitude, weather, local corn/wheat/barley--- and particularly the artesian water sourced from the Madison Formation-with its natural limestone aquifer---the Big Four factors that distinguish one cult fav bourbon from other high end sips from Kentucky---so we learned last night at the jam packed Frye Spring Street store-that served as the ideal spot for a Big Apple bite of the new premium bourbon whiskey-aptly named,  Wyoming Whiskey.
Steve Nally

Our new found knowledge came courtesy of the positively out going, super nice master distiller, Steve Nally-who clued us in how he was lured away from retirement in Derby land (aka Kentucky)...by the trio founders/owners of this soon to be collectable bourbon, founded in 2007...who heard of this legend in the biz- when they sourced distillery equipment.

Fortunately the journey out West (and north-ish) has been wonderful for this outdoorsman and his gracious wife, Donna (we met too-first time in NYC!!!!)...

Nally patiently clued us in on the basics of what makes a premium bourbon (milling, cooking, fermentation, distillation, maturation) AND primo water sourced from a pure clean source in frack/fish- FREE- Kirby, Wyoming (pop. 57 fyi).

Each batch is numbered on back label...
Curious about the maturation process itself-like every step- really is hands on -it takes about four years in those barrels...and Mr. Nally personally rotates them...






































So basically-small-batch, hand-made=tough to find. Lucky us then...we sipped away-and fyi, the line to the bar was never less than 6 deep when we were there...

busy, busy, busy-straight up, freshly mashed/made mint julep-and some ginger based drink served in mason jars w/ handles
The Frye Company connection = their Fall 2012 lookbook (on the website) was shot on the premises of the Wyoming Distillery-about 4 hours away from Jackson Hole...so returning the favor in a way...

Its always nice to catch up with Fyre Creative Head, Michael Petry--and all the new company stores that are in the process of getting going-installed by way of the coolest buildings too---in locales like Boston and DC. IMO-they'll do great and as consumers-really key way to see the entire line-up of merch-including bags, boots, shoes, sandals...and accessories.

INFO: http://wyomingwhiskey.com














-Judith Ecochard