|Blown-up graphic FULL BLEED NYC Skateboard Photographs-on the high performance V- Rocker™ board Joystick-a celebration of the influence of the former on the latter|
words/images Judith Ecochard
BURTON has had a presence for us for years now...since we started snowboarding in 1991.
Amazingly --- the company was established back in the days-by founder Jake Burton--- in 1977 when Jimmy Carter was Prez!!!! "LIFE ON SHRED BEGINS"
|2-layer Waxed Tactel®Plain Weave Polyester Trim, Corduroy Collar (10,000MM, 10,000G) -old school fabric with a new feel/performance|
|nice detail-high snap collar|
|Heritage Down Vest-Waterproofing DRYRIDE Durashell™ 2-layer 15,000MM/10,000G)|
ALWAYS innovating...Burton not only allowed us to demo some of the new-not-out yet- snowboards at the most recent SIA trade show's demo days in Winter Park, CO (brave, given our tendency to ding the equipment)...but also graced us with a Big Apple preview of their rather huge collection of apparel/accessories.
|Heritage Pants with removable suspenders, mesh lined inner thigh vents, twill knee panels-Waterproofing DRYRIDE Durashell™ 2-layer 10,000MM/10,000G|
|Heritage Down Jacket Waterproofing DRYRIDE Durashell™ 2-layer Micro Plain Weave Fabric (10,000MM, 10,000G), 600 down fill-love the dual entry hand warmer pockets/media pocket-Atlantic/Red|
Apparel details are numerous---it's why even non-snowboarders should consider buying colder temps outerwear from this label...it's spot-on, high style plus---the stuff fashion labels just don't get.
|Highland Jacket-2l Gore-Tex®-w/removable waist gaiter w/ jacket/pants interface, fully taped seams, Thinuslate® insulation, X-Stat C® silver-anti odor, satin and flannel lining, multiple inner and outer pockets, hideaway face gaiter|
Examples of the design features bound beginning with slim to wide/longer silhouettes and different fits...(Slim, Mid, Sig, Team-men (latter with longer sleeves/body---Slim, Sig, Boyfriend-women)...
|Murdoc Jacket-fully taped floodproof shel0Gore-Tex® 2 layer-with hideaway face gaiterl|
|The Jeans Pants w/ Gore-Tex®-fully taped seams-waterproof par excellence|
|keep the snow OUT-attached gaiters Anti Scuff Cuffs for parking lot striding w/o the shredding|
|2L Highland Pants-Gore-Tex® waterproof serious backcountry tough-Cool Zipper with Crossflow Venting®-fully taped seams|
|kangeroo pocket-hoody to wear year round|
|Reversible!-Cleo jacket-bonded flannel fabric resists the elements-cute front pockets, front zip adds to overall design. A three seasons top.|
|Hello camo---SKYLAR Gore-Tex® Jacket, 3M Thinsulate Insulation®-with all the features of Burton's outerwear line. Pink pops in an eye catching pattern that is always in style. even the outer pockets mimc those of the military field jacket.|
|removable waist gaiter---keeps the snow OUT-water tough lining-insulation for warmth without the bulk.|
Generic Surplus is a women's group of men's inspired silhouettes with feminine flair -versus shrink it -pink it (never fits)....naturally rugged too---versatile pieces can handle all weather forecasts.
|Foxx Down Jacket is the super warmest female Burton piece-600 Fill Down insulation-15,000mm/10,000g waterproof/breathable-olive|
|Prowess jacket-slightly longer in length 10,000mm/10,000g waterproof/breathable|
|Prowess Jacket-super soft stretch-great pockets-like the lining too-10,000mm/10,000g|
Atomic Ten-takes its cues from the runways-with bold color blocking/geometric designs...
|Competitive tough-the Gore-Tex®PRISM JACKET-eye-catching, light insulation makes this a long season option-|
Men and women who are hard core-back country enthusiasts really rely on their outerwear to survive, the ak collection (we picture some female styles)---is truly state of the art apparel...clean cuts-warmth/protection without the bulk...and guaranteed water proof-using Gore-Tex® fabrics and Gore Seam® tape.
|Altitude Jacket-with YKK® matte water resistant zippers|
|Altitude Jacket-camo print|
|Warmth via Thermacore® and engineered taffeta and mesh lining, with YKK® matte water resistant zippers-Embark jacket-features powder gasket cuffs|
|2L Stratus Pants-slim fit|
|like the beaded detail of the toggle|
|Aster jacket is an all season shell-with cord trim details-|
|curve friendly-back pocket details of Belle pant-stretchy slim fit|
|Lizzie pant-El Tigre print-tough, durable, waterproof -fully taped seams+stretch lining|
|Insulated Giselle jacket-is urban friendly style for the mountains too-DRYRIDE® Durashell 2L, 3M Thinsulate® warmth---with features like pit zips, tons pockets, Contour hood with faux fur trim|
|hidden pocket -easily accessed...|
|hood snaps off|
|fun-B by Burton-pullover jacket/anorak CORA-satin lined-full time hood|
|Lizzy Pants waistband-street influenced|
|hipster alert---Cora jacket over Gemma Pant-slim fitting, clean lines|
SHAUN WHITE has got it going---winning awards and accolades for his edgy collection for Burton that has us wondering if he snuck in a semester at Parson's or FIT---in his free time.
|TWC BLAH BLAH BLAH Jacket---denim and leather (sleeves) ---- performs-15,000mm/10,000g water proof/breathable|
|design details-terrific...including exposed zippers, hardware trim---men get some edge to ride in|
Ladies get the WHITE (TWC) glove treatment too---
|TWC Sugartown pant-DRYRIDE Durashell 3L stretch-slim fit, love-10,000mm/5000g|
|zipped back pocket detail|
|Memphis jacket has removable faux fur trimmed hood|
|Boomsticks Jacket-mesh lined pit zips, Thermacore® insulation, removable waist gaiter-10,000mm/10,000g|
|Boomsticks pant-solid colors too-jeans cut-clean profile|
The Green Mountain Project ---
|Mountain Dew-and Burton have been partners a loooong time. At the preview-a vending machine that served up tees made from recycled plastic soda bottles-super soft too, moisture wicking and stretchy.|
|Eleanor Jacket-warmth with 3M Thinsulate® made of recycled fibers|
|rider-Hannah Teeter's take on sustainable style-BASIS pants-with DRYRIDE® Eco nano shell 2L 100% recycled twill-100% recycled taffeta lining-Bluesign® approved fabric|
|Knox jacket-Men's- lightly insulated street to snow design in Heron Blue-10,000mm/10,000g waterproof/breathable-eco friendly|
|Eleanor Jacket-GMP-in black|
|like the snap details-waistband|
BURTON'S MOST WANTED: A mini-me line of children's hard and soft goods-featuring a collab with Pixar's Toy Story...cute---but also-no worries---as these items are embedded with all the performance features of the full size collection---microfleeced hand warmer pockets, articulated knees, critically taped seams, waterproof Dryride fabrication with DWR coating,Thermacore™ insulation, boot gaiter, AND...
|nice winter cat print-MAPLE JACKET-performance DRIRIDE waterproof-|
|vintage denim pants-ride without the sogginess-with 2L waterproof DRYRIDE , taffeta lining, and Thermacore® insulation|
|crew neck-layering basic|
|lifestyle casual L/S flannels, fun tees, hoodies, knit hats---great patterns, functioning fabrics that are performance friendly, stretchy, breathable, quick drying...easy care|
|TouchTec® enabled leather---waterproof/breathable-touchscreen friendly|
|high performance for paws---ak gloves/mittens have a forget it's there, lightweight stretchy leash, waterproof via Gore-Tex®|
|Coogi's pattern is exclusive to the Burton's Rubdown Jacket-waterproof with DRYRIDE® Durashell 2L, audio stash pock and 800 down fill keeps one toasty warm...PLUS Burton techy features. Very hip-hop pop.|
FYI: COOGI is acclaimed for their rich colors and swirly patterns---
Filson®'s proprietary textiles (like their Original Tin Cloth-from 1897)-turn up in a lot of footwear, luggage and apparel collections (their own and in cahoots with there brands)-that we review.
Now add Burton to the list...although like those other brands-the collabs are limited to men's styles. Whaaaaa????????
|Three jackets and Filson® X Burton Hellbrook Pant are for sale. Pictured...the Filson® X Burton Squire Jacket|
|Loaded with Burton boot features (internal cuffs, molded EVA footbed with support shank, dual-density cushioning, snow proof internal gusset, etc)---including the Vibram®Ecostep™ rubber outsole with Rubber Ice Spikes (30% recycled material).|
|Heritage Collection Group Portrait---with Vermont Maple Syrup as a reminder where it all began...|
WHAT ELSE: We breezed through some of the hardwoods for sale---including luggage and packs...
|Cute-STERLING-with a women's specific "True Fit™ design, plush faux fur collar-with new Vulc Style Outsole with EVA cushioning|
|SAPPHIRE "Lace-up love, wrapped in denim" -a women's specific "True Fit™ design with new internal cuff features and flex components---for the gal on the go...|
|Emerald Restricted a women's specific "True Fit™ design -lightweight, low profile...|
|Stiletto Restricted...new bindings-flexible|
|MISSION Restricted Bindings|
|FELIX-a women's specific "True Fit™ design+speed zone lacing system|
Even those that stick to the basic neutrals for apparel...bump it up when it comes to boards, graphics wise. Snowboards have always been canvases for artists -to let their imaginations soar....
Designed by Alton Kelly and Stanley Mouse for the cover of the Grateful Dead's seventh album (a live double album featuring some of their "hits")...the Skull and Bones motif is based on an illustration by Edmund Joseph Sullivan-a Brit book illustrator ---who's masterpiece pictorial- The Rubaiyat of Omar Khayyam---provided the skeleton image.
|Easy Livin' Burton Snowboards-Twin Directional...cruisin' the slopes (152-158cm)|
|Mr. Nice Guy (lett) and Disney's-The Muppets-For adults, fyi|
|Nugget-Rocker for gals with women's specific True Flex Super Fly® Core|
|FEELGOOD FLYING V (left)- a camber/rocker hybrid that's super lightweight (we demoed this and LOVED-edge control with pop)- and SOCIAL RESTRICTED (right)|
|LIP-STICK-high speed Twin Directional Rocker|
|BLENDER-for park or powder gals|
Cheryl Dunn artist
|Outdoor deck at the Milk Studio is a nice place to chill out---|
|Malibu Short $41|
BURTON SPRING/SUMMER COLLECTION is available now-what we like the best---the ease of the casual lifestyle pieces-to wear around town-but made of technical performance fabrics-that we can hike in...and travel with---as they are all easy care too.
|woven tops cool -moisture management|
|Little Buddy $99.95-has removable SPEAKERS-and insulated interior room for twelve pack and ice=NICE|
|Plenty of day hike, skate and snow...and messenger haulers-with adjustable, cushioned shoulder harnesses -with pockets for laptops and music...stretchy webbing to attach all the paraphernalia. Nice color pops too.|