K SWISS FALL 2011
Outdoor Retailer NYC
NEW BLADE- MAX™ TRAIL
Words/Images Judith Ecochard
It’s not just cause we’re bumping up our tri distance to Ironman™ distances that gets us all pumped to see K-Swiss---the original white tennies brand from our childhood that did a total revamp…a few years back.
And is now a full-fledged athletic/lifestyle brand. Meaning, we could wear their apparel/footwear all the time except maybe at black tie occasions.
With its new BLADE- MAX™ TRAIL shoe K-Swiss enters the burgeoning trail running category for do-it-in–a day-ers…
A “fully-loaded high mileage” kicker, featuring uppers with Ion Mask™ (water resistant and breathable) and Seamfree™ technology (eliminates potential hot spots on feet running on uneven terrain).
Outsoles are cushioning and designed for rough terrain ---using the Blade-Max Technology™ “which positions anatomically placed K-EVA ‘blades’--- that align the angle of impact, (functioning like an independent suspension)--- and with an angled design---that self cleans debris that might tract on from the trail.
The popular TUBES™ footwear lightens up for Fall 2011 with the lightweight Micro Tubes 100---that’s super flexible and impact absorbing. ($95)
|KWICKY BLADE-LIGHT in Sunset/Bright Yellow|
|Kwicky Blade-Light in Blazing ellow|
The Recovery shoes ---that we feel is growing as a legitimate category of footwear…for good reasons---as pre and post race lifestyle alternatives to the usual flip-flops=
|BLADE-LIGHT RECOVER™ Gulf Gray/Aquarius|
|on right-BLADE-LIGHT™ RUN in Black.Stingray/Formula One Synthetic Leather upper/Mesh|
…include the chukka looking Blade-Light Land Cruiser (M $90)…and the highly water resistant (via Ion Mask finish) knee high, fleeced line Blade-Light Recovery Boot for gals ($120). We got a demo!
|BLADE-LIGHT RECOVER Black/Neon Pink|
There’s a huge list if co-branded and proprietary technology that are the DNA of all K-Swiss shoes…reasons this brand gets serious athletic respect nowadays.
|Men's Run-One miSOul Tech™|
Nice color waves!
Turquoise (Aquarius) is a top tone for Fall 2011…
The women’s running collection is terrific----
A line frame, mesh inserts, shelf bra, reflective raiding----in a poly/spandex with moisture management and shape retention properties.
Piped racer back tank is flattering, part of the Performance Collection. With chafe free flat seams/mesh panels.
X Back Strappy Tank…. cute and functional. With chafe free flat seams/mesh panels.
And assorted lengths running shorts, skorts, and very feminine printed skirts with tiny pleats with a contrast stripe grosgrain detail…And a Retro Hem in an A-line shape,
Lots of jackets too with reflective trim.
There’s also a collection for women and men ----“ACCOMPLISH” what we consider real lifestyle pieces…polos, sweats, ½ zip tops, long sleeve tees---made of techy fabrics…great looking separates for around the town jaunts.
|covered zip detail-no chafing and breathable|
FYI: K Swiss has an entire IRONMAN® branded collection…and Tennis---shoes/apparel. We didn’t have time for.
On our way out----this North Classic Boot caught our eyes…