RIOBLUSH ™-CARBOXYTHERAPY-A NON-INVASIVE TREATMENT

MEDICAL GRADE CARBON DIOXIDE AS A CIRCULATION BOOSTING WEAPON AGAINST AGING & CELLULITE

Park Avenue-67th Street, NYC

Wednesday, June 25th

Words, Judith Ecochard
Images of RioBlush™ Thigh Area Treatment Before, After 10 treatments…and After 14 treatments courtesy of Dr. Yan Trokel

We met Dr. Yan Trokel, a NYC based, Columbia University trained facial surgeon a couple of weeks ago when we reviewed (gawked at in amazement) his non-surgical face-lift, the Y-Lift.
What got us back there for a chitchat- is his practice also offers an innovative treatment where Dr. Trokel injects controlled amounts of medical grade CO2 (a process tagged “RioBlush”) into the dermis as a way to improve skin elasticity, thereby “enabling the body to rejuvenate and refresh on its own”.

When we first heard of this, we couldn’t believe it…after all, we’ve heard like a gazillion times to lay off of anything fizzy (soda, sparkling water) and carbs–as a way to control cellulite. (Which seems nutty to us- being half French-we notice the ladies over in the land of the "Bling Bling" Prez and his supe modelin' wife- don't have much cellulite anyway--- at least what we've noticed every year we visit-and they practically guzzle Badoit and mange du pain all the time!!!).

But we digress. Since CO2 is a natural by-product of our breathing- we were curious.

Trokel informed us that injected medical grade CO2 has been used in surgical procedures for years (laparoscopic surgery) as a way to speed up wound healing (dilating blood vessels thereby, increasing oxygenation to the injected area).

Trokel’s cellulite modus operandi involves a series of injected CO2 treatments (typically 8-10 treatments, twice a week) that the body reacts to because “the stimuli is picked up…and new blood vessels are created over time.” Reportedly, “fat is broken up,” …and the CO2 naturally exits the body.

And FYI: The cellulite treatments require occasional touch-ups as the body “dynamically” ages...and in beach lovin’ Brazil and across the pond in Britain and Middle East countries, CarboxyTherapy is a popular liposuction alternative.

Dr. Trokel also injects CO2 under eyes to alleviate vascular-related dark circles (typically treatment plans are 4-6x, once a month)… and to permanently improve stretch marks by increasing collagen production (typically 6-8x, every three weeks).

Well, we feel it’s important to experience what we report on so we readily agreed to a CO2 eye treatment right away. Feeling ragged out after a night of little sleep we figured “why not?”

After our eyelids were cleaned with rubbing alcohol, Dr. Trokel made a few quick injections (stung a bit) right above and below the sides of our eyes. Immediately, the skin around out peepers (so we were told, our eyes were closed) blew up/inflated BIG TIME…and man it felt like someone slugged us…as the new pressure, courtesy of the injected CO2 around our eyeballs- really hurt.

Fortunately, as the CO2 dissipated (about 3-5 minutes later) we only had a mild head aching feeling, which went away too. And Trokel told us that the back of the legs (for cellulite treatments) are the most sensitive…

After 20 minutes we were good to go (no real downtime).


So did we see any improvements-the next day---when we figured the CO2 was long gone?

Under our eyes (outer corners) did look a bit smoother-but we finally got some sleep. Then again, we did not have a series of treatments that are really needed for visible results.

There are compelling before and after shots at Dr. Trokel’s office…and we think CarboxyTherapy should be added to anyone’s list of treatment options to THOROUGHLY explore. To date, we don’t know of any hard clinically based (in the USA), scientific studies that anoint CarboxyTherapy with a nod of approval over other procedures. So as with anything, we think everyone needs to do his/her own homework as there are positives and negatives to all non-invasive treatments , including this one.


ADDITIONAL INFO:
The price for the treatment is $250.00 per area per treatment. An area is considered as the thighs, face, abdomen, or any other general area. Package prices (six for $1500) are available as RioBlush treatments are effective as a series. The price for a package also includes complimentary treatment at the end of the package.

TASCHEN, ALPHA MALE AND COCO DE MER PRESENT A BIG NIGHT

Hollywood, CA June 26th

Fascinating Phallus Book Joins Publisher’s Other Focus Books!!!

Normally, we don’t LOL when we get press releases, but the one announcing The Big Penis Book by the German publishers Taschen, gave us a chuckle.

We assume this is a very good (desirable) business decision though we can’t think of anyone in our household who will be Amazoning this tome overnight. Nevertheless, editor Dian Hanson probably will hit the jackpot with this coffee table sized, glossy photography book celebrating the sexual body.

Plus, the cocktail party launch at the men’s lifestyle store Alpha Male was sceney-with hunky waiters in “tightie whities” passing around trays of little hot dog wieners. (LOL indeed!!!)

INFO:
Available in Multi-lingual Editions (who’s reading????!!!????). MSRP $59.99

Words, J. Ecochard, Image of Dian Hanson and Book Cover from the Taschen website

JESSIE BAYLIN: HIP SOULFUL SOUNDS

WORDS- J.ECOCHARD
IMAGES FROM JESSIE BAYLIN'S WEBSITE



New Jersey born, LA livin' and now Nashville based-singer/songwriter Jesse Baylin belts out tunes with a big heart and a raw feel that sounds as if she's spent loads of time in a bar...somewhat like pop-rock star Sheryl Crow. Baylin's voice is more refined than Crow's IMHO. With a bit of western swing, quick sips of sensuously jazzy swagger- and a hefty dose of the bluesy rocker edge...this gal's voice and vocal range could probably have her belting out some standards as easy as any rock and roll staples.

We first caught Jessie Baylin and her kicker band at the industry heavy Tribeca Fim Festival’s/ASCAP Lounge (April 2008) –packing them in at the hip Cutting Room on West Broadway.

Since she flew in and out for the 30 minute gig, Baylin’s been putting the final polishing touches on a new cd (her second)-Firesight-now available for purchase courtesy of record label Verve Forecast.

We love it.

We clicked on her site and our aural sensations started toe tapping toute de suite for “Leave Your Mark” a rootsy love lost ballad with just enough backbeat. We bopped away to the sounds-and did not think- oh yech, another weepy whiny tune.

And no wonder…Baylin’s co-writers include many critically acclaimed artists like Jesse Harris, Whiskeytown’s Mike Daly, the Rembrandts’ Danny Wilde, and LA musician Zack Hexum. And the production, helmed by Roger Moutenot- is flush but doesn’t overpower the emotionally charged lyrics and tunes.

For more info and samples: myspace.com/jessiebaylin

THE VITAMIN A SWIM LINE BY AMALIA STEVENS – SEXY CALIFORNIA JET SET STYLE THAT’S CATCHING ON FAST

Text, Vivian G. Kelly
Images in Cece Feinberg showroom, Vivian G. Kelly
Image campaign photography and celebrity photographs, courtesy of Cece Feinberg PR
Image of Vitamin A press clippings from www.boutiquetoyou.com
A SHOW ROOM VISIT
After viewing a few Jpegs PR pro, Cece Feinberg sent us; we hit her NY Office on West 37th Street, in the Heart of New York’s Garment District. She’s just recently taken on Vitamin A as a client, but the editorial credits are already rolling in. This line looks great on and off the rack and should definitely be showcased in a runway show at Mercedes Benz Miami Swim. For now, though, Vitamin A has taken a booth at the Miami Convention Center, and they’re on our go-to list for our annual trawl through the aisles at the swim expo.


WHAT’S SPECIAL ABOUT VITAMIN A SWIM SUITS
As many of the luxe swim lines we love [Gideon Oberson, Missoni Swim] this swim brand is based upon a jet setting lifestyle. The difference is that designer Amalia Stevens had “Laid Back Luxury” in mind, which translates to, YOU CAN GET WET AND MOVE AROUND IN THESE SUITS. They’re equally suiting to posing on a friend’s yacht while wearing a pair of Jimmy Choo’s as they are for diving into the pool at Delano.
SPECIAL DETAILS:
-Innovative silhouettes
-Lots of custom Italian hardware,
- Rich, luxurious fabrics,
- A vibrant color palette
- All the shapes, colors, prints and stripes can be mixed, matched, and layered
Most importantly – ingenious engineering for a flawless fit


BREAKING IT DOWN - THE 3 LINES & PRICE POINTS

Admittedly, swim can get confusing. While you have 1 brand, we’ve often found that under that brand there are several different collections.
Below, the highlights of Amalia’s 3 lines
ORIGINAL– reversible, lurex metallic linings. Retail : @ $170
SIGNATURE– The highest end with jewelry inspired hardware. Retail, @ $300
SILVER– the more junior oriented line. Retail, @$110

Perhaps best of all is that you don’t have to commit to any one line 100% as all the lines mix and match and ALL deliver sexy California jet set style thanks to the sleek minimalist shapes.


WHO’S WEARING VITAMIN A: Jessica Alba, Ashlee Simpson, Rihanna, Vanessa Menillo


BUZZ ALERT- ON THE RADAR SCREEN: A well known fashion editor specifically requested a bandeau top bikini with metallic detailing for her poolside bachelorette party !

For more information on Vitamin A, visit the official website
www.vitaminAswim.com

THE ALDRICH CONTEMPORARY ART MUSEUM: Exhibition Reception for Artists SERGE SPITZER and ELIZABETH PEYTON

Place: THE ALDRICH CONTEMPORARY ART MUSEUM, Ridgefield, CT

Time: Sunday afternoon, June 22nd, 3-5pm

Text, Vivian G. Kelly
Images of the event, courtesy of The Aldrich Contemporary Art Museum
Image of Stephanie Seymour, from the GAP Ad Campaign
Images of Takashi Murakami and his work from www.cache.elo.com


A HIGH-POWERED CROWD IN ATTENDANCE
Until a trip to Art Basel, Miami, we’ve shied away from Contemporary Art – we just didn’t “get it”. Our trip to Art Basel though, motivated us to join the Aldrich Museum and walk through whenever they had a new exhibition. It helped that one of our daughters underwent docent training at school and was eager to talk about the exhibits she’s studied.
Until this point though, we hadn’t had the opportunity to meet any of the artists whose work was on exhibit. Despite the rain, the event was packed and we knew this was “an important” event when we glimpsed supermodel and art collector, Stephanie Seymour, and her husband, Peter Brandt, newsprint manufacturing exec, in the check in line behind us. Stephanie is one of our favorite fashion models of all times These days, she’s combined her modeling talents with her interest in art in some gorgeous photographs wearing one of the GAP’s Limited Edition T-shirts featuring a Jeff Koons design. The collection was presented by the GAP and the Whitney Museum of American Art earlier this year. Stephanie does more than pose in artists’ tee shirts though. In an article that ran in The Wall Street Journal in 2007, Troy McMullen reported that the Brandts commissioned architect Richard Gluckman [who designed the Museum of Contemporary Art San Diego and the Deutsche Guggenheim in Berlin] to create a 9,800-square-foot structure that would serve as a new home for works by Julian Schnabel, Jeff Koons and Jean-Michel Basquiat in the couple’s 20th-century backyard barn located in the backyard of their 10-acre Greenwich, CT. property.
Once inside, the Aldrich’s PR Manager, Pamela Ruggio, was incredibly helpful and introduced us to the reclusive Elizabeth Peyton as well as to Lisa Williams from the Gavin Brown Enterprise Gallery, and to artist Serge Spitzer. Meeting Mr. Spitzer was without question the highlight of our visit.


ABOUT THE ALDRICH MUSEUM

Fashion Designer and contemporary art collector Larry Aldrich originally founded The Larry Aldrich Museum to house his growing art collection in 1964. Three years later, the Museum was renamed The Aldrich Museum of Contemporary Art.
Early on it had as its mission, “to be a national leader in the exhibition of significant and challenging contemporary art with an emphasis on emerging and mid-career artists, a world-class innovator of museum education programs, and a vital cultural resource for the community.”
Since 1996, Harry Philbrick has been at the helm as the Director and also curates many of the exhibitions. Among his many accomplishment are the attendance numbers to The Aldrich, which has tripled since 1996!

For more information about The Aldrich and membership visit
www.aldrichart.org

SERGE SPITZER & his STLL LIFE installation
We were impressed by Serge Spitzer’s obvious intelligence and relieved that he actually enjoys talking to art newbies such as ourselves who openly admit to knowing nothing about Contemporary Art, but are interested in starting the learning process. We were a bit hesitant to converse with such a renowned artist on a topic we know so little about, but resolved to give it a go. The Romanian-born artist has been living and working in New York since the early eighties. His work has been shown in: The Museum of Modern Art [NY], the Henry Moore Institute [London], and the Kunstmuseum [Bern] to name just a few.
Mr. Spitzer’s project for the Aldrich comprised of 75,000 custom made individually pixilated tennis balls he placed on the Aldrich’s 2-acre Cornish Family Sculpture Garden. The Chinese manufacturer Mr. Spitzer commissioned produced the ball with a military inspired pixilated camouflage pattern, which was based on an enlarged photo of the Museum’s expansive lawn.

Luckily for us, a couple was engaged in earnest conversation with the artist, and we got to relax, listen, and reflect on Mr. Spitzer’s responses to questions that we would have liked to ask and to ask him whether he feels art and fashion can mix.

QUESTION: What is this installation about?

SERGE SPITZER: This [pointing to the garden] is a piece of reality, whatever that means.

QUESTION: Were you upset when the grass started to grow?

SS: Slowly, nature took over. The reality is the same but the perception is different.

Q: Why did you use tennis balls?

S. SPITZER: I’m a former tennis player and I used to play tennis with Larry Aldrich. The idea for this project started 14 years ago and was almost realized in Hamburg.
The tennis ball is an object we all have a relationship with. By removing a layer, we make it unique.

Q: When [or is it] Okay for Art & Fashion to mix?

S. SERGE SPITZER: In the case of LVMH’s collaboration with Japanese artist, Takashi Murakami. LVMH’s Chairman, Bernard Arnaud’s idea was to collaborate with Takashi to create the Murakami bag for Vuitton, Mr. Arnaud is a renowned collector and has an excellent understanding and knowledge of art, and the project was born from his love and appreciation of art.
To view more of Serge Spitzer’s work visit,
www.artfacts.net

ELIZABETH PEYTON
Ms. Peyton was the recipient of the Larry Aldrich Award in 2006. Her collection entitled, “Portrait of an Artist” spans 13 years and is comprised of 50 photographs she’s taken of artists [some friends, some acquaintances] that have played a meaningful role in her life. She has an intuitive approach to photography, and considers herself “an artist who takes photographs as a natural part of being alive in the modern world”. The photos possess a documentary like quality and have been produced using either 35mm or Polaroid, or more recently, with a digital camera. Our favorite is a self-portrait of Ms. Peyton looking at herself in the mirror wearing sunglasses while taking a photo.

To see more or for inquiries, contact Gavin Brown’s enterprise, 620 Greenwich Street, NY, tel: 212-627-5261
www.gavinbrown.biz

ENDNOTE
We DID go outside afterwards and picked up 2 balls from Serge Spitzer’s installation to take home. We were slightly in awe to be holding a piece of art so casually in our hands. Our grateful Golden Receiver, who was the final recipient of the gift, was grateful too, and brought home the point that art can indeed be part of your everyday environment, and is something to be enjoyed. Just because it’s art, it doesn’t have to be “precious”. Our visit and chat with Mr. Spitzer made us more comfortable with the Art World, and was a tiny step in the learning process on this vast topic.

THE ANNUAL HAMPTONS GOLF CLASSIC IV

THE ANNUAL HAMPTON GOLF CLASSIC IV BENEFITS SUFFOLK COUNTY’S MAKE A WISH FOUNDATION®

HAMPTON HILLS GOLF & COUNTRY CLUB, June 23rd

WORDS, IMAGES
Judith Ecochard

Known for its chi-chi celeb packed social scene, wide open beaches, and upscale residences and shops- the posh East End of Long Island (aka the Hamptons) is also populated by caring individuals who donate big bucks for worthy causes. This past week, we attended a fun fun fun benefit that raised substantial funds for one of our favorite 501(c)3-ers.


THE CHARITY: The Suffolk County, NY chapter of the Make-A-Wish Foundation®- grants wishes for children afflicted with “life threatening illness” according to Karine Hollander, President and CEO. In her seven-year stint in the top spot, Hollander is proud (and grateful too) that her chapter is able to enable 125 wishes a year. “We never turn down a wish…every medically eligible child has been granted one,” she notes. And there are no financial eligibility requirements either.



THE HOST: A gracious David Tyree-aka the Super Bowl Hero who made THE CATCH for the winning NY Giants –tirelessly posed, smiled, signed autographs and we assume, played a winning round of golf.







HONOREE: Neal Sroka, of Douglas Elliman Worldwide Consulting, LLC opened his heart and corralled his pals to open their checkbooks- resulting in an amazing “three wishes” granted to deserving kids. (Pic of N.Sroka (right) and fellow golfers)





WHO PLAYED: A sell-out gaggle of golf ready foursomes played a shot-gun format that started with a buffet breakfast …and finished with a “19th hole” open bar/buffet, awards ceremony-including free golf lessons for the worst score,

…and a silent auction- inside the spacious clubhouse and on the outdoor deck-now blessed with the sun’s rays- overlooking the course.



LET’S HEAR IT FOR THE BOYS: No one dropped out because of the on again, off again rain. And a few ladies played too.

THE VENUE: The absolutely flawless HAMPTON HILLS GOLF & COUNTRY CLUB (County Road 51, Riverhead, NY 631 727-6862)… with an 18-hole beauty designed by Francis J. Duane ASGCA. The former Teamsters’ haunt (maybe literally, there’s even an impenetrable cement block story unearthed during the renovation process LOL), is now even more private-with a very limited membership and tip-top management team led by Stanley Pine.


Practice, Practice, Practice













And a round of applause goes to Zev Norotsky-the leading light of the Hamptons Golf Classic-who was ON IT the entire day.













ADDED PLUSES: Super friendly hostesses from the Hawaiian Tropic Zone Restaurant in midtown Manhattan ‘earned’ their breakfast (yes they eat!!!!!!) by selling raffle tickets on the 9th hole.













A moving speech by Katie, a charming teen and a Make-A-Wish receiver in 2003-on her dream jaunt to Paris that included front row seats to primo RTW Fashion extravaganza choreographed by John Galliano for Christian Dior!






SUMMARY: When asked how he shot, one jovial cigar-chomping participant wisely observed:
“It was a great day…no-one got hurt.”








PRINCIPAL SPONSORS: Hamptons Magazine, (The Soprano’s Lorraine) Bracco Wines, Mogaschoni, Zino Platinum Cigars, Douglas Elliman Worldwide Consulting LLC, Nike Golf, Steiner Sports, Champion Motor Group, Celebrity Service, Stella Artois, jewelers A. Harris, and Smartwater.

A VISIT to THE GALLERY LA: Smart Glass Jewelry, Protect the Element, Pambeh, Jungle Gurl

THE GALLERY LA’S MISSION STATEMENT:
"Our desire is to raise global awareness of sustainable living and transform the world of fashion. We achieve this by promoting socially responsible designers who are agents of change.
This is our Green Initiative and our reason for being."

THE VIBE: cool and groovy and oh so green! After a whirlwind 48 hours in LA, we were delighted to plop down with an Adina organic Ethiopian iced espresso. Being that we were in the Gallery, the coffee served is of course USDA organic. Adina gathers their 100% organic ingredients from co-ops, collectives and small producers around the world, and insist that they are paid a fair wage that’s typically well-above market price.
Served on ice, this organic treat is just sweet enough.

www.adinaworld.com


ABOUT MIKEY KOFFMAN
Mikey is a guru on all things eco. Although she calls herself a “humanitarian” she is more than that – she’s one h—l of a PR and salesperson. We were very impressed by the show she put together in March at Mercedes Benz LA Fashion Week at Smashbox Studios, and look forward to her next one [and a great after-party as before!] in October.
Mikey reps 11 lines, for her, animal rights and human rights go hand in hand with sustainability.
She sat down with us and answered some of our questions about what it takes to qualify for a green standard.

LYRA MAG: What does it mean when a farm says, “We’re certified organic”?

MIKEY: To be a certified organic farm: you have to be pesticide and chemical free for 7 years. Needless to say, very few qualify.


LYRA: Why do so many people make an issue about factory farming?

MIKEY: It’s the easiest target, it’s much easier to attack factory farming instead of insisting everyone be vegan.

LYRA: A lot of the green lines we like don’t use organic dyes. What do you think about organic dyes?

MIKEY: Organic dyes are really tough because they haven’t been tested enough. You’re in a catch 22 because you want the customer to be happy, not for
You have to be able to produce a garment that is fashion forward, is sustainable and will sell, that’s the challenge we’re facing with now.

THE 4 LINES THAT CAUGHT OUR ATTENTION:


SMART GLASS JEWELRY
MISSION STATEMENT/MOTTO: “Drink it. Wear it. The beautiful jewelry inside this box was handcrafted by Atlanta Artist Kathleen Plate from a recycled bottle. Really!”

Kathleen gets her bottles to make her jewelry from Coca Cola and the Aveda Corporation. She also uses some special blue sake bottles as well as the wine and beer bottles she donates to affiliated events – she donates the liquor inside, and keeps the bottles to make jewelry.
Kathleen is growing her profile, she’ll be debuting on the Home Shopping Network in a 1 hour spot in July and 1 in August as their “organic guru”, when she’ll be talking about Smart Glass and other eco products.
.
PRICING: $30 – 250 per item

BRANCHING OUT
Kathleen is also available for special projects such as chandeliers. She’s been commissioned by Magic to create the installations, which will include some of her stunning chandeliers.

We were thrilled with the ultra light emerald green glass gypsy hoop earrings we received in our gift bag. We’ve never liked beer, so finally, something about beer we like!
For more information on Smart Glass and to view the collection, visit
www.smartglassjewelry.com

PROTECT THE ELEMENT
THE DESIGNER: ROSHI SALIM
Roshi’s line looked elegant yet laid back, and luckily for us, she happened to be in the showroom, preparing for the show later that week at Fred Segal.
Roshi describes her line as, “A mix of yoga and couture dresses." She prides herself on doing everything in its natural state, but she did add in some black pieces due to requests from buyers. The black pieces appeal to celebrities such as AMY SMART, who wore one of Roshi’s black dresses to the Gallery's Show in March at Mercedes Benz Smashbox Fashion Week.

RETAIL PRICING: $80 - $350/400


PANBEH YOGA BAGS – in Persian, Panbeh means cotton.
Designer, FARIMAH, came up with a nifty idea when she created these eco-friendly organic canvas cotton yoga bags. Panbeh bags are multifunctional and can be used not only for yoga, but also for the gym, the beach, or anytime you need to tote your stuff around..
What we loved best: Panbeh puts an end to dropping your yoga mat as you attempt to carry it in your tote bag, which is always off-balance.
We wish we’d had a Panbeh bag on our trip back to New York.
For more information on Panbeh bags, visit
www.panbeh.net

JUNGLE GURL - This retro inspired swim line put us in the mood for Mercedes Benz Miami Swim Week coming up in July, and it was favorite line in the Gallery LA's Showroom.

THE DESIGNER: NATALIE GONLONKA is a former model-cum-actress-cum-designer. Says Natalie, “Norma women don’t associate bikini shopping with a love-fest. “But they should! Because buying a bikini symbolizes a certain freedom. It means you’re breaking the restraints and getting to the most beautiful you!”
THE CONCEPT: Taking the vintage fabrics in explosively bright prints that she’s amassed over years of global travel and reworking them into one-of-a-kind bikinis that happen to be eco-friendly.

THE VIBE: retro Miami, Malibu, Hawaii, and Marbella, with the glamour of the seventies disco era when everyone wore great bikinis like these and had a San Tropez Tan to go with it.
WHERE TO GET THEM:
Fred Segal, Planet Blue, Lulu’s [South Beach, Miami]
For more information, visit the official website,
www.junglegurl.com

END NOTE – KEEPING TABS ON M THE MOVEMENT:
We’re keeping an eye on M – the Movement. M showed his urban hip hop line at the Gallery LA's show at the last Mercedes Benz Fashion Week at Smashbox Studios. Both he and his clothes were a big hit with the crowd. Says Mikey, “He’s just merged with a much larger company. He’s like a Monk, an incredible person. He uses a lot of sustainable fabrics in his line, 50% + of his fabrics are sustainable.”

ELISABETTA ROGIANI-SEXY ACTIVE WEAR FOR GYM-STERS & YOGA ENTHUSIASTS THAT’S HIP STREETWEAR TOO.

FALL/WINTER 2008 PREVIEW OF THE METROPOLIS COLLECTION AT THE BUZZY EQUINOX MANHATTAN CLUB.

JUNE 19TH, EAST 63RD STREET NYC

Words, Images Judith Ecochard and from Elisabetta Rogiani’s. website.

THE EVENT: Runway ‘models’ that included ‘real world’ gals (OK, they’re fitness instructors in fab shape) strutted the catwalk in the appealing and smart-wear performance ensembles by Los Angeles resident Elisabetta Rogiani. The show featured the Fall/Winter 2008 Collection, coined “Metropolis” that will be sold at the well-stocked Equinox Health Club retail shops from coast to coast.

TIP SHEET: Elisabetta Rogiani herself is in fab shape-and no doubt is inspired by her own work outs to design a stylish collection that focuses on “quality, durability and femininity-believing that ‘Simplicity is the Essence of Elegance.’ ”



BACKGROUND: Rogiani’s training is in Italian couture. A native of Terni (Umbria), she schooled at the acclaimed KOEFIA ROMA ACADEMY, and toiled for top names Claude Montana, Fiorucci (the groundbreaking label/emporium that employed style guru Patricia Fields back in the days), and BCBG. After hitting the sunny Left Coast- she also worked as Fashion Director for print reads, television, commercials, and music videos…while her line “Nobody By Elisabetta Rogiani” and the “Elisabetta Rogiani Collection” made her name familiar to celebs and industry heavy weights.



OUR PICKS: As country jocks and urban Pilates enthusiasts we see ourselves wearing the comfy and sleek graffiti-ish “Women Warrior” crop top graphic prints and sexy lace edged cropped pants, a lacey hoodie, and a front silver zipped short sleeve cover-up... ANYWHERE.

A never seen before blue plaid performance fabric is also striking and on our want list too. For now- Rogiani’s summery yellow, turquoise offerings currently on sale had editors from Self Magazine trying on and selecting pieces. Needless to say, the cotton-y soft Supplex/Lycra blend in every garb is stretchy but still retains it shapes—and breathes!!!!







FOR GUYS: Look for solid white and black mesh mix separates for guys…set to launch for Spring 2009.






WHO WEARS IT: The list is loooooong and includes Gabriella Reece, Cameron Diaz, Halle Berry, Jennifer Lopez, Katie Holmes, Lucy Liu, Pamela Anderson etc.





THE VENUE: The East 63rd Street Equinox sports spacious workout areas, numerous classes and luxurious spa facilities. Happily, we got to indulge in an upscale beauty purveyor Peter Thomas Roth Lip treatment (Lemon Sugar Scrub, Hydrating Mask “Lip Putty,” plus “Pink Bombshell” Lip Gloss) and a hand massage with top of the line June Jacob Spa products.

ECO COMMITMENT: According to Equinox’s store manager, the super friendly Tyme Ferris, Equinox is “going green” –with all the new clubs and a push to adopt and retrofit older spaces using “natural and eco-friendly” products and materials.

SPECIAL THANKS: Newish Hypublicity coordinated well-and us wine snobs swished and sipped the the yummy Arnaldo-Caprai Umbrian Wines with a hearty SALUT. Noshes by nearby Brio Tuscany Grille and a goody bag stocked with marine based Phytomer serums, Peter Thomas Roth cleansers… and the did not make it past the first subway stop home Xoçai Chocolate made the event special and HEALTHY.

DÉBUT –RETAIL GALLERY FOR EMERGING DESIGNERS

TRENDY AND UNIQUE ACCESSORIES, CLOTHES, JEWELRY FOR INDIVIDUALS

June 19th 298 Mulberry Street, NOHO

Words, Images by Judith Ecochard and from the Début website

When the latest issue of that fashion bible Vogue-references the tough economy and a return to minimalist basics…we think that’s when retailers should do the opposite.

After all, it’s only the fresh and unusual that’s going to generate the buzz-and get buyers motivated to shop. The basics-we can get anywhere.

This past week, we stopped in to the new museum-like retail outlet for under-the-radar designers, Début. The place was packed with friends, hipsters, fashion industry types and the supportive family of LISA WEISS - the well attired (what else?) owner of the barely month old establishment.

What we liked besides Weiss’ enthusiasm was her passionate and very personal- point of view-to “not be like every retail store…to make a statement.”

Case in point- are the bold, handmade one-off necklaces, earrings, and bracelets by the talented jewelry designer Esha Soni-for Experiment 101. Besides her amazing hand crafted in Bombay mixed metal thick copper chains with silver soldered elements, we think the ornate, industrial inspired pieces (often with stones) have a feminine edge that’s not overwhelming –and will punch up flirty tops as well as more ‘clean’ cut attire.


Priced at under $600 for the most elaborate selections, we think the value is phenomenal.

Other chic women’s separates and dresses that are “displayed” on uncluttered oversized wall hooks are a glam ruffled red silk sleeveless top by Salvador Trinidad, a graceful summery white dress by the label Caroline Hedeya-with ruffled neck flourishes, and a stunning black silk frock with wide black bows –by the Peruvian designer, Ani Alvarez Calderon who toiled for Michael Kors before branching out on her own.

Like our other favorite store-Really Great Things- on Columbus Avenue- we know we can count on Début as our source for fabulous fashion found no where else- and a calm interactive-like shopping experience.

DETAILS: www.debutnewyork.com

THINK ™PRODUCT BARS - FASHIONABLE NUTRITION FOR THE FASHIONISTA ON THE RUN

Text, Vivian G. Kelly
Image of Lizanne Falsetto, courtesy of Think PR
Product image, from www.think™products.com


WHILE in LA last month, we dropped into THINK PR’s stylish and unique new LA digs, 2 floors of space on a quiet street in Beverly Hills, complete with
exposed brick wall and a patio to give press previews and hold launch parties.

THINK PR [no, they don’t actually make the bars, but they do the publicity] introduced us to THINK THIN™ bars as “ a healthy and delicious alternative for the woman on the go”. The timing was perfect, and as we were already contemplating what to eat on the plane that wasn’t either:
1. Messy or
2. Unhealthy

ABOUT THINK™ PRODUCTS
THINK™ Products are an operating unit of Prime Health Dietary Supplements, Inc. and was founded by LIZANNE FALSETTO, a former international fashion model. There’s money to be made in bars, lots of it. So far, Ms. Falsetto has grown think THIN™ into a $20 million-dollar-a-year independent natural foods company, starting with her 1st protein bar, which really hit big. The company is on a fast growth track, as new products such as THINK THIN™ FRUIT, the 1st all fruit bar to come out debuts in August.

LIZETTE’S MISSION STATEMENT, “to make food for those who “think about what they eat”.


WHO IS LIZANNE FALSETTO?
Before starting her THINK™ Empire, Lizanne strutted the catwalks for Donna Karen, Giorgio Armani and a host of other internationally known fashionistas, and graced the pages of W, Vogue, Harper’s Bazaar, Elle as well as a number of international publications. These days, we like to think of her as the Mrs. Fields of this decade. After all, she’s the founder, entrepreneur and CEO of this brand.

OUR TASTE TEST:

We’re not newcomers to the nutrition bar scene. Years ago, in the late nineties, we got on board with Met-R-X when a fabulous friend from Harper’s & Queen generously shared her personal trainer with us for a few sessions while we were in London.
Simon, the trainer, recommended Met-R-X bars as a good alternative to our coffee swilling/no time for breakfast and lunch habit. Since then, we’ve gone through: Pure Protein – delicious but sat in our stomach like a lead golf ball, Atkins – suspiciously like MARS and SNICKERS bars and finally, most recently, THINK™ Product bars.
There were quite a few bars to try:
-The think THIN™bar: high protein
-The think ORGANIC ™ bar: raw fruit and nut
-The thinkTHIN PINK™ bar: high protein & benefits Susan G. Komen for the Cure
-The think5™bar: 5 cups of fruits and vegetables.

We tried a variety pack of the bars, that THINK PR generously provided, starting with the THINK THIN™ blueberry bar that got us through the 6 hour LA - NYC flight.

WHY WE LOVE THINK THIN BARS:

1. PERFORMANCE: Out of a possible 10, the bars score get a combined score of 9 or 10.
Normally, our day jump-starts with a cup of café au lait chased by a DIET ROCK STAR [super size] or nearly a quart of diet green tea before we finally eat a lunch salad, [if there’s time].
THE RESULTS of subbing in any of the THINK bars for breakfast and lunch results in a much-needed energy surge.
The definitive proof was at the gym -rather than pooping-out on the treadmill after 30 minutes, we powered-on to 49 minutes, because we weren’t flattened from hunger and the inevitable caffeine crash.

Think THIN™ got us over our prejudice against nutrition bars being nothing more than a glamorized SNICKERS bar more suitable for competition body builders than slight, frazzled fashion journalists.


2. The bars are more nutritionally sound
ie: the think GREEN ™ BAR is a super food if there ever was one.

3. The bars are cheaper than many of the bars out there. Pure Protein bars are too large and retail for over $3 per bar. While these super large bars are probably just right for body building types, they’re just way too much for the rest of us who are not in training for the Tour de France.
- TIP: Eat 1/2 of the think THIN™ bar at a time. As with most bars that don’t taste like sawdust, they’re higher in fat than eating a plate of steamed veggies. Our fave, the Peanut Butter Caramel comes in at 8.0 grams of fat.

4. THERE’s a CHARITY ANGLE – 10cents from the sale of every think Thin™ Pink protein bar on store shelves goes to the Susan B. Komen Foundation. As of May 2008, these bars have single-handedly raised $87,000 for the Susan B. Komen Foundation.
Happily for us, these bars are available year-round online at www.thinkproducts.com. So, if you get hooked, no worries!
For more information about the Susan G. Komen Foundation, please visit their official website, www.komen.org


OUR TASTE TEST:

OUR FAVORITE BAR – a 2-way tie
1. think THIN™ PINK Peanut Butter caramel
They’re delicious AND good for you, [20g protein, og sugar, and gluten free]

2. think THIN™ cherry nut raw fruit and nut snack bar. At 5 g. of fat and 150 calories per 40 g. bar, you can eat the whole thing, This nutty bar is satisfying.

AWARD FOR BEST FOR YOU BAR: THINK 5 ™– made with 5 cups of fruits and vegetables
This bar scored in at 250 calories, and a low 3.5 g. of fat.
If the thought of downing a cup of alfalfa sprout juice at the Farmer’s Market doesn’t thrill you, this is a great alternative.
This bar contains alfalfa juice powder, spinach leaf powder carrot powder and parsley leaf powder to name just a few of the ingredients.

HOW IT TASTES: While it’s chocolate-y, there’s a definite “green” taste to it, which is fine, as it assured us that this bar REALLY DID contain all of these nutritive ingredients it claims to.

Thanks to Lizanne and think™ Products, we will never again be drained on our days on the run. In fact, we replenished our supply at our local WHOLE FOODS in Westport, CT. We’re hooked.

THINK PR NEW YORK: ECO-LINES, THE BASICS PLUS EUROPEAN SAVVY-

BOBI*EROTOKRITOS*EBERJEY*SOUTHPOLE*GOLA*RADLEY*BENISOM
*BORN UNIQORN


Words, Images Judith Ecochard

June 18th
East Village






The Think Pr team in NY-are often manning the tables at worthy charitable events…

In fact, we first met the busy bees years ago at a Humane Society fundraiser –for “Club Sandwiches Not Seals” protest (the annual sanctioned, slaughter of Canadian Baby Seals)- at graphics superstar Peter Max’s Lincoln Center lofty studio.

We admire Think’s dedication to worthy causes… and always look forward to our bi-annual review of this multi-brand showroom. Our touchy feely moments with many Fall 2008 and Cruise 2009 designer merchandise----got a nice ramp-up with a new client that we LOVE: Radley leather goods from the UK.

Plus, we are impressed with Think’s breadth of BIG NAME international lines in addition to the (eco) basics, and smaller niche brands.






BOBI
Luxe silky smooth jersey (100% cotton) at very, very affordable prices (under $100 each)… takes on a whole new meaning for the LA based BOBI. We knew we’d rock the label as soon as we logged onto the cool website featuring the late great Mama Cass singing… Dream A Little Dream.



Bodies will be as happy as ears…with the relaxed but decidedly sophisticated Fall 2008 and hot off the press Cruise 2009 lineup by designer Kara Lusardi-a New Yorker turned Angelino. With a growing bi-coastal celeb fan base craving the state-of-the-art engineering textiles, Bobi’s semi-matte and skin soft finishes are akin to wearing your comfy PJs- except way less frumpy.


WHAT’S NEW:
Well-cut scoop and V-neck tees continues to morph into a full blown core collection for the modern gal. Our favs include a gently pleated funnel neck fitted dress (for Fall a long sleeve “Darkstar” blue…for Cruise a Dove grey), fun striped scarves and solid silk pieces like an adorable pocketed mini black silk number. The color palette is as huge as the 80-90 items that are conjured up each season. For Fall 2008- jewel tones, gunmetal gray, a pale emeraldish green, and deep browns work it - interspersed with a few hot pink numbers.



Smartly, a lot of autumnal garb (drawstring dresses in thick jersey) are great transition clothes-for hot day/cool night …or for San Francisco all the time weather.

Bobi also has easy to grab and go separates like sweet little cardigans for Cruise and more signature tanks in sorbet smooth shades-that hit six inches lower than typical tops.

TOUCHES: A few trim flourishes like brass button details in a wear with everything Bordeaux shirt and lace-like thermal knit with contrasting solid ribbed cotton turtleneck and wrists.

WHO WEARS IT: Nicole Ritchie, Cyrus Milos, Sophie Monk

BUY IT: Fred Segal, RevolveClothing.com, Kitson. Big Drop

FACTOID: Launched in March 2006

EROTOKRITOS







Cyprus born, Parisian dwelling designer Erotokritos is well-known for his French chic clothing label …which he launched in 1994.



Trust us on this, his radar is going wide BIG TIME as the retail giant Bergdorf Goodman has picked up part of his accessories collection- the fabulous leather satchels.



We know why-the shape. Inventively constructed, the carryalls are easy to haul around with thick, sturdy straps…but fold out into a roomy box shape-with a cool diagonal zipper opening.

No More Archeological Digs For Keys, iPods, Anything-Problem Solved!!!!!

CLOTHING: We zeroed in on the Women’s Fall 2008 and admired the architectural elements (zig zag scallop textiles) and pleating…ie. Erotokritos’masterful skill at cutting and draping- in the sexy tops and dresses.



Editorial picks include any garment with colorful beaded shoulder embellishments and clingy but not bare above the knee dresses-like a dark purple, dropped waist frock with lace details subtly revealed under puffed capped sleeves and the neckline. Different color blocks in geometric shapes remind us of the canvases by modernist painter Colorist Kenneth Noland.

SHOES: Cut out scalloped leather flats and sturdy heel thick-strapped suede sandals in contrasting tones are interesting without screaming ‘Look At Me.” Meaning… they freshen up a look of idiot-proof solid black ensembles but can work with outfits of printed fabrics and denim.





WHO WEARS IT: Kate Moss, Kirsten Dunst



BUY IT: 99, Rue de Vieille, 75003 Paris, Net À Porter, Browns, London











EBERJEY

We’re thrilled that many of the flirty transition and Fall 2008 lingerie/swimwear separates by the popular lifestyle brand Eberjey are made from organic fabrics…building on the success of their “O Girl” collection.


THE DETAILS: Feminine lace trims in sensuous camisole tops (a soft pink “Natural Woman”…a capped sleeve pale gray “Kaya” nightie) and loungewear that expands on their best-selling striped swimsuits.

BUY IT: retail giants like Saks, Nordstrom’s and lot’s of boutiques coast to coast, Paul & Joe, Paris and London, Le Bon Marche, Paris, Lane Crawford, Hong Kong and online.





FUN FACTOID: Eberjey means “JOY” in a Nigerian dialect.

Founders Alejandrina Meija and Mariela Rovito quit corporate jobs, launching EBERJEY in 1996.



SOUTHPOLE

It’s a good thing when a clothing company (Wicked Fashions) known for one thing (streetwear)-re-invents and re-invigorates with a natural expansion. Southpole, the company’s best known brand… has a humongous following in the 18-25 crowd. It’s hip denim and bold bling laden graphics are hits for the urban, hip-hop crowd- for 17 years.

WHAT’S NEW: Maybe mom will take a swipe at the SOUTHPOLE COLLECTION’s tops with striking, but graphically interesting prints that are grownup but still edgy.

Plus, other fashion forward inspired by the latest runway selections- now include cute day-to-night dress up tunics and dresses in red/pink/white/yellow op-Art and solid tone (black) silky fabrics.




We liked a horizontally draped sleeveless top in a sexy silver metallic textile that emphasizes all the right curves and can be office appropriate under a cute cropped black and white plaid blazer.

A Southpole strength-flattering jeans- in cuts for every bod (skinny, boot-legged, flared)-and lots of different rinses/washes- are distinguished by the can’t miss it trims-like sparkling rhinestone grommets.

WHO WEARS IT: The lovely up-and-coming actress KD Aubert is the new Face of the line.


BUY IT: Widely Available – Macy’s, JC Penney and loads of stores in every state. Go online for more details.





GOLA

Across the pond in merry England, GOLA dominates the toesies of hip peds. As befits a brand that’s been around since 1905 and was known for shodding the feet of popular footballers (that’s soccer for USAers) the company’s has adopted to changing tastes with both its Sport and Classics offerings.


WHAT’S NEW: A collaboration with Jonathan Saunders has turned out multi-textured flats (leather and canvas) with contrasting piping, and ankle high trendy lace-ups for gals. Retro trainers for urban casual guys are also set for Fall 2008-in suede and canvas textiles.

WE WANT: Those poppin’ Centenary shoulder bags (for the 100th anniversary) that hark back to airline carry-ons.

WHO WEARS IT: Beginning with the Beatles, musicians like the Gallagher bros of Oasis, Coldplay, Robbie Williams, John Legend and Kelly Clarkson…actor Jude Law.

BUY IT: Widespread international retailers and online: Yoox and Zappos





RADLEY

Considered the “Coach” of the UK, Radley (as in “Truly, Madly Radley) is a full out leather goods company comprised of durable leather wallets, handbags, satchels, and need it laptop briefcases. They’re set to make a play in the western hemisphere with their sturdy classics for autumn- in a basic palette of brown, black and red (a burnt sienna-like)--- that have all the inner pockets and compartments that you’ll ever need.


What we especially love is the colorful floral lining in all the handbags… and the distinguished over-stitching and knotted leather toggles- as trim.

ECO PICK: Recycled from plastic water bottles, Radley travel umbrellas come in fun prints.

OUR OTHER PICK: The dark brown leather handbag with an embroidered African floral motif band.

HOT ALERT: Those adorable signature leather Scottish Terrier chain embellishments and inner pocket metal doggie in the high-end carry-alls… are a hot commodity-probably coming soon to a bootlegger near you. (Joke).





BUY IT: Radley Stores In The UK and online for now.







BENSIMON

The flip-flip/Keds King of France, Bensimon is a beloved 50 years old stylized preppy French lifestyle brand-famous for its solid rubber soles, cotton canvas uppers “tennis” flats with elasticized or tie-up openings. Converse-like low-rise lace-up sneakers for men in dark forest green, brown, and blacks are also for sale this Fall.


WHAT’S DIFFERENT: Reasonably priced from $50-$100, the kickers have Gallic savoir faire- with piping details and our fav, the army green flat with orange bow and trim. Ah, so chic.

KIDS GALORE: Tiny feet are well adorned with Bensimon in dark and baby blue shades.

BUY IT: Inexpensive website La Redoute-our source for cheapy style. YOOX.com













BORN UNIQORN

Best buddies since middle school- Taryn Manning and Tara Jane are sealing their friendship with their comfy line of cover-ups, Born Uniqorn.

WHAT’S NEW: Naturally, the entire collection is new. Magical prints of Unicorns in soft pale colors (heather gray) and for Fall 2008, a whimsical space graphics are on thick hoodies that are ideal for pulling on after a day at the beach.


Dresses and jackets – priced at $50-$175 round out the brand and are layerable. Particularly fun is a scoop neck and a draped cowl neck tunic mini dress with a wide band of a hem to make slimmer bubble-ish shape… and a flirty zip cover-up with a wide ruffle hem.

BUY IT: Fred Segal, Ron Herman, Brunette-LA, Stackhouse-NYC, The Paperdoll-Bellingham, WA, Density, True-SF, Studio Couture-Detroit.

UPSCALE DECORATIVE BOUTIQUE FINDS A NICHE: STUDIO MIX

Text, Images-Judith Ecochard


June 17th – Mid-Town Manhattan

One has to have the “A” team going all full court press with a solid business plan to make one’s retail mark-even in the tourist-clogged streets of New York.

We dropped in on a new establishment last night - STUDIO MIX (127 Madison Avenue) -with a savvy merchandise mix that should capture curious passerby-ers, those with limited time to shop… AND a sophisticated clientele that appreciates seasoned editorial eyes and quality work crafted by global artisans.

Simply put-this is definitely the unusual in home décor.














We let go a loooooong exhale as we entered the plush earthy sanctuary of Studio Mix that’s part retail establishment (ground level), part full staff design service for clued in decorators and architects.

The calm emporium is softly lit by magnificent wood and metal sconces lighting fixtures-that are unique to the store and custom manufactured in far flung locales like northern Morocco. Obviously Studio Mix is way MORE than you typical chi-chi Eastside shop that frankly, elicits our collective YAWNs.

(We won't even mention the names of the cookie cutter big box chains)





No surprise to us- the proprietor David Casey, a congenial Irishman from Wexford, (with partner Lezly Zamor) travels the globe for inspiration, materials, stylish furniture that’s often custom designed and commissioned, one off textiles and rugs… and ‘odd’ pieces-to stock their eclectic establishment.

Think along the lines of those glorious world tours that the privileged embarked on in the late 19th century, shipping the marvelous and the curious back to their main estates.

“I believe in decorating eclectically-from around the world,” Casey remarks as we admire two oversized mirrors framed by exotic camel bone.

“I go to Morocco all the time,” which explains the Arabesque theme of many table objects, oversized metal chandeliers, and refreshed Islamic floral and paisley patterned fabrics.

We appreciate the just perfect size of the space itself-well outfitted but not overwhelming…and inviting. We even lingered long after our interview with Casey, to admire the luxurious “specimens.”

INFO: Studio Mix

STORM OF LONDON: STYLISH TIMEPIECES FOR TRENDSETTERS

Text- Judith Ecochard, Images- Courtesy of Storm of London

Honestly, we used to rarely wear watches. Laziness, iPhone toting, everyone else wears one… are our excuses.

But now that watches are firmly in the accessories category, and like sunglasses, are wardrobe staples that require different ones for different occasions...we've actually wrapped a few around our wrists as of late.

NEXT ON OUR RADAR :STORM OF LONDON watches are affordable fashion pieces (<$USD100)...and for Summer 2008-are in synch with the bright florals, neons, and patent leather trends that ruled the runways.








Recently, Storm (a major accessories/denim brand out of London-duh) launched a more sophisticated jewelry-ish, bold silver and/or gold metals- and polished stainless steel watches-that have the heft of eye-catching bracelet ornaments that grace hip wrists. These are luxe looking pieces without the expense AND without the bling.





“Sleek, minimalist and contemporary” are more adjectives that apply to the latest offerings…but we add elegant, well crafted, and with adjustable bands-a perfect fit attainable...too.





FOR SENSITIVE TYPES: Storm of London watches are NICKEL FREE.

AQUA VI-PREMIUM LIFESTYLE BRAND MERGES SURWEAR/STREETWEAR STYLE

SURFERS LIAN MURRAY AND ZIGGY WILLIAMS LAUNCH AFTER-WETSUIT GEAR FOR THAT CALIFORNIA VIBE

TEXT: JUDITH ECOCHARD

Read the retail trades and weep EXCEPT if the company is involved is aiming for that booming street/performance/casual space that’s seeing earnings growth this year.

Which is why we think the brand new brand AQUA VI is a fashion forward line that’s in the sweet spot-with tops, board shorts, and denim that’s already donning the hip bods of celebs like James Denton the not so desperate husband on Desperate Housewives- and Britney Spears.

BACKSTORY: Lian Murray toiled at surfwear companies that's a who’s who of ocean lifestyles-Quicksliver, Billabong, and Hurley International (which she co-founded).

Now she’s setting new waves, teaming up with Ziggy Williams-another avid surfer- to “fill a void of premium surfwear that has yet to be fulfilled.”

THE GOODS: For the 16-26 years old (or more LIKE US) who’s living California Dreaming-there’s clingy knits, boardshorts trimmed in leather, denim, buckles with custom hardware…plus super soft tees and hoodies with graphic maritime prints like skulls, crossbones, daggers and scrolls. Channeling one’s inner Pirate-the eye-catching designs give a sophisticated edge to basics we landlubbers can live in.

RETAIL PARTNERSHIPS: Keeping it fresh, Murray and Williams wisely team up with retail outlets for one-off, limited edition merchandise. For instance, the savvy boutiques of coast-to-coast Buckle have recently agreed to carry the line, as well as include the dagger logo on their bags. Murray, who surfer dude Bob Hurley (of Hurley International) calls "brilliant,” truly believes that she "can bring Ralph Lauren to the surf industry."

Though chances are Lauren will slap on a few polo players on that clothing niche-eventually…it’s way cooler to go to the source.

PRICES: T-shirts $48 to $64
Boardshorts $70 to $90
Denim $100 to $150

DETAILS WE LOVE: Tees and hoodies are long in length for hip lovin' low risers but fitted enough to tuck into higher waist pants w/o rumply wrinkles.
WHERE TO BUY IT:
Nordstrom
Moody Blues-Phoenix, AZ
Buckle
American Rag three CA locations
Metropark
M.Fredric Southern CA

FOUND! Your PEEP TOE BOOTIE for FALL, courtesy of VELVET ANGELS

Text, Vivian G. Kelly
Images, courtesy of A-Line Public Relations and from www.velvetangels.com


VELVET ANGELS can best be described as “traffic stopping street couture footwear with a rock n roll edge”.
We discovered the line on a visit to A-Line Media's Santa Monica Showroom.


Designer, JOE PONCE, was the man responsible for designing Gwen Stefani’s
L.A.M.B. footwear. He decided to go on his own and launched Velvet Angels at the WSA Shoe Show in February 2008. It didn’t take long at all for his new line to take off.

A STAR IS BORN – A HOLLYWOOD HIT
Fans who’ve bought items off the line include: Lindsay Lohan, the Pussycat Dolls and both Simpson sisters [Jessica and Ashlee].


THE VIBE
Joe’s new line of footwear, like those he did for L.A.M.B, has a distinct rock n roll edge, but it’s hard to feel guilty indulging as these fun and edgy shoes come at an attainable price.

OUR PICK
“PEEPSHOW” - VA’s sexy peep toe ankle boot from the winter 2008 collection. The Peeptoe Ankle boot was a big player on the European runways and according to Neiman Marcus’ Sandra Wilson, a must for fall. At $295 a pair, why not get “Peepshow” in black and in white?



For more information, visit the official website at:
www.velvetangels.com

ISHII RESORT 2009, PRING PARIS SHOES SPRING 2009 AND BRYNN HUDSON’S SILVER JEWELRY DEBUT

ÉDITÉ SHOWROOM- EDITORS DEVOUR THE LATEST

Garment District, NYC July 11th

Text- Judith Ecochard-Images courtesy of ÉDITÉ SHOWROOM and J. Ecochard


A quick visit to see the latest stock at the under-the-radar designer haven, ÉDITÉ SHOWROOM is always rewarding…as print editors from InStyle, Elle and Vogue and major buyers from Neiman’s, Nordstrom’s and Saks Fifth Avenue have discovered!


One designer we simply drool over is Tamae Ishii, an industry veteran who has toiled at chi-chi houses like Valentino, Jean-Paul Gautlier, Calvin Klein and Zac Posen. Her past labors help explain what grabs our eyeballs PRONTO when we preview Resort 2009- Ishii’s luxe fabrics.



We love, love, and love the sumptuous Italian materials in silks, mesh and linens- with a palette inspired by the golden yellows, hot reds, and bright blue teal of Sardinia’s topography and the Mediterranean Sea.

Needless to say, these colors will absolutely pop against a tan (real or not).

We also feel Ishii’s meticulous abilities to drape/ruffle fabrics- as in a gathered yellow/white print top- and sunny yellow and navy Grecian dresses- are flattering (not puffy) and so set her apart from so-called similarly priced second designer lines made in China.


Ishii is 100% manufactured in New York City- for immediate gives and takes between designer and production. It shows.


There is absolutely nothing second about this collection.

IMHO: Ishii’s Resort 2009 right up there with major designer brands…but at better price points ($125-$620).

Ishii has an exceptional eye for textural details too-as in deconstructed edges in a white mesh number... that naturally looks amazing with a sexy swing skirt and a matching cropped jacket embellished with a sparkling Swarovski flower pin.

Not to worry, the aforementioned ensemble is way MORE REFINED NOT RETRO and will look great on ladies from 21-to one foot in the grave types.

Other separates we think will do very well at retail are the coated linen silver or gold infused tops with silk trims, a faux bustier top, a sleeveless leopard print blouse in white/green



…and the adorable navy, white trim shorts.

Notes Rachel Paletsky, co-leader of the sharp, hard working team at Édité –

“After the first mass release of Ishii (Spring 2008)-everyone called back for Fall orders. People understand what they’re getting…high-end fabrics, fashion forward, (an) easy to wear accessible collection…”

OUR FAVORITE: An emerald green dress with cowl neck and trim details-a day to night dream piece.






WHERE TO BUY IT: Emily Clare’s Boutique-51 West Street, Litchfield, CT 06759
Nikki Laura 4 Prince Street, New York, NY 10012

And if they’re smart-better department stores-SOON.










PRING PARIS SPRING’s SHOES

(Say that 5x fast)

Parisian designed, Thailand made peds are not commonly found in the fashion world. Pring Chindahporn and her family, wisely take advantage of the country’s exotic skins’ sources with her breakthrough Spring 2009 line.











Pring Paris’ shoe details are exceptional. For Spring 2009 she refreshes the Gladiator look that’s ruled for awhile with strappy snakeskin sandals- but makes it her own with brass grommets and an exposed zipper heel detail.



Also eye-catching is the delicate lotus petal motif graciously adorning the ankles of multi-strapped toe cover sandals… and a knockout, wonderfully crafted lavender handbag –part of the brand new carryall collection.







We also admired Pring’s use of contrasting textures and colors in her flat(ish) black and pink leather open toe sandal and stacked heel sandals that we can actually walk in.





WHERE TO BUY IT: Michelle New York, 376 Atlantic Ave. Brooklyn, The Pink Dutchess-24215 Hawthorne Blvd. Torrance CA.
Pring Paris Rue de Charlot Paris 75003




BYRNN HUDSON

Truth be told, we’re not big jewelry wearers-if we can’t take a shower and sleep in it-chances are we don’t wear it either.



But we are re-thinking that barebones take on accessorizing with the bust out of the art galleries debut of the biomorphic silver statement pieces by Brynn Hudson.

Made in New York, Hudson’s necklaces, earrings, rings and bracelets can magically transform typical NYC, all black ensembles into something special…because these semi-precious items-some with gemstones, while elegant-are also BOLD.

Plus-the hand worked craftsmanship and heft of the silver pieces are substantial… which makes sense since Hudson’s hails from a family of jewelers. Even the clasps are unique.

WHERE TO BUY IT: Debut- NYC, Halls –Kansas City, MO, The Tenth Muse Gallery-Maplewood N.J., Vanderbilt-Nantucket, MA

FOUND! KNITWIT – TISSUE LIGHT CASHMERE = THE PERFECT SUMMER COVER-UP

Text, Vivian G. Kelly
Images at ENK, Vivian G. Kelly
All other images, from www.shopknitwit.com

We discovered this LA based line on an earlier visit to LA’s Cooper building this year and got a second look at the ENK shows last month at the Piers in New York.
It wasn’t until we actually picked up one of her lightweight cashmere tissue hoodies though, that we really got on board, 100%. We’ve joined the ranks of the rich and famous in that after wearing our new aqua bobcat hoodie on a trip to LA, we can say that this IS THE cover-up of choice for warm-weather dressing.
Our Knitwit hoodie is going into our suitcase for Mercedes Benz Miami Swim Fashion Week in July. Knitwit is good news for those of you out there who [like us] always seem to exceed the suitcase weight limit and get stuck for a $25 or $50 surcharge. These tissue light pieces won’t contribute to your “overweight” charges!


THE AESTHETIC: “the elegance of cashmere with edgy prints and quirky aesthetics for year-round wear”.
The pieces we flipped for are 100% tissue cashmere [1-ply] and there’s also a cotton-cashmere blend that’s a little thicker.

COMPANY & DESIGNER BACKGROUND

Cali native Julie Willgeroth, launched Knitwit in the spring of 2006, and has steadily expanded her brand over the past 2 years.
As Knitwit’s designer and owner, she’s stuck fast to her original idea that cashmere can be both “classy AND cozy”.

WHY IT WORKS:
Knitwit = Smart dressing and there’s more on this line than cute hoodies.
This line is goof proof, all the pieces on the line layer really nicely and the patterns mix and match really well together. In addition to the tissue cashmere pieces, there are cotton cashmere lounge pants that are a step up from the Jr. looking Juicy Couture sweats. Although we’re fans of color, especially in the summer, it looks even better when played off against a neutral. Knitwit has a lot of neutrals [gray, black, chocolate, ivory] that mix and match beautifully with the zebra prints in the lemon and neon colors we predict will be everywhere this fall.



WHO’S WEARING IT:
The question is more like, “Which female celebrity is NOT wearing it?”
Knitwit’s list of fans includes: Hallie Berry, Heidi Klum, Paris Hilton, Denise Richard, Angelina Jolie. Penelope Cruz, Jessica Biel, Nicole Richie, Katie Holmes, Mischa Barton, Jennifer Aniston, Cameron Diaz, and Maria Menounos.


WHERE TO GET IT
Available in the US, Europe, Canada, and Asia in over 500 prestigious high-end boutiques and department stores, including: Henri Bendel, Barneys New York (Japan), Fred Segal, Kitson, Planet Blue, Olive & Bettes, and Nordstrom’s Savvy Department.


For more information, visit:
www.shopknitwit.com

COVERGIRL AND MAX FACTOR-NEW BEAUTY PRODUCT BREAKTHROUGHS

P&G Beauty Continues To Re-Invent Mass Market Make-Up

Text, Images by Judith Ecochard and courtesy of CoverGirl and Max Factor

One of our most enlightening moments at the recent trade show-The MakeUp Show- was meeting the P&G Beauty reps –and getting the 411 on this innovative child division of the mother ship Proctor and Gamble’s corporate conglomerate.

Skeptics that think affordable beauty products equal less than the best -are probably re-thinking their thoughts…and not just because budgets are being beaten down by gas tank fill-ups of $70 (OUCH).

Deep pocketed research budgets combined with a solid commitment to creativity (via P&G’s Global Design Director-the extraordinary Pat McGrath) are boosting the CoverGirl and Max Factor lines’ presence in professional make-up kits as well as in Generations X, Y and whatever’s carryalls.

And as beauty junkies-we feel compromise is not an option.

COVERGIRL:

We know the celeb ads are eye-catching (the Queen Collection is GENUIS) but we focus on the goods- ON US.

Happily, we are more than jazzed about two hot off the press products set to hit shelves in July 2008.

First we tested the CoverGirl Wetslicks AmazeMint lip gloss in ‘tongue in cheek’ named colors “Slaphappy”(a sparkly peachy pink), “Merry Berry” (a deep rose shade that works with any skin tone), and a glistening blue-ish sheer “Happy Hour” (that made our choppers look whiter).

All went on smoothly (not globby yech) thanks to a "magic wand”… and left our smackers with a cool minty freshness via the added ingredient of P&G’s Crest™ Peppermint Oil.

Feel-wise, we liked the durable gloss factor-shiny without stickiness. And at MSRP: $4.99-we are going to (and can afford)-to check out the minty whitening shades like “Plum Crazy,” “Toasted” and “Un-Wined” without needing a pit-stop at our local AA meeting.

We also (lightly) slapped on the bold CoverGirl Eye Enhancers pressed powder shadows.

A plus-are the palettes-that reminded us of the heavily pigmented goods of more upscale lines…and plus, plus- how easy it was to get a sheer splash of color-courtesy of the silky formulations and a soft sponge applicator.

WE LIKED:

Cleverly packaged in 1 ($3), 3($4) or 4($5) kit shades-these fashion forward shades might scare off older gals---BUT SHOULDN’T. We felt the “Gold Sizzle”, “Indigo Impact” and “Lime Alive” samples from the aptly coined “Blast Collection” subtly enhanced our green eyes.

Our too-cool-for-school nieces layered on the powders from both the tri-“Blazing Blues” kit (darker blue under their blue peepers-lighter baby blue shade above) and the quad “Dynamite Drama” (with the metallic mauve and gold around the eyes and the creamy beige shadow as highlighter).

They both looked great-and owe us.

MAX FACTOR:

This brand has massive Hollywood legendary backstories and built in expectations-IMHO.
From the get-go, we have used the MAX FACTOR “Lipfinity” lipstick combos- because it’s simple to apply (first a quick dry, long-wear color layer-followed by a separate stick moisture top coat)…and we liked the sheer shades without the mortician overtones.

New for the summer (July 2008) is a light reflecting, one stick,two sided “shimmery kiss-proof” formulation that’s a secret recipe of PermaTone™-that really is semi-permanent. The “Lipfinity 3-D” also has a multi-dimensional thing going on –in that like the hair color of our dreams, there are highlight and lowlight layers that impart a rich, lush finish.

Our pic for the popularity colors’ crown…”Dominatrix Red”(to wear with nothing else-it’s intense) “Midori Glam” (a fushia pink shade) and “Opal Luminosity” (sheer shine that’s perfect for a smoldering smokey eye look).

MAX FACTOR GOES MINERAL:

By now, most makeup mavens knows the upsides of mineral ingredients=they’re layer friendly for sheer-medium coverage, have light reflecting pigments that flatter, work on most sensitive skins, won’t clog pores (oil-free)-and does the matchy-matchy with all skin tones.

We sampled the “ColorGenuis Foundation with Minerals” in "Honey #1" (one of 12 shades) that blended into our artificially tanned visage-just fine. We never use the recommended sponge method of application-but a few swipes with our fingers did the job and in fact, did subtly brighten/even out our never get enough sleep skin up.

And as we mentioned before-the scent is okay-a big thing for us. (MSRP $8.99)

The “ColorGenuis Mineral Bronzer” comes in a generous sized round pot in two shades: “Sunset” and “Sun Kissed.”
We used a big powder brush for a St. Tropez worthy coating of faux tan-and even our heavy hand didn’t ruin the light reflecting effects. As above, the oil-free minerals won’t clog pores and are hypoallergenic-a problem that our usually not too sensitive skin gets slammed with - in steamy weather. (MSRP $8.49)

READY RETAIL: Widely available beginning in July 2008.

THE ART OF SHAVING-EDITOR’S PICK FOR FATHER’S DAY

THE ART OF SHAVING-EDITOR’S PICK FOR FATHER’S DAY

A GIFT A MAN WILL USE


Text, Judith Ecochard, Images Courtesy of The Art of Shaving


The male population that qualifies as deserving Dads entitled to Father’s Day gifts- has swelled to include all guys that own a pet or two.

Given the above sentiment, The Art Of Shaving and its natural based products like the bunch comprising “The 4 Elements of the Perfect Shave,” are top quality lotions, potions and gadgets-all handsomely packaged- for the techy or traditionalist leaning homo sapien.

Way better (more personal) than that Barnes&Noble gift card we're always giving and getting.

CUTTING EDGE:Hello Baby Face! A Fusion Chrome Collection Power Razor ($150) with a built-in spotlight to reveals shadowy details- is perfectly weighted for stability and control. When paired with the airless pumped up, unscented Shaving Cream ($15) that’s a soothing 100% essential oils- the razor makes a will-covet gift for any modern man.




The Art of Shaving also has traditional accoutrements like the Straight Edge Razor (with stainless steel, horn… or wood handle options ($105-$250) that smoothly glides on with dabs of the classically aromatic glycerin/coconut oil Shaving Soap ($45).

Yes, one can banish the caveman FOREVER!






COMFORT TO GO:

Pre-packaged groupings are an idiot-proof way to sample any grooming brand...even for guys that are adverse to anything but splashes of cold water. The Art of Shaving’s two best selling ensembles-


…the Carry On Kit ($60) that meets TSA carry-on requirements (yeah) with four essentials-the Pre-Shaving Gel, Shaving Crème, a Badger shaving brush, and after shave balm.



…and the Skin Care Kit ($65) with Facial Wash, Facial Scrub, Moisturizer and After-Shave® that are purely comprised without alcohol and synthetic dyes/fragrances-hypoallergenic…and designed to protect the skin
.


FUN FACTOID: Myriam Zaoui and Eric Malka started the company in their kitchen -and on a shoestring budget of $12,000 (proceeds from a car sale)… they soon opened a tiny Manhattan store- The Art Of Shaving.

ON OUR RADAR SCREEN: The Hollywood Platinum Gifting Lounge in celebration of the MTV Movie Awards,Juliana Jabour & Jackson Johnston & Roe

THE TRICOT SHOWROOM, The Cooper Building, LA
JULIANA JABOUR, A SENSUOUS BRAZILIAN LINE AND EMERGING BROOKLYN FASHION BRAND, JACKSON JOHNSTON & ROE – PUT THEM ON YOUR FASHION RADAR SCREEN!

Text, Vivian G. Kelly and Laura C. Wood
Images of Juliana Jabour and Jackson Johnston & Roe, Courtesy of the Tricot Showroom, LA.


The TRICOT showroom came to our attention at the start of our trip to LA, when we dropped into the Hollywood Platinum Gifting Lounge Platinum Publicity andMELANIE SEGAL organized in honour of THE MTV MOVIE AWARDS on Thursday May 29th at The W Hollywood Residences Welcome Center. This got us a sneak peak of what the W will look like when it opens in 2009.
The lounge raised money and awareness for Brad Pitt’s Make it Right NOLA. Sadly, we got stuck in LA traffic on the way from the BEA Book Conference and had a scant few minutes to look around.
Although we didn’t see her, we heard that Paris Hilton’s Chihuahua Tinkerbell was being escorted/carried around the lounge and was pampered with NATURAL BALANCE PET PRODUCTS. Our grateful Golden back home loved the sample she got in the goodie bag!

On the fashion front, the evening was a success, as we managed to meet Vivian Patao, LA’s TRICOT, [a 2 year old multi line showroom in LA’s Cooper Building] and arranged for a showroom visit the following week.

A VISIT WITH VIVIAN AT THE TRICOT SHOWROOM – FASHION IS A SMALL WORLD
This visit drove home the fact that the fashion industry is a very small one indeed. Initially our interest was solely in getting a closer look at Brazilian designer, JULIANA JABOUR’s sensuous pieces after getting a sampling of what she had to offer at the MTV party. We were rewarded with a bonus once we arrived at Tricot, when Vivian introduced us to JACKSON, JOHNSTON & ROE, an emerging brand based in Brooklyn, NY.

A FEW WORDS WITH VIVIAN ABOUT THE STATE OF RETAIL

Although she’s young, Vivian is a seasoned pro who’s been managing showrooms for 10 years and knows more than a thing or two about retail.
We couldn’t resist picking her brain to find out her take on the current state of retail.

LYRA MAG: What’s your take on the current economic crisis?


VIVIAN PATAO: Brand names that are tried and true breadwinners such as Diane Von and Marc by Marc Jacobs are safe.

LYRA MAG: And if you’re not a Marc or a Diane Von? What if you’re a contemporary brand, what do you do?

VIVIAN PATAO: I brought in a dress line that ‘s a bit cheaper and I do my best to pick up something amazing and different.

LYRA MAG: Amazing and different is good, how about clothes that have “timeless style”?

VIVIAN PATAO: Sure, that works, you’ll always need those pieces in your wardrobe. People supplement their wardrobe by buying their trendy items at H&M.


LYRA MAG: Some of the terms to describe clothes out there are confusing, like “bridge”. Does “Bridge” even exist anymore?.


VIVIAN PATAO: BRIDGE: has now been reinvented and renamed “Missy Contemporary”.

ABOUT JULIANA JABOUR’S LINE
Juliana Jabour is one of the top 5 lines out of Brazil. Ms. Jabour is known as the Queen of knitwear in Brazil and designs for a 18-35 year old demographic.
She has her own factory in Brazil, which gives her the control to deliver the fine finishing and linings, which is often lost in the translation process when you don’t have control of the manufacturing as Ms. Jabour does.
She’s recently become extremely famous in Japan, and is also designing exclusively for Uniqlo . There’s only one Uniqlo location in the US so far, the Uniqlo Global flagship, located at 546 Broadway in Soho, NYC.
For more information on uniqlo, visit
www.uniqlo.com


THE JULIANA JABOUR VIBE: Young and sassy

CHARACTERISITCS: This is primarily a contemporary line of clothing that includes shoes and bags and a small sub designer collection, “THE GOLD LINE”. Rest assured, if you buy a dress from the Gold Line, it’s pretty much equivalent to demi-couture, there are under 5 of the same dress available in any given model.
Distinctive details include bubble hemlines, apron pockets and big tabs.

PRICEPOINTS [all prices are retail]

Clothing: retail $150-275
Shoes: $200 - 350
Bags: $700 - 800

The Gold line: $600 – 2,000

WHERE TO WEAR YOUR JULIAN JABOUR: It’s the perfect party dresses for charity
To read more about and find Juliana Jabour designs please visit:


www.julianajabour.com.br
Tricotshowroom.com

JACKSON JOHNSTON & ROE
As you’ve probably guessed, there are 3 designers involved in this emerging brand.
Childhood friends Sara Moffat, Teo Griscom, and Riley Salyards each used their mothers' maiden names for their womenswear design endeavor.

THEIR DESIGN MANIFESTO: ”Drawing on interdisciplinary strength (art, theatre and painting), the design trio combines their aesthetic visions to create clothing that is timeless and of the time.”

THE VIBE: Young, urban and cool, the designers are in with the downtown music crowd.

HOW IT STARTED/ABOUT THE CLOTHES: their original collection was made up of 1 of a kind jacket jackets for downtown NYC rock star friends.
From there, word got around, and they expanded the collection to include pin tucked blouses, shorts, knickers, pencil skirts and easy dresses.

Vivian describes Jackson Johnston & Roe’s styling of their collection as “very current with a menswear feel.”

AN ECO FASHION ELEMENT: the buttons are made from Brazilian nuts and there are some organic cotton pieces on the line now. All the printed pieces are printed on bamboo fabrics.


JJ&R - ON THE FAST-TRACK?

Daily Candy’s onto JJ&R and there were so many hits after the article that they crashed the company’s website.

LOOK OUT!
The fall collection will be featured by Saks Fifth Avenue in their online store [the eco boutique] in September 2008.


WHERE TO BUY IT/AVAILABILITY:
Satine in LA, Bird in NY and the Williamsburg store in Brooklyn
More store listings and information visit the official website
www.Jacksonjohnstonandroe.com

COMING SOON:
We'll be making an appointment to visit the New York Showroom/atelier. Look for a write-up of our visit to the showroom on LYRA MAG this summer

SAKS FIFTH AVENUE HOSTS EVENING TO BENEFIT CHARITY: WATER

FOUNDER SCOTT HARRISON AND STEVE SADOVE (CEO/CHAIRMAN OF SFA) HOST A SOLD OUT EVENT THAT RAISES $ FOR FRESH DRINKING WATER














June 10th, Mid-Town Manhattan


Text, Images by Judith Ecochard


Some people in life are destined to make a positive difference via a journey that’s more or less direct.

Scott Harrison, a former event planner has in no short order (like 2 years maybe), put the non-profit Charity:Water on everyone’s radar as an effective, hands on organization that turns modest (and large) donations into fresh water and basic sanitation infrastructures (wells, drains)- in emerging areas that desperately need it.

We’ve been to and written up sell-out benefits for this charity before…and the summer soirée that took place last night on SFA’s 10th floor-was another jammed packed gathering of impossibly chic New Yorkers from all walks of life.

And everyone we chatted with was well informed and REALLY CARED about the mission-and that’s what makes this gathering-so special and genuine.

The runway-where volunteers lugged yellow plastic jugs of water to get a feel for what most of the world goes through to quench their thirst-was always occupied-with staff members applauding all efforts.

Even one donor pledged 5000 buckaroos on the spot. Which is amazing.





And we were happy to observe the cash registers ringing up sales of the Charity: Water $5 bracelet and B&W tees- and puzzle pieces-faster than the alcohol and delicious snacks were inhaled.

FYI:100% of funds raised goes to direct project costs!!!







We have to hand it to Steve Sadove –of Saks-who not only got himself and employees onboard to raise money for this charity---but also “donated” PRIMO Saks Fifth Avenue windows lining Manhattan’s famed retail street-to Charity: Water’s educational displays.











And it’s always nice to see IMG Fashion Week Fern Mallis, the legendary fashion designer CFDA past prez Stan Herman and Australia's THE KIN turn out for a great event.


IMHO: an incredible act of caring by hard working firms like Brand Building PR, Saks Fifth Avenue, Hallak Creative Visual Productions, and A Glimmer Of Hope Foundation-in an economy that is iffy at best.





Also IMHO: because Charity: Water subsists on private funds and not Big Government octopus – like tentacles, Harrison and his team can swoop in and make a difference in record time-without the ridiculous bureaucratic nonsense and overhead of other charities.

CD NETWORK SHOWROOM-PRE-SPRING: NOTIFY, K JAQUES SANDALS, NILI LOTAN, DENIS COLOMB, HANII Y, ORGANIC BY JOHN PATRICK

June 4th Meat Packing District

Text, Images-Judith Ecochard


It ‘s amazing how important Pre-Spring has become in the fashion biz the past two years with the warm climes and the need to keep the retail mix fresh---






CD Network is an upscale multi-label showroom with a sophisticated and Francophile slant to its luxury merchandise selections. Its designers have joined the Cruise high and low bandwagon including Notify-an adored Parisian denim line. So we are happy that a knowledgeable employee Aleksander Vaynberg had the time to lead us around the spacious loft and show us the latest for "Pre-Spring.".


Plus, the showroom reps- the second line of the Korean wonderous duo Y& Kei (always one of our top shows Fashion Week in NYC)-Hanii Y, -Nili Lotan (who had a terrif runway splash in September 2007)- and has also successfully launched the organic line of basic separates by John Patrick.

Some highlights….





NOTIFY

Some fashionistas scoff at paying up for denim. We groove in our basic 501 Levis as much as anyone, but to get a close personal look see of a pair of designer Maurice Ohayon’s Notify and we are transported by the top notch cut, fabric washes and styles. Sample sale dates please, please, please.

Notify’s treatments are unique. In fact, the company started the whole shiny, ‘waxy’ look thing-with the python finish it’s calling card. This is possible because Notify has its own factories in Italy, and exclusive dibs on great metallic fabrics (a silver Anémone Metallic our top pic) and a Holiday floral brocade jean, in gold, off white, sky blue, black and black/brown Azalée with a matching, tapered shoulder, rock worthy single breast jacket, Alexandre.


Also new to the market (think resort deliveries November 2008) is the flattering navy trouser cut jean with a sailor feel to them dubbed Marina-with side buttons and flared bottoms.

Prices average USD$250-$450—with widespread international retail distribution. Hopping over to Paris? A custom-made denim bar will be open for Euro spending clients.

Right Now-in STELLA McCARTNEY stores is a one off Spring 2008 co-branding collaboration with Notify- yielding two styles of seamless skinny jeans in coated cotton-with profits going to MARINE CONNECTION, a UK based Charity protecting sea creatures great and small.

K JACQUES SANDALS

We look forward to the day where our entire wardrobe needs are effortlessly fulfilled by tanks, tees and strappy sandals. The ultra chic K. Jacques sandals are probably familiar to Saint Tropez dwellers as the exquisite peds hark back to founders M. Kéklikian and Mrs. Jacques, first stitch back in 1933.

Each pair, available at three eponymous boutiques, Bergdorf’s and several online sites, are all hand made and custom ordered. Meaning-clients can choose from different uppers, different heel sizes, textures, leather sole colors (five!), and treatments to literally configure hundreds of chic styles to work with anything one can possibly own.

For Cruise 2009 bright patents, black and white, metallics and snake imprints are predicted to dominate customer orders. A neat cork wedge sandal is our desired look-and at prices ranging at $150-$200, a great value given the obvious hand made luxe.

NILI LOTAN

Nili Lotan designs are clean classics with a utilitarian twist. A long time veteran of the fashion world with stints at Nautica and Ralph Lauren, Lotan creates pieces for grown-up women who get the subtle edge of her great little cashmere knits, skinny jeans, flared pants, a re-inspired trench coat, and easy wear crisp cotton shirts.

Lotan’s Resort 2009 hits the beach with sparkling turquoise, bright cloud whites and navy dominating the island palette. Tunics in cotton and evening silks- and a chic cotton turquoise trench with light blue piping details that tops out at about $675 -are all contemporary wardrobe basics that will work well beyond one’s two week tropical jaunts.

Retail” Diane T (Brooklyn 718 923-5777) and at Lotan’s boutique- 188 Duane Street, NYC

DENIS COLOMB

A luxury lifestyle brand with a conscious, Denis Columb’s founders, Denis Colomb and his wife Erica Lennard fuse their far flung travels to Nepal with their experiences as architect, designer and photographer- to give birth to a stunning collection of Italian Shamir Cashmere shawls, travel blankets trimmed in suede, silk fringed scarves, and comfy outerwear.

A literal rainbow of organic colors-reportedly 64 a season (including a deep Cardinal purple, moon beam white, and a coral-ly red that looks great with a tan) and Mongolian herringbone patterns adorn the finest cashmere fibers gathered in “downy clouds” in April and May-and hand spun by local Nepali artisans into impossibly plush 8 ply Polo blankets etc.

FYI: The entire collection is blessed by Monks.

Retail: Barneys, Maxfields (LA), Susan (San Fran, Burlingham) (Turpan (East Hampton), Dover Street Market (London), Maria-Luisa (Paris), Luisa (Athens), On Pedder (Beijing, Shanghai, Sydney, Hong Kong) United Arrow (Tokyo)…and other upscale boutiques.









HANII Y

Known for their prints, Hanii Yoon and Gene Kang design a languid, glamorous line under the Y and Kei moniker. Aptly subtitled with a Buddhist inspiration, “Water The Earth” this signature, sophisticated collection is a treat to see Fashion Week.


Hanii Y, a second more price friendly line, features the same, cocoony shaped, tweaked short sleeve jackets…and bold print fabrics inspired by Rothko- in Resort friendly colors like an orangey coral, marine sea blue, and turquoise.

Attached delicate necklaces are fresh embellishments that add a little something special to sculptured tops.

We think this innovative pair's ability to blend an Asian sensibility with European feminine flair is what makes this affordably priced line a hit from the get go.

Retail: Bendels, Bloomigdales, Bergdorfs and YOOX.com

















ORGANIC BY JOHN PATRICK

Organic by John Patrick is ruled by his comment:

“I ENVISION A WORLD IN THE NEAR FUTURE WHERE PEOPLE WON’T ASK “IS IT ORGANIC?” BUT SAY “OF COURSE, IT’S ORGANIC.”


We say this collection- for men and women- is a nice ensemble of 100% organic fabrics parlayed into separates with a classic American girl vibe that reminds us of the easy spirit of Alexander Wang. Cottons, cashmeres and “recycled cow leather” – in a cool cropped jacket-have found favor with many retail outlets from coast to coast.

Our wish list includes a not so basic white tee with a break front, loose trousers (for guys) with rolled cuffs, and a beachy keen perfect print dress that can easily be dressed up or down.

KEEP A CHILD ALIVE & BOBI T-SHIRTS JOIN TOGETHER FOR A PARTY WITH A PURPOSE

A BENEFIT AT CARAVAN, NYC

June 3rd, 128 East 91st Street, Upper East Side



Text, Images by Judith Ecochard and Keep A Child Alive

A couple of years ago, music industry veteran Leigh Blake used royalties form her Red Hot & Blue fundraiser to start Keep A Child Alive-an organization that’s an “urgent response to the AIDS epidemic ravaging Africa.”

Since then, ambassadors Alicia Keys, Iman and Jessica Alba have tirelessly added some celeb pizzazz to raise awareness and bucks for this non-profit that uses a 100% of its monthly or “life” donations to directly support medical care, transportation needs, nutrition, and testing at 14 clinics and orphan sites in 7 developing countries.

Think PR’s team often provides media clout for worthy charities. We’re always keen on giving these non-profits coverage-because even in a sour western economy- any funds raised goes a long way.

And they mean it.

We dipped into the leafy courtyard of Caravan, a ‘by appointment only’ bricks and mortar version of the roving boutique jammed with cult labels…for a fundraiser that had guests decorating tees at custom paint stations provided by the high end design outfitter, Bobi. All proceeds from the shirt sales went to Keep A Child Alive.

Cool.

While there we got some face time with two congenial clothing reps that gave us the back-story on this LA based label.

In its second year of production, Bobi, designed by Kara Lusardi, comprises comfy jersey cotton separates and dresses of the highest quality that retail at upscale boutiques like Fred Segal, Big Drop etc.

Bobi produces 80-90 new pieces a season (that’s a lot!!!) and for Fall has gently gathered tops, tunics, and striped, draped dresses in very deep rich jewel tones that play into “Roman-gladiator, medieval themes.”

While we get the concept (hello Balneciaga)---these pieces are actually very easy to wear. We can see why a large international clientele has scooped Bobi up for their wardrobes.






We also got a chance to chat with Liz Gilbert- the leading light behind the African based Shompole jewelry line.

We’re drawn to the modern edges of the bold, eye-catching pieces made from gold (18k), bone (cow), Yemenite coral and other found materials- all hand crafted by African artisans into fetching necklaces, rings and bracelets.




“This is not a charity,” Ms. Gilbert notes, “… I wanted to create a luxury business that gives them (African artists) resources to work with…and help translate African styles for western tastes.”

Founded with her fiancée Anthony Russel who also runs the eco-tourist high end camp Shompole in a western Kenyan National park, Ms. Gilbert adds that the jewelers she reps are “self-employed people and charge what they want.”

“It’s a bit like a partnership.”

With Dignity and Respect all the way...

MUSCLE TRAINERS-A PATENTED BREAKTHROUGH IN EXERCISE SHOES

‘NEW WALKING SHOES –DESIGNED IN JAPAN-PROVE EFFECTIVE IN BURNING CALORIES”

MIDTOWN MANHATTAN, NYC JUNE 4th

Text, J. Ecochard

Mention the words “strengthen muscles” and “burn extra calories” in the same sentence-and chances are, a motivated audience will sit up and pay attention. Us included.

Which is why on a yech NY afternoon we were still a two thumbs way up to learn about Muscle Trainers, a modified sneakerish shoe that bills itself as targeting fat and shaping the body. In a way you want it to be shaped, of course…ie slimmer.

Dubbed “Sneaky Sneakers” Muscle Trainers are a specially weighted ped that works the body beneficially---and purportedly burns off 300 extra calories in a well-shod, half hour stroll.

Having spent time in Japan where the latest gadgets are embraced in a nano-second, we are not surprised that these patent protected feet accoutrements hail from the land of the best suishi ever-have sold over one million pairs-and work!!!!

Basically the shoes/sneakers have weights embedded in the heel portions in such a way (with cushiony insoles above them) so that 90% of the foot is always in contact with the ground (providing for a heel/toe, natural gait motion). This is good for stability purposes and make putting these babies on (and they come in different styles from cool Prada-esque retro 80’s trainers, to office friendly versions)…and walking in them, a comfy experience.

Plus, unlike ankle weights that rub and put unnatural pressure on ankles, Muscle Trainers support the feet while “engaging core muscles and improving dorsal muscles in the waist” in a way that won’t have you running in agony to a chiropractor.

Image-a Muscle Trainer revealed!
Muscle Trainers boost energy consumption by 25 % because the body works harder while walking (the weights-duh!)---and that’s where the extra calorie burn-off kicks in.

We think it’s a no-brainer to put a pair on to walk to work, do errands etc. Though we figure the kcals actually consumed vary depending on one’s height and weight…we like the idea of strengthening our leg muscles more efficiently when taking a daily stroll.

Price-wise, Muscle Trainers are up there with high-end sneakers ($150) but way less than a piece of exercise equipment that can’t fit in our apartment anyway.

THE PORTS PATIO PARTY – “The Good Life of the 1950’s” – THE PORTS 1961 Resort 2008 Collection

Text, Vivian G. Kelly
Images from show, Richard Spiegel
Images of patio party, Vivian G. Kelly


WHEN: The Cocktail hour, June 5th
WHERE: The patio at the Ports 1961 showroom, 610 W. 26th Street, NYC

There were a myriad of fifties’ inspirations on hand you could pluck out from Tia Cibani’s Restort ’08 Ports 1961 collection.
First and foremost, there was the zany, loveable Lucille Ball, who always looked camera ready, in a circle skirt dress and red lipstick, even when she was just preparing dinner for Desi and “Little Ricky”.
As any good designer knows, the trick to making a reference work is to not interpret it literally. Accordingly, Ports' Creative Director, gave her fifties housewife an edgy twist.
We got in the mood to view the collection the moment we stepped into the spacious Ports showroom and glimpsed, “I Love Lucy” episodes playing on flat screen TVs.
The real party though, was outside on the long narrow patio in which we imagined we were hanging out with Desi Arnaz in pre-Castro Havana or maybe Miami Beach. Tia and the crew at Atelier PR thought of everything down to the pink flamingo swizzle sticks in the cocktails being served.
In regards to our query about the possible YSL reference [the style of haute couture salon style presentation, and trim dresses] Tia remarked, “His passing was a great tragedy. What I found so inspiring about him is that he followed his vision. You need to be brave and do what you want to do, as he did. As far as myself, I’m happy about what I’m doing and am taking baby steps towards growth and staying with my aesthetic.”

The presentation itself was one of the most entertaining we’ve attended in many seasons. For one, the hostess/MC reading the outfit descriptions was none other than Lipsinka. The entertainer played her role as “the hostess with the most-est” to perfection, taking us through the collection, narrating in the standard Paris Couture style of YSL/Givenchy shows from the fifties and early sixties. The models even held cards with their exit numbers for the audience to note down. Lipsinka livened things up with jokes thrown in, often at her own expense, throwing out lines such as “ A cone bra! JUST what I need!”
There were more retro references throughout, such as retro shades of malt, marmalade, tapioca, mint, melba frosting and licorice. A strong lady theme ran throughout, looks that women of any age from “the young society set” to fashionable divorcees and matrons would embrace.
Tia delivered that design twist we’ve come to expect from her via some whimsical accessories, such as a bamboo cage purse and little air force hats.
Will she sell lots of those bags? Probably not, but our money’s on her smart little suits such as the tapioca basket weave clipped jacket and pencil skirt and the summer tweed lady suit with piping trim.

BEST IN SHOW AND MUST –HAVES: Exit #23, the melba moiré silk bateau neck sheath for cocktails and #25, the pailette cocktail cardigan & tapioca silk lame high waist pencil skirt.


The tailored pieces were beautifully constructed, and would have stood up on their own in a simple walk through shown on Pucci mannequins, but we were glad Tia decided to provide some fun and glamour in the bargain.
This collection was Tia’s strongest thus far and we look forward to seeing her ongoing evolution as a designer.

THE STYLE ROOM:FINLEY, GR.DANO & RONEN CHEN

A NEW YORK SHOWROOM WITH MODERN CLASSICS FOR WORLDLY WOMEN

Text: Judith Ecochard
All Images Courtesy of The Style Room

May 30th, Garment District, NYC



THE STYLE ROOM

Showroom visits are a must for us… it’s one of the few ways we can feel the fabrics and see the construction of garments-and up our knowledge base of ahead of the curve fashion.

Karen Parker O’Brien, the stylish eagle-eyed owner of the aptly coined THE STYLE ROOM, has her finger on the pulse of what women of a certain means and lifestyle want: chic, upscale clothes with signature details- that when worn- make a gal look/feel poshly groomed (and not like some frilly tweeners).

Commenting, “there’s no glitz in The Style Room” O’Brien’s clear editorial vision serves her retail customers well-they can count on her as a source for under-the–radar designers who craft garments that garner satisfied approvals from those who can appreciate quality.


FINLEY


The Dallas based Finley Moll and Heather McNeill and their company- Finley- practically rules the updated crisp white shirts’ category that anchors a wardrobe. Their side tied, pleated, perfectly fitted tops have been in print reads (Redbook, Oprah, Lucky)... and are widely available in small boutiques and department stores like Bloomingdales.
For good reasons too!

We connected with this talented duo in a jammed packed booth two years ago-- at the NYC Pier’s ENK Tradeshow. Today, we are happy to see them expanding the brand to incorporate washable suede pieces, sassy tunics, elegant jackets with feminine ruffles, flattering wrapped dresses in black and white, and never go out of style “Holiday” shirts in festive colors.
And at msrp's from $174-$220, the separates can snazzy up our favorite worn out jeans-or boost our glam quota atop a flouncy silk skirt.


GREEN ALERT:Finley is also following an eco trend by using a leaner cotton, organic mix in their shirts.








GR. DANO

The Sausalito duo, Jill Giordano and Brian Scheyer are a contemporary design team conjuring up graphically inspired pieces in a basic tonal palette of black, white, and oatmeal with a dash of tweeds.

Impeccable tailoring fused with feminine details (oversized collars, fitted bodice sheaths-gently draped with oversized pockets) are refreshingly smart-and to our eyes, hint of a European flair that punches up GR. DANO’s basically classic silhouettes. We also feel this line will look great on all body types.


Retail: Haute stores including Takashimaya, Everard's - DC, Ballin's-LA, MS, and AL and online at www.brilliantbyz.com


MSRP:$165-$530



























RONEN CHEN

Based in Tel Aviv, Ronen Chen’s contemporary styles are classics … with flattering lines that follow a woman’s curves.

Skirts with just so gathered hems or clever lace back details, and ruffled edged jackets are our pics for editorial layouts.

Practically speaking however, we are bowled over by the collection of inventively cut fleece jackets that are cozy enough for nights in the ski lodge-but masterfully draped and tucked- as to be urban friendly too…without the lumberjack overtones.


Coincidentally, O'Brien clues us in: "...he owns this category."

Retail: Ten eponymous boutiques in Israel (FYI he's outsells that other fab Israeli designer Yigal Azourel in their native land), and across the globe including the USA, Ireland, Canada and Australia.
MSRP: US$100-$242

Pamplemosses-the only high end 100% bamboo line currently available

Text, Vivian G. Kelly & Laura C. Wood
Images of collection, Robert Erdmann, courtesy of Pamplemosses
Images at Topanga Canyon, Vivian G. Kelly


PAMPLEMOSSES is the brainchild of some talented people coming together who formed a PARTNERSHIP, to align their skills and knowledge with the life purpose of bettering our planet.

Pamplemosses' idyllic sanctuary up in the Topanga Canyon was the perfect venue for us to view the line.

ABOUT PAMPLEMOSSES
The Company name, Pamplemosses is a nonsensical word Gene Eu created when he was 13 years old that reflects the playful joyfulness of this lifestyle brand.

THE PARTNERS

Andrew Broz was the youngest model agent in the modeling business and brings his connections and sensibility to the brand.
He continues to work with such high end clients such as Nicole Miller, Christian Dior, Vogue Italia, Baby Phat, Rolex and Cadillac while growing Pamplemosses.

Artist Gene Eu provides all of the original line drawings that reflect a deep spiritual sensibility. The prints and symbols on the tees, often nature-themed, project positive energy.
Unfortunately we didn’t meet the rest of this impressive team: partners Jane Derryberry, Ruben Barrett, and Operations Manager, Tricia Sanzaro. Tricia previously worked directly under the legendary Trey Laird in New York for several years on campaigns such as GAP and Donna Karan.

HOW IT STARTED: About 2 years ago, Gene conceptualized the idea for Pamplemosses. With the help of Jane Derryberry, Andrew Broz and Ruben Barrett, Gene stated the company with independent financing. Says, Andrew, “Everyone’s on the same page, and has the same goal and vision.” This lifestyle line is focusing on developing men’s, women, babies and toddler tee shirts. In future, they’ll be branching out in many different directions.

WITH A LITTLE HELP FROM MY FRIENDS: Famous fashion photographer, Robert Erdmann, donated his time and shot all of the images for the company’s website and as did many of the well-known models who posed for the campaign.

THE ECO COMPONENT
Most of the bamboo fabric you’ll find is a bamboo blend – not here. Says Andrew, “It’s not 100% perfect, but it’s THE closest to perfection that is available at this time, as we only get the fiber from China. We make the fabric in LA and do all production and manufacturing locally in LA. Our ultimate goal is to produce everything from start to finish in LA.” China currently holds the patent to getting the bamboo from the plant to the fabrics and sends the company the unfinished bolt of fabric. Pamplemosses takes it from there and completes manufacturing and design processes in LA.


THE SECRET TO THEIR SUCCESS: “ We have not allowed our egos to get in the way of getting a great product out”.

OUR FAVORITE PIECES: the peacock print tanks with matching boy cut briefs and the plunging protection belt tee we’re now wearing that’s been picked up by the fashion press. As Andrew explained, “Bamboo is rapidly gaining in popularity because it conforms and drapes to your body as well as wicking moisture away not mention how incredibly soft it feels.”

EDITORIALS: Andrew is on his game; his many connections both in NY and LA support the project. So far Pamplemosses has appeared in C Magazine, In Style, and Lucky Magazine, to name a few.
With all of these supporters, and more coming on board, we predict big things for this eco joyful brand.

RETAIL PRICING:
hooded sweatshirts: $159-179 for the 95%bamboo, 5% spandex. [These are the only items on the line that are not 100% bamboo.]
Men’s and women’s Tee-shirts: $72-97
Women’s printed undies: $39
Matching tanks: $72-97

WHERE TO GET IT:
Contact Tricia Sanzaro at tricia@pamplemosses.com.
To view the Pamplemosses collection, visit their website,
www.pamplemosses.com
The website will be adding online shopping in the near future.

OXYGEN REQUIRED, ECO FRIENDLY LITTLE BASICS FOR “LOUNGE TO LUNCH"

Text, Vivian G. Kelly and Laura C. Wood
Images, Courtesy of A-Line Public Relations


For a small line, OXYGEN REQUIRED has plenty of great separates to choose from. There are: little tees, tops, leggings and yoga pants to run around in as well as some easy summer dresses.

MISSION STATEMENT: Designer Vivian Fang had the fashionably active consumer in mind, hence edgier silhouettes [such as the 1/2 sleeve hoodie we love. Ms. Fang is New York based and keeps it all in the family, Oxygen Required is a family run business.


THE ECO PART:
1. The separates and dresses on the line are part bamboo. The pieces average 60% - 80% bamboo, and the remaining percentage, conventional cotton.
The benefit? “Bamboo kun” prevents the cultivation of bacteria and evaporates moisture from the skin, keeping you warm or cool, as needed.
2. They also utilize factory surplus fabrics, reducing waste.
3. Their factories in the China and Caribbean are ITS certified and adhere to human rights and environmental standards.

BEST PIECES: the blue and white v-neck sweater, the 1/2 sleeve hoodie, the little Henley tank, in red.

THE PRICES: as easy as the clothes. The sweater retails for $98 and the hoodie, for $78

WHERE TO FIND IT:

www.oxygenrequired.com

VALEA FIRENZE-A NEW LUXE ITALIAN FOOTWEAR COLLECTION

CHIC AFFORDABILITY + QUALITY FROM THE MAKERS OF THE UPSCALE “IT” COLLECTION- “RICKARD SHAH”

Text, Images by Judith Ecochard

June 3rd, Sixth Avenue NYC

We are LOVIN' these elevator chats.

We met the affable Jennifer Jann on our exit from Hollywould’s Cruise Preview yesterday-and immediately penciled in an appointment to see her latest love of elegant peds, Valea Firenze.




A few hours later, we entered a spacious light filled photographer’s studio and BOOM- we immediately got a mad crush on a pale lemon yellow (a color we’ve seen no where else) shiny patent open toe sandals with cross over straps punched with dot cut-outs. Ahhhhh-now all's right with the world.



Well at least in that moment.

Valea Firenze is the second, gently priced (under $300) line from the talented gurus and fashion veterans behind the under the radar celeb darling (Jessica Alba, Kate Winslet) Rickard Shah shoe collection. With 100% Italian materials and construction (soup-to nuts)-Valea Firenze is perhaps the only brand we know of that-at these price points-are still lovingly crafted in Italy by seasoned cobblers.

As the engaging co-owner Binith Shah gushes, “...we are very proud of this collection.”

A few groups of similarly inspired offerings that got our hearts a
beating are...

A Black and White collection- that’s very graphic serves up dynamo closed toe platform with studs…and a pointy toe Court shoe.




















And a second bunch a transition Spring group that introduces “super brights"- but not fluorescents- like a creamy orange and lime with contrasting heel colors…plus a sexy leopard print lining (insole)…"because it’s the little details that matter.”

For Spring 2009, Shah is looking for the resurgence of the classic rubber sole Boat Shoes in updated colors and cuts.




He also proudly showed us a scrunchy, rubber bottom espadrille in our favorite color, turquoise that he and his co-owner wife Elizabeth Rickard conjured up as a packable, comfortable and stylish shoe solution to take on travels.




Mocassins and ballet shoes with signature Valea Firenze buckles or floral flourishes- are still popular, though like us, Shah prefers a heel.

Fortunately, Valea has several cuts that will fulfill any women’s lust for height with heeled court shoes with fringe details, peep toe wedges with gold tone rivets, and sexy multi colored patent sandals with caged uppers.





Absolutely Delicious, not blingy, stand out visual details- and as Shah observes:

Our shoes really come to life on the foot. Our clients get it.”


Retail: For now, Nordstom’s but we think this is a break-out collection.

HOLLYWOULD CRUISE 2009 AND DEVANI’S FASHION FOOTWEAR DEBUT

WEST 57TH STREET SALONS OPEN FOR EDITORIAL PREVIEW

Text, Images by J. Ecochard

Mid-town Manhattan has got a bit of a fashion buzz busier with two open houses staged for the press this week.

Hollywould, a wearable fun collection of shoes, bags and clothing is the au courant, contemporary spawn of Holly Dunlap. We always love to see what she’s up to- and her Cruise 2009 is spot-on sophisticated and adorable.

FOR NOW too…we wish the deliveries were June 2008 instead of November.

In a Palm Beach mood fused with the chic- via the Brigitte Bardot song “La Madraugue” that hears the French temptress cooing about a deserted beach full of seashells and starfish, or coquillage et crustacés - Hollywould’s saturated colors and graceful styles now reference Miami’s hotness too.


SHOES and BAGS

Noting that “my Cruise is a collection of specials and basics-like ballet flats that still sell like crazy, “ Dunlap (re) emphasized her focus on “timeless elegance for the Palm Beach and southern gal…that’s a bit more sexed up to push that girl a bit.”

We like the eye-popping fushia pink and orange, chunky stacked heel sandals with bold matching chain link shoulder bags “one of my favorites…for the Miami gal” that exemplifies the designer’s thinking to a chi-chi “T.”

An oversized black and white satchel with tasteful gold hardware- “it’s fun” – with matching solid white or black-heeled sandals should also get the nod from retailers from coast to coast.

Signature jeweled flat sandals “more Palm Beach” and dainty lace cut booties and sandals- with cute embroidered trims and colored stones- are perfect for yachters on the Rivera or suburban moms hauling the ‘off from school’ kids around.

READY-TO-WEAR













Flirty seersucker, stretchy silk georgette, and breezy silk jersey fabrics dominate the sorbet smooth palette of a smartly edited collection of beach-to-cocktail frocks. As Dunlap observes, “I design what my sisters and staff would wear…like baby dolls, to minis…to what’s outdoor wedding perfect.”





















DEVANI

Brand new to the upscale shoe world is Devani Italian for “…from vanity.”











The affordable, well crafted shoes and boots for Fall 2008- officially ready to the world on May 27th … has great legs, metaphorically speaking.

Luckily we grabbed some time to chat with the talented designer, Carol De Leon- who taking cues from her father, an architect… incorporates Art Deco and geometric patterns into the mode collection. This is admirably apparent in the stacked leather heels, and spectator pump cuts that “are constructed to support the weight of the body too.”

De Leon also “watches the runway collections” and the largely neutral, wear with anything black, tan, browns, and burgundy colors are punched up with shots of gold. Italian leathers, patent and suede- in the modified riding boot and men’s inspired oxfords-insure that these shoes “don’t look like anybody else.”











A small sample of Spring looks are also available. We love the braided flats and use of ethnic beads in a fetching, high heeled strapped number as we think details matter.

We also love the price points-with most shoes clocking in below $200.

MENSCIENCE ANDROCEUTICAL’S ANTI-AGING FORMULA

Advanced Dermatological Skin Care For The 21st Century

Text by J. Ecochard

Readers of Lyra Mag. know we are major fans of MenScience Androceuticals-an upscale line of men’s skincare, grooming and nutritional products

BECAUSE

Their ingredients are second to none and their products emerge, Venus-like, from a scientific brew of testing, testing and more testing.

After two years of intense research…the company delivered the latest-and lucky us--- we got to try it--- the Anti-Aging Formula-that's an unscented lotion comprised of four of the most powerful anti-aging substances…

LIKE

Retinol- an effective derivative of Vitamin A that improves the condition of the skin and treats acne, hyper pigmentation (brown spots) and signs of aging. And because it’s fat soluble, our dermis soaks it up.

GABA (Gamma amino butyric acid) - “a naturally occurring amino acid that relaxes muscles and bodily tissues by inhibiting and controlling nerve impulses.” Billed as an alternative to Botox by some skin care lines--- it’s supposed to relax the face's muscles and temporarily, anyway, reduce the appearance of all of our frowners and tiny crinkle lines.

Alpha Lipoic Acid - a multi-functional anti-oxidant that protects against damage from free radicals-the environmental stuff that makes a skin looks like it’s been on a bender.

And Peptides- also known as Polypeptides or Ogliopeptides. These are complex molecules, more complex in composition than they are to pronounce-that favorably interact with our skin’s metabolic processes. Meaning these two peptides re-energetically rock the world of our youth gone by.

Okay-we’ve been faithfully testing the non-greasy lotion out. And with the it’s hot, it’s cold weather, we are happy to report that… not only did we look younger than our fellow (untreated) classmates at a weekend Reunion, but our skin felt noticably firmer. Plus, the Anti-Aging Formula just sank in-without drying out our skin.

Pricewise-it’s $58---and is simply packaged with a won’t clog pump.

Retail: Nordstrom, Barneys NY and online at MenScience Androceuticals.

EDITE , THE SHOWROOM OF THE FUTURE AND SISTER COMPANY, L’ATELIER NATIONAL – the secret address of New York’s Most sought after Pattern Maker

Text, Vivian G. Kelly
Images of Brenda Rojas and Pring footwear, Vivian G. Kelly
Images of Verrieres & Sako, Bionda Castana, and unnamed line, courtesy of Edite

After visiting Edite and spending some time with cofounder, Rachel Paletsy, we’ll venture that the Edite style showroom is the way of the future. These days, $ are in short supply, the competition fiercer, and then you’ve got the consumer. She/he is far more sophisticated and wants something special, unique even, for her to get excited enough to invest in a piece. There are “little designers” out there who have wonderful lines that marry art and fashion, resulting in some interesting, wearable fashions.
The problem is its hard for them to be heard in a marketplace in which everyone who’s a player, metaphorically screams for attention by cramming expensive ads in as many high end consumer magazines as the budget allows. This approach is the M.O. of the big global brands: Vuitton, Dior, etc.

COMPANY PROFILE
Rachel Paletsy is a true multi-tasker, explained Edite’s mission while showing us the lines.
“Edite is a showroom, press office. It’s all about designer- artists, meaning fashion as art, honoring the craft – attention to fabrics, aesthetic. We travel/prospect around the world looking for up and comers who could qualify.
EDITE = edit in French, and that’s what we do when we’re finding and help develop the lines we represent.”

Rachel, a former stylist/PR/and Sales do-it all dynamo met the other 1/2 of Edite, Julia Simon, at a shoot. The chance meeting resulted in their brainstorming Edite’s company concept a year ago. Julia had valuable managerial experience, having been the CEO of the luxury French shoe brand, Renee Mancini. These two women wear a variety of hats, and are “specialists” in many areas. These days, companies that can work lean and mean have an edge. Companies like Edite who can devote special attention to carefully handpicked clients will thrive in this new, harsher climate.

CLIENT LIST –WHO QUALIFIES
THE MAIN CRITERIA: you have to be new and cutting edge in your discipline: shoes or jewelry or clothing.


So far, Edite represents:
7 RTW lines
1 organic tee shirt line
1 knitwear line
2 footwear lines
1 jewelry line

Below, we profile Verrieres & Sako, and a line so new it hasn’t been named!
& in accessories: Pring, Bionda Castana – 2 hot footwear companies


EDITORIAL OPPORTUNITIES – A UNIQUE APPROACH

Collaborations and collective & presentations are their preferred mode of showing their designers’ collections, but they’re “open to anything”.
THE FUTURE:
Rachel is thinking of doing something in Bryant Park, in the early planning stages showing most of their designers.



RTW LINES: SO NEW, VERRIERES & SAKO

SO NEW [and unnamed]
This small eveningwear line caught our eye, impossible to ignore the killer couture chiffon dresses in nude and black. What was on the rack made a promising start and we’re looking forward to their next collection. Next time they show, they’ll have a name for their emerging brand.

VERRIERES & SAKO
This popular San Francisco based line drew us in. We were intrigued by the designers’ inspiration for this Holiday collection.
The collection is film noire inspired, specifically Murder by Sweet, & Asphalt Jungle

What popped out at us were the pieces with the designers’ distinctive “ruckling” detail on a long sleeve blouse and on a coat collar. The duo developed their ruffling technique while working together on a design project at FIDM [Fashion Institute of Design and Merchandising.]

We also love that they’re dipping into the eco fabulous sector with some easy but elegant bamboo pieces, like the turtleneck overlay knit dress in cream that’s 95% bamboo and 5% Lycra. These elegant pieces are for the well-dressed woman who’s out on the Town, whether at the latest eatery or charity shin dig. By contrast, PAMPLEMOSSES, which we made an appointment to see in their LA showroom, is the perfect thing for a casual day at the office or lounging about your home.
Look for our coverage of our visit to PAMPLEMOSSES LA showroom next week.



2 KILLER FOOTWEAR LINES FASHION INSIDERS LOVE

PRING = irresistible! We kept looking over Rachel’s head at the towering candy apple red platforms with winged ankle strap details, and the brown and tan version. According to Rachel, “Thai born Pring is a character, super eccentric and a former ballet dancer. Her motto is ‘Every one should have ‘happy dancing feet’. Her Mother owns her factories, she keeps her business all in the family.”

Pring’s already on the big players’ radar screen and has an upcoming editorial credit in WWD in the Fall 2008 Ultimate Accessories Line.
PRICING: Retail $200 – 700.
WHERE TO GET IT: www.pringparis.com
www.pringparis.com
BIONDA CASTANA
Here’s your chance to join the ranks of the stylish and famous – Victoria Beckham is a fan and the editorial’s already pouring in for this Milan brand that’s manufactured in London. Although only into its 3rd season, BC is on fire.
There’s an array of 40 fabrics so you can customize the shoe to their store’s demographic.


Retail: $400 – 1,000
WHERE TO GET IT: Wynn Las Vegas and Pink Duchess in CA just picked it up.
biondacastana.com
www.biondacastana.com

L’ATELIER NATIONAL -
The end all of designer pattern making

THE BIG SECRET – A GENIUS PATTERN MAKER,
We wandered over on the other side of the curtain to L’Atelier National, where Brenda Rojas and her sample hand, Benilda aka “Magic Fingers” gave us the scoop on the ins and outs of the pattern making business. Brenda’s an FIT grad who attributes a master Cuban Pattern Maker in the Garment District for teaching her “everything I know”.

Brenda let us in on a dirty secret – designers and students don’t want to make their own, and they often don’t. This shockingly applies to everyone from Golden Thimble award winners to more than a few of the top names in the business.
For this, Brenda’s on just about everyone’s rolodex, which means frantic calls during fashion business who need someone with her skill in flat pattern making and the ability to Doctor a pattern that’s not right – tout de suite!

When she’s not doctoring fashion designer wear, she also works on costumes. Most notably, she made all of the costumes for the Grammy Award winning Regaton Artist, Don Omar. Her 1st billboard was on 46th, featuring Omar’s album cover, dressed in the clothes she’d made the patterns for. [She’s had several billboards since then!]

Edite and L'Atelier National are located at 134 West 29th Street, NYC
For more information about Edite, visit
www.edite.us