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PSYCHO BUNNY and HOMINI EMERITO BY MANGO






Punk Prepster Ties, Scarves, Accessories and Sleek European Menswear Basics –Fall 2008.






March 25th, 2008 Garment District, NYC
Text, Images-J. Ecochard and courtesy of HE by MNG

Previewing two hip fashion lines in showroom settings…gave us real time to take in some daring inspirations that’ll shake up staid menswear' basics.

PSYCHO BUNNY:

Who else but a ‘must be a Monty Python fan’ English bloke, Robert Godley would dream up this subversive logo (bunny and cross bones) to slap on well made twists on the classics.






HISTORY: Brought across the pond by Ralph Lauren to design the über fashion label’s ties (FYI-ties launched Lauren’s eponymous label)- Savile Row trained Godley nails it when it comes to rebellious yet tailored items any conservative with a sense of humor- or edgy urbanist with a polished side- would feel comfortable wearing.



FALL 2008





COTTON POLO SHIRTS: In a rainbow palette of saturated hues-this old school staple ($90) gets a welcome twist with the deranged Psycho Bunny logo in the usual spot, a tasteful “P.B.” resting between the back shoulder blades, and a sleek cut that hits higher under the arm.





WE WANT: The limited edition rump sacks-or backpacks to us former colony dwellers- made of vintagey coated cotton canvas, antique hardware, old leather straps… and sporting embroidered patches with unique Psycho Bunny poses (like that gnome) –similar to souvenir/club membership ones that are sewn on travel gear.



ACCESSORIES: In vogue again cufflinks, belt buckles handcrafted from precious metals, soft cashmere scarves with woven bunny/crossbones imprint, and naturally- would be boring regimental silk ties made interesting with subversive rabbits in assorted eye-catching solids and striped patterns ($110), including a rock and roll skinny one exclusive to Barney’s CO-OP.



Look for PSYCHO BUNNY at Neiman Marcus, Saks Fifth Avenue and Barney’s Coop.





Homini Emerito By MANGO (HE BY MNG)

Spanish label Mango’s casual threads for ladies have been available for over 15 years, designed by an assortment of creative types- including this year’s glam celebrity duo Penelope Cruz and her sister, Monica.

We think the men’s line is now ready to command a chunk of the American market as its Fall 2008 offerings have a few standouts.

THE WINNER: A black bomber-like, thick knit sweater hoodie, embroidered with bold red outsized, MALE unicorn logo.

OTHER EASY PIECES: European, slim silhouetted sportswear in jeans, cozy nautical striped sweaters, short/long sleeve button downs in relaxed faded tones and subtle, sexy pin stripes with Mao collars.

FACTOIDS: Homini Emerito is Latin for “a man who enjoys his rewards in keeping with his merits.”

A glitzy- ready for a Times Square billboard- black and white ad campaign features hottie hunk, Spanish model Jon Kortajarena that remind us of Bruce Weber’s work for Calvin Klein underwear.

Available at Mango stores worldwide and online at mangoshop.com